Harvard Business Review

APRIL 17, 2015

A company’s goal should be to integrate its arsenal of traditional and emerging digital marketing tools and specify where the field salesperson should be involved, if at all. Fortunately, B2B executives can draw upon sound guidance when reformulating their sales and marketing efforts. Nothing could be further from the truth.

B2B 8

B2B Forrester Telemarketing Media 8

N2Growth Blog

JANUARY 13, 2011

Aside from being costly, a flawed execution can cast doubt on management credibility, have a negative impact on morale, taint the brand, adversely affect external relationships, and cause a variety of other problems for your business. Every sound business initiative begins with a solid strategic plan. Thanks David.

Blog 413

Blog Innovation Strategic Planning Brand 413

Harvard Business Review

MAY 31, 2018

Capital markets, as a whole, are also moving in this direction. In his Theory of Moral Sentiments , Adam Smith argues that duty and sympathy are part of our very nature, and that because of our innate morality, we can live collaboratively in a just and harmonious society. We believe the answer is yes.

Company 8

Company Decentralization Long-term Operations 8

Strategy Driven

APRIL 8, 2019

Increase Marketing Efforts. Marketing is vital to success and the more that you do, the more likely you are to boost sales. Increasing your marketing efforts can raise brand awareness, increase visibility online and drive more traffic to your company website. Content marketing. Social media marketing.

Strategy 51

Strategy Word of Mouth Marketing Loyalty Brand 51

Joseph Lalonde

MARCH 14, 2018

Even if it’s walking to the local market for lunch, or parking further away in a parking lot. Breaking down the verse into four key habits presents an effective strategic plan for any leader who wants to align with God’s plan for their life and career. John Jantsch of Duct Tape Marketing. Keep moving!

Succession 316

Succession Self-aware Learning-by-Doing Follow-up 316

Strategy Driven

OCTOBER 11, 2013

Along the way, many defective tires hit the market, subsequently causing SUV rollovers, damage and, in some cases, deaths. economy spent one trillion dollars fixing and treating the so-called Y2K Bug, which we now know was a manufactured “crisis” by technology consulting companies. In 1999, the U.S. What Causes Crises.

Crisis 60

Crisis Crisis Management Retail Budgeting 60

Strategy Driven

APRIL 17, 2015

That having an E-mail address or a website makes one an expert on technology. That technology is the most important driving force in business and society. Overt marketing hype led to an unwatchful marketplace… which always wakes up to the realities of business eventually. Morale is low or uneven.

Self-aware 50

Self-aware System Learning-by-Doing Bottom-up 50

Strategy Driven

JANUARY 6, 2012

Technology constitutes less than 1% of any organization’s overall Big Picture. Computer activity constitutes less than 1% of the technology picture. Thus, efforts to treat a fraction of one percent took resources away from addressing the other 99.999% of companies’ full-scope planning. Unsuccessful marketing.

Planning 50

Planning Consultative Learning-by-Doing Cost 50

Strategy Driven

JUNE 22, 2012

This is not written to take swipes at responsible branding, marketing and advertising. Branding is a sub-set of marketing, which is a sub-sub-set of corporate strategy. Cause-related marketing materials. My analysis: The stock market looks primarily at profits…one small part (1%) of the business picture.

Brand 51

Brand Analysis Advertising Software 51

Harvard Business Review

MAY 12, 2015

Rapidly responding to ever-evolving competitive and market changes (perhaps a reference to Rita McGrath and Ian McMillan’s 1995 article on innovation strategy “Discovery Driven Planning” ). While either approach can be successful, the two are for him not economically (or, I think, morally) equivalent.

Strategy 8

Strategy Porter Blue Ocean Strategy Luehrman 8

Strategy Driven

MARCH 11, 2011

These are my considered opinions, having conducted Performance Reviews, Strategic Planning and Visioning for other companies over 35+ years. Without Strategic Planning, there is no benchmarking of specific tactics. Employees, Morale, The Workforce. I advised several technology companies during their gravy years.

Strategic Planning 57

Strategic Planning Committee Golden Handcuff Media 57