Harvard Business Review

JUNE 17, 2015

This seems to be a key question on the minds of not just marketers, but company strategists these days. This intensive customer focus has increased as technology-enabled transparency and online social media accelerate an inexorable flow of market power downstream from suppliers to customers. How well do you know your customers?

Productivity 8

Productivity Products Customer Intimacy Software 8

Harvard Business Review

MARCH 26, 2012

Western multinationals — especially the most successful ones — consistently struggle to achieve their growth targets in emerging markets. Because they try to repeat their past success formulas — the ones that work so well for them in developed markets. It is impossible to earn healthy profits in emerging markets.

Chief Technology Officer 12

Chief Technology Officer CTO Constraint Engineering 12

Harvard Business Review

MARCH 26, 2015

Starting a global engineering operation “essentially doubles the expense for 6-12 months,” says former Informatica CTO, James Markarian. They believe in strong, empowered global leadership, at both HQ and at remote sites. Research & development Emerging markets East and Southeast Asia' In fact, costs go up initially.

Offshoring 8

Offshoring CTO Company Engineering 8

Harvard Business Review

APRIL 23, 2012

More than a legal requirement or simple list of fancy names adorning letterhead, a strong board of directors can be a source of great ideas, great revenue, and great leadership. Select for love of the product or service. That check or those hours are a proxy for measuring the passion someone has for our product or service.

White Paper 10

White Paper CTO Diversity Constraint 10

Harvard Business Review

SEPTEMBER 17, 2014

Look for ways to stretch the boundaries of current innovation efforts, but remember you are not the CEO or CTO. Companies tend to define their world based on the categories in which they compete or the products they offer. Watts also suggests zeroing in on the adjacencies that have the potential to shape your market.

Innovation 8

Innovation Planning Short-term Long-term 8

Harvard Business Review

JUNE 16, 2015

And as an HBS white paper points out, even some of today’s most mainstream executives — from the CTO to even the CFO — were once just new positions created to deal with “significant opportunities and risks emerging from technological or social disruptions.” In other words, they need to use less stuff.

Constraint 8

Constraint Supply Chain Resources Operations 8

Harvard Business Review

AUGUST 21, 2013

It told how American Airlines and others had introduced systems to help their customers choose their products and services. In the old days (the 1980s and 1990s), the IT organization was all about managing the technology itself: choosing which vendor''s product to buy, then cobbling the products together.

Competitive Advantage 8

Competitive Advantage Management Information Technology Airlines 8

Harvard Business Review

AUGUST 6, 2015

“When you’re a technical expert, you know your value to the organization,” says Wanda Wallace, President and CEO of Leadership Forum and author of Reaching the Top. “I learned how to gauge the quality of the work product even if I can’t do the work myself,” she says.

Management 8

Management How To CTO Mentor 8

Harvard Business Review

OCTOBER 24, 2017

Hill began to dig into the scholarship around leadership and innovation, she soon realized there was a lot of research on both. What most distinguishes innovation leadership, the book argues, is recognition that innovation is a “team sport,” not the act of a sole inventor. As Harvard Business School Professor Linda A.

Education 8

Education Innovation Execution Content 8

Harvard Business Review

MAY 3, 2016

Hill began to dig into the scholarship around leadership and innovation, she soon realized there was a lot of research on both. What most distinguishes innovation leadership, the book argues, is recognition that innovation is a “team sport,” not the act of a sole inventor. As Harvard Business School Professor Linda A.

Education 8

Education Innovation Execution Content 8

Harvard Business Review

OCTOBER 11, 2013

Much as I want to believe that a glaringly good idea will stand on its merits, I have come to realize that just like any product or service, ideas require good marketing if they’re going to reach their intended customers. Celine Schillinger sought to change the leadership landscape of Sanofi, a major pharmaceutical company.

Innovation 9

Innovation Christensen Decisionmaking CTO 9

Harvard Business Review

FEBRUARY 4, 2014

In all this table-pounding is a central truth in today’s Big Data world: both the CMO and CIO are on the hook for turning all that data into above-market growth. Most CMOs have woken up to the fact that technology is fundamentally changing what marketers do and we can’t treat IT like a back-office function,” says Jonathan Becher, CMO of SAP.

CIO 8

CIO Budgeting Enterprise Architecture Marketing 8

Harvard Business Review

AUGUST 20, 2013

Adoption risk: Adopting technologies or responding to market, business, and technology trends too quickly or too slowly; reactively or over thought, without considering how non-technical implications or unintended consequences contribute adoption risk. IT creates risk confusing leadership, governance, and managing.

Dunning 8

Dunning Project CTO Innovation 8