Harvard Business Review

SEPTEMBER 27, 2016

The challenge is obvious: the quickening pace of technological change has shrunk the shelf life of skills acquired by today’s university graduates to just a few years. In a 2013 Deloitte survey of executives at large companies, 39% said they were either “barely able” or “unable” to meet their needs for talent.

Skills 8

Skills Company Core Competence Career 8

Harvard Business Review

APRIL 15, 2013

Nevertheless, analog spending still rules, as confirmed by Gartner''s 2013 digital marketing spending report. Many CMOs see their digital future, but struggle to make the case across the executive ranks, where resistance is born of unfamiliarity, fear, or misperceptions about what digital marketing means for the brand.

CIO 8

CIO Marketing CRM Information Technology 8

Harvard Business Review

SEPTEMBER 3, 2014

The Verge reported that Uber sent out brand ambassadors with burner phones and credit cards. The story was picked up by CNN Money , which reported that Lyft’s internal data suggesting 5,560 canceled rides between October 2013 and August 2014. .” All leaders need to ask themselves the same question about their key employees.

Industry 8

Industry Supply Chain Engineering Competitive Advantage 8

Strategy Driven

OCTOBER 6, 2019

This is a fundamental marketing model that worked 80 years ago and will work 80 years from now, regardless of what new technology arises that changes the way we shop for and purchase goods or services. First, I learned about the 4 P’s of Marketing—Product, Price, Place, and Promotion. I thought this was great.

Marketing 11

Marketing Advertising Price Real Estate 11

Harvard Business Review

MAY 18, 2015

Research has shown that executives with social CEOs say their CEOs’ social media presence makes them feel inspired (52%), technologically advanced (46%), and proud (41%). For example, even in 2013, Scottish fashion brand Lyle & Scott put out a call for a new CEO on Twitter. WANTED: #CEO for our iconic british brand.

Media 8

Media CEO Video Chief Executive Officer 8

Harvard Business Review

JULY 24, 2017

Major organizational changes, covering everything from recruiting and branding to regulatory approvals and marketing, happened in rapid succession, with a hard deadline of 12 months to get it all done for the IPO — and 18 months from the IPO until our full separation from GE. We separated, went public, and created a name and a brand.

Management 11

Management IPO Diversity Long-term 11

Harvard Business Review

FEBRUARY 19, 2015

Knowing where your professional passions lie puts “you in a good position,” says Dorie Clark, the author of Reinventing You : Define Your Brand, Imagine Your Future. How to Stay Stuck in the Wrong Career. ” In 2013, she and Robin Smith — a former colleague from Artus Labs — began exploring ideas.

Project 8

Project Outsourcing Learning-by-Doing Commitment 8

Harvard Business Review

SEPTEMBER 1, 2015

As the new CEO of Google, he has been handed the keys to one of the world’s most valuable brands , the top website to open to get to other websites , the most popular operating system for smartphones , and the most desirable employer for engineering or business graduates. And third, his belief that technology is an equalizing force.

CEO 8

CEO Engineering Advertising Technology 8

Women on Business

JANUARY 11, 2011

Review your investment portfolio to identify certain appreciated positions to sell now before taxes potentially increase in 2013. Medicare tax that will be imposed on certain investment income for higher income Americans beginning in 2013. The Social Security tax holiday is designed to leave more money in our paychecks.

Press Release 178

Press Release Discount Insurance PR 178