Strategy Driven

JUNE 16, 2017

The fact is that although coming up with the initial product idea and developing it can seem like the hardest part of launching a new product, that isn’t necessarily the case. Make time for focus groups. You’ve done the hard part, you’ve come up with that perfect product idea, or at least, you think that you have.

Productivity 52

Productivity Products Focus Group Audience 52

Strategy Driven

JUNE 18, 2020

You should try to make sure that you choose an audience that you know is going to be interested in what you’re offering, and you can carry out market research and use focus groups to get a better idea of this. It’s impossible to appeal to the right people when you don’t even really know who the right people are.

Audience 65

Audience How To Marketing Focus Group 65

The Horizons Tracker

NOVEMBER 7, 2019

This basic business model has helped tech giants across the world generate enormous profits, and there is a growing sense that the scales have tipped too far in their direction, and users should get a greater slice of the pie. This data is then monetized in a variety of ways. ” Bringing data to life.

Business Model 46

Business Model Compliance Participative Tips 46

Skip Prichard

JUNE 22, 2020

With the ever-changing dynamics of the workforce, the stewardship of organizational culture is just as important as strategy, talent, product development, or customer service. He helps companies build strong sustained revenue growth through by developing energizing office cultures. 6 Culture Myths. Would you briefly touch on them?

How To 107

How To Middle Management Reputation Short-term 107

HR Digest

NOVEMBER 9, 2023

Dedicate manpower and resources to look for patterns or trends that may indicate inequities, especially within specific job roles or demographic groups. Then develop protocols for making adjustments to address identified pay disparities. The gathered data needs to be reviewed in detail.

System 52

System How To Benchmarking Diversity 52

Harvard Business Review

OCTOBER 26, 2012

Through our experience utilizing the "jobs-to-be-done" concept in a range of settings, my colleagues and I have developed five tips for would-be innovators: the five Cs of opportunity identification (modeled after marketing's famous four Ps — price, product, place, and promotion). Circumstance. Constraints.

Sample 14

Sample Innovation Software Airlines 14

Harvard Business Review

JULY 15, 2015

Social media is in effect a massive focus group that can provide intelligence about brand perception, services, competitors, and potentially disruptive trends. Companies have to develop guidelines for how to act when a particular event occurs. Gather and track the right information. Put in place processes to act on the insights.

CRM 8

CRM Company Airlines Guidelines 8

Harvard Business Review

JUNE 20, 2014

We’re at a tipping point. Since the FWI’s 2008 National Study of Employers, employers have continued to increase such options as control over breaks (from 84% to 92%), control over overtime hours (from 27% to 45%), and time off during the workday when important needs arise (from 73% to 82%).

Flextime 9

Flextime Human Resources Career Talent Management 9

Harvard Business Review

AUGUST 17, 2015

The resulting images of Play-Doh, newly painted birdhouses, and freshly mown grass led product developers far from the types of scents normally associated with deodorants and antiperspirants. That insight drove the development of a new sub-brand for the Secret line, Destinations, which promises scents that evoke locales and seasons.

Document 8

Document Marketing Learning-by-Doing Travel 8

Ron Edmondson

JANUARY 26, 2013

Has your church spent unhurried time developing a brand that resonates with people in your church and community? Sayge has spent years researching and identifying the 12 Essentials to Church Communications and have developed a resource that equips Church Communications leaders to master them. In fact, they are essential.

Storytelling 54

Storytelling Audience Brand Long-term 54