Harvard Business Review

FEBRUARY 25, 2020

An analysis finds CMO pay declining while CTO pay skyrockets.

CTO 10

CTO Technology Marketing Analysis 10

Skip Prichard

SEPTEMBER 24, 2019

Over the past 27 years of my career in marketing, brand management and executive search + coaching, I’ve found time and again that organizations have blind-spots when hiring talent. This is true in boom times and recessions, from organizations being complacent through multiple successes, to newcomers coming in to take over the market.

Emotional Intelligence 74

Emotional Intelligence CTO Stress Exit Strategy 74

N2Growth Blog

DECEMBER 1, 2019

This fall, I embarked on a worldwide quest to gain insights and perspectives on global leadership in the 21st century. To do this effectively, I sought to understand two things: Elucidate the emerging leadership traits and competencies that are most relevant today.

Globalization 276

Globalization Leadership Conference Diversity 276

Skip Prichard

MARCH 13, 2020

It doesn’t matter if you are working in a package sorting center or a marketing department.) Leadership Tip: developing lifelong loyal employees is preferable and probably more cost-effective than the constant churn and friction of hiring and layoff cycles. This type of thinking will pay off in the end.

Blanchard 101

Blanchard Education CTO Technology 101

Strategy Driven

JANUARY 21, 2011

SAS – Providing organizations with THE POWER TO KNOW ® SAS is the leader in business analytics software and services, and the largest independent vendor in the business intelligence market. Consider these 11 ideas from the Radical Times Webcast series by SAS Marketing Director Jonathan Hornby: 1. We want to come out strong.”

Real Estate 66

Real Estate Magazine Rogers Long-term 66

Strategy Driven

SEPTEMBER 1, 2020

Properly patched, up-to-date infrastructure is not going to stand in the way of the accounts payable clerk or chief marketing officer who clicks on the attachment to an email from some bad actor posing as a trusted vendor or prospective customer. Of greater consequence than obsolescence and patch management to Tech Debt 2.0

Bottom-up 91

Bottom-up Software Policies CIO 91

Harvard Business Review

AUGUST 24, 2016

This isn’t the fault of the technology or the CTO, who usually manages it. Measuring Marketing Insights. Because it involves software, many companies make it the CTO’s responsibility. In my experience, relationship leadership boils down to three essential components. It’s a result of misguided strategy.

CRM 8

CRM Execution CTO Metrics 8

Harvard Business Review

JUNE 25, 2015

Sure, there are exceptions who are both visionary CEOs and innovators — Steve Jobs and Jeff Bezos, for example — but there are very few companies that can stomach that sort of leadership. This is not a CTO role or a role that reports to the CEO. This means managing entrepreneurs who can navigate trends and market behaviors.

Entrepreneur 8

Entrepreneur CTO Business Model CEO 8

Harvard Business Review

MARCH 26, 2012

Western multinationals — especially the most successful ones — consistently struggle to achieve their growth targets in emerging markets. Because they try to repeat their past success formulas — the ones that work so well for them in developed markets. It is impossible to earn healthy profits in emerging markets.

Chief Technology Officer 13

Chief Technology Officer CTO Constraint Engineering 13

Harvard Business Review

MARCH 26, 2015

Starting a global engineering operation “essentially doubles the expense for 6-12 months,” says former Informatica CTO, James Markarian. They believe in strong, empowered global leadership, at both HQ and at remote sites. Research & development Emerging markets East and Southeast Asia' In fact, costs go up initially.

Offshoring 8

Offshoring CTO Company Engineering 8

Harvard Business Review

DECEMBER 13, 2017

Performing market assessments. Managing tight deadlines, revenue targets, market demands, prioritization conflicts, and resource constraints all at once is not for the faint of heart. So, what should you consider if you’re thinking of pursuing a PM role? Running design sprints. Feature prioritization and roadmap planning.

Productivity 8

Productivity Products Core Competence Management 8

Harvard Business Review

OCTOBER 19, 2011

The news had just hit that Danny Lewin — the co-founder of Akamai Technologies, its charismatic CTO, a former commando in the Israeli Special Forces, and MIT mathematics genius who led the company from a math class to an IPO and a market cap of $30 billion — had suddenly died. For all of us, Danny was our CTO and visionary.

CTO 10

CTO Lewin IPO Mentor 10

Harvard Business Review

APRIL 23, 2012

More than a legal requirement or simple list of fancy names adorning letterhead, a strong board of directors can be a source of great ideas, great revenue, and great leadership. Boards that look more like their target market have a better understanding of their target market. Here are three ideas to get you started: 1.

White Paper 10

White Paper CTO Diversity Constraint 10

Harvard Business Review

AUGUST 26, 2013

Cloud-based services are also now being bought directly by functions like HR and marketing, resulting in IT losing its control over technology purchase within the organization. It requires strong leadership from all senior IT executives, as well as new business acumen. They drive innovation and speed up time to market.

CIO 8

CIO CTO Operations Technology 8

Harvard Business Review

SEPTEMBER 17, 2014

Look for ways to stretch the boundaries of current innovation efforts, but remember you are not the CEO or CTO. Understanding how customers make their choices often reveals a completely different set of competitors, redefining the market in which your company operates, its role in the market, and the basis for business success.

Innovation 8

Innovation Planning Short-term Long-term 8

Harvard Business Review

MARCH 24, 2017

For example, if a CRO or CTO leaves a young company, it can cripple the organization. As a result, the sales leadership devised a proactive plan to reverse this dangerous trend. But founders can minimize the chances of that occurring by prioritizing culture from the startup’s earliest days. We see similarities in startup culture.

Morale 12

Morale Attrition Early Adopters Benchmarking 12

Harvard Business Review

AUGUST 21, 2013

Instead of thinking about driving value from the perspective of IT, or HR, finance, sales, or operations, leadership teams will think about a problem they want to solve or a process they want to change, and then align the full breadth of services (IT, HR, operations) needed to accomplish it. The New CTO: Chief Transformation Officer.

Competitive Advantage 8

Competitive Advantage Management Information Technology Airlines 8

Harvard Business Review

JUNE 16, 2015

And as an HBS white paper points out, even some of today’s most mainstream executives — from the CTO to even the CFO — were once just new positions created to deal with “significant opportunities and risks emerging from technological or social disruptions.”

Constraint 8

Constraint Supply Chain Resources Operations 8

Harvard Business Review

AUGUST 6, 2015

“When you’re a technical expert, you know your value to the organization,” says Wanda Wallace, President and CEO of Leadership Forum and author of Reaching the Top. ” This research had two advantages: One, it made the hiring process go more smoothly and, two, it has helped Emily manage Heather, her new CTO.

Management 8

Management How To CTO Mentor 8

Harvard Business Review

JUNE 17, 2015

This seems to be a key question on the minds of not just marketers, but company strategists these days. This intensive customer focus has increased as technology-enabled transparency and online social media accelerate an inexorable flow of market power downstream from suppliers to customers. How well do you know your customers?

Productivity 8

Productivity Products Customer Intimacy Software 8

Harvard Business Review

OCTOBER 24, 2017

Hill began to dig into the scholarship around leadership and innovation, she soon realized there was a lot of research on both. What most distinguishes innovation leadership, the book argues, is recognition that innovation is a “team sport,” not the act of a sole inventor. As Harvard Business School Professor Linda A.

Education 8

Education Innovation Execution Content 8

Harvard Business Review

MAY 3, 2016

Hill began to dig into the scholarship around leadership and innovation, she soon realized there was a lot of research on both. What most distinguishes innovation leadership, the book argues, is recognition that innovation is a “team sport,” not the act of a sole inventor. As Harvard Business School Professor Linda A.

Education 8

Education Innovation Execution Content 8

Harvard Business Review

OCTOBER 11, 2013

Much as I want to believe that a glaringly good idea will stand on its merits, I have come to realize that just like any product or service, ideas require good marketing if they’re going to reach their intended customers. Celine Schillinger sought to change the leadership landscape of Sanofi, a major pharmaceutical company.

Innovation 11

Innovation Christensen Decisionmaking CTO 11

Harvard Business Review

FEBRUARY 4, 2014

In all this table-pounding is a central truth in today’s Big Data world: both the CMO and CIO are on the hook for turning all that data into above-market growth. Most CMOs have woken up to the fact that technology is fundamentally changing what marketers do and we can’t treat IT like a back-office function,” says Jonathan Becher, CMO of SAP.

CIO 8

CIO Budgeting Enterprise Architecture Marketing 8

Harvard Business Review

AUGUST 20, 2013

Adoption risk: Adopting technologies or responding to market, business, and technology trends too quickly or too slowly; reactively or over thought, without considering how non-technical implications or unintended consequences contribute adoption risk. IT creates risk confusing leadership, governance, and managing.

Dunning 8

Dunning Project CTO Innovation 8