Leading Blog
DECEMBER 12, 2022
Marketing: How much to spend on marketing. Premature scaling of marketing and product development efforts is a widespread cause of startup failure. Team: If the other elements in the diamond-and-square framework are aligned, a weak team is unlikely to deal a death blow to the venture.
Lead Change Blog
NOVEMBER 22, 2017
The little-known fact is that Nokia had invested USD40 billion into creating a similar style iPhone device with color touchscreens, maps and shopping but the product never hit the shelves as management thought it would not have mass market appeal. How wrong they were. Slow Down To Speed Up.
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Harvard Business Review
OCTOBER 19, 2016
While these numbers indicate an underlying issue with all new product development, there’s more at stake with premium products because of their higher revenue potential. In 2015, for example, small food and beverage manufacturers drove nearly half of category growth , while the top 25 manufacturers could only take credit for 3%.
Harvard Business Review
MARCH 12, 2012
Increasingly, Western companies are developing products in countries like China and India, and then distributing them globally. For example, GE developed an ultra-low-cost ultrasound for rural China which is now marketed in over 100 countries. They take a "market-back" perspective.
Harvard Business Review
DECEMBER 30, 2016
One applications outsourcing team, for example, proposed a clever UX tweak to help optimize a global fulfillment process their company managed for its biggest client. The breakthrough came less than 20 minutes into a facilitated design session: the team realized it was struggling to solve the wrong problem.
Harvard Business Review
APRIL 12, 2013
And he, and most of the team he recruited, were commuter leaders, jetting back to California after cramming in marathon work sessions at headquarters. There''s one big reason JCP would never be "Bloomingdale''s for the mass market," as Johnson wanted it to be, and that''s because the mass market is gone.
Harvard Business Review
MARCH 12, 2018
But when some CEOs in this position look at the people they employ, they discover a problem: a swath of their existing team doesn’t have the necessary skills or metabolism for change to meet the new challenges. Developing what we call an “M&A strategy for talent” is one way to overcome this.
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