Harvard Business Review

JANUARY 28, 2014

An interconnected world where technology advances at a dizzying pace and new companies emerge, scale, and decline in the blink of an eye means never a dull moment for corporate leaders. Amara’s law teaches us that we tend to overestimate the amount of change in the short term but under-estimate it in the long term.

Disruptive Innovation 9

Disruptive Innovation Advertising Gilbert Market Segmentation 9

Harvard Business Review

JULY 9, 2014

Grose quotes IbisWorld researcher Jocelyn Phillips as pointing to the high-tech aspects of Clearblue’s test, also noting that young women might be more willing to shell out more money for such technology — the digital version costs about $5 more than the boring old blue and pink line version.

Market Segmentation 8

Market Segmentation Marketing Insurance Price 8

Harvard Business Review

MARCH 22, 2011

Ned Barnholt is the former CEO of Agilent Technologies, the measurement company, and these days he's one of the more respected executives in Silicon Valley. Barnholt calls it the tyranny of large numbers, explaining that "there's a natural tendency to think in terms of bigger bets as you get to be bigger.". The technology was great.

Ries 11

Ries Agility Market Segmentation Christensen 11

Harvard Business Review

DECEMBER 4, 2017

It’s common for leaders of sales teams to focus almost exclusively on short-term tactics and current operations while failing to think and act in a way that supports the longer-term needs of their businesses — and it’s hard to fault them. forecast accuracy, messages to relevant market segments, and other categories.

Long-term 8

Long-term Short-term Team Succession 8

Harvard Business Review

DECEMBER 4, 2017

It’s common for leaders of sales teams to focus almost exclusively on short-term tactics and current operations while failing to think and act in a way that supports the longer-term needs of their businesses — and it’s hard to fault them. forecast accuracy, messages to relevant market segments, and other categories.

Long-term 8

Long-term Short-term Team Succession 8

Six Disciplines

JULY 14, 2011

In this discipline, we help you to systematically review and renew your mission, values, market segments, competitive position, strategic position, vision, and agreeing what to stop doing. In this discipline, every individual worker connects what he or she is doing on a daily basis with the long-term goals of the company.

SWOT 103

SWOT Market Segmentation Benchmarking ROI 103

Harvard Business Review

SEPTEMBER 7, 2018

In 2009, Congress charged the Federal Communications Commission with the development of a National Broadband Plan (NBP). By 2009, however, Verizon had scaled back plans for more fiber and DSL technology was falling behind improvements in cable. continuing to rely almost entirely on private investment.

Succession 8

Succession Construction Short-term Long-term 8

Harvard Business Review

NOVEMBER 20, 2015

But let’s change what we’re asking: Which has the better potential to scale up and create long term value for customers, owners, investors, and employees? Global supply chains can cut across many “cultures”: national, industry, technology, market segment, and more.

Supply Chain 8

Supply Chain Collins Golden Handcuff Pharmaceuticals 8

Harvard Business Review

APRIL 9, 2018

GDPR also bears more than a hint of the kind of protectionism that has featured prominently in EU technology policy since the 2015 release of the plan for a “Digital Single Market,” including recent announcements of new taxes for U.S.-based based internet companies and continued antitrust complaints by EU regulators.

Advertising 11

Advertising Cost Business Model Information 11

Harvard Business Review

JUNE 14, 2013

But, possibly because it has such great potential for improving welfare, the developing world far outpaces the US in creating a system where mobile phones — marketed specifically to women — are truly essential tools. And these messages use strong market segmentation.

Strategy 8

Strategy Marketing Market Segmentation Learning-by-Doing 8

Harvard Business Review

JUNE 24, 2015

Finally, under the harsh conditions of a renewal environment, a firm needs to first conserve and free up resources to ensure its viability and then go on to choose one of the other four approaches to rejuvenate growth and ensure long-term prosperity. • Adaptive: Be fast. • Visionary: Be first. • Renewal: Be viable.

Strategy 8

Strategy Competitive Advantage Environment Execution 8

Harvard Business Review

NOVEMBER 9, 2016

To be sure, these roadblocks to further trade and investment will damage Mexico’s economy in the short and medium terms. However, I fear that Mexico continuing its existing trade-based economic strategy will not necessarily produce different results in the long term — as it wouldn’t for any other developing country.

Cooper 14

Cooper Long-term Industry Health Care 14