Harvard Business Review

MARCH 18, 2011

The company is already in market and earning revenue. A "touchdown" refers to the end of a mundane flight not some dramatic event, unless the audience contains American football or rugby fans. This "common language" barrier is one of the hidden challenges that can inhibit innovation inside large companies. Here's a simple test.

Power 12

Power Consensus Christensen Disruptive Innovation 12

Harvard Business Review

MAY 15, 2012

His disruptive innovation theory, for example, says that incumbents that listen to their best customers — when their offering has already overshot the mainstream — leave themselves susceptible to attack from companies armed with simpler, more affordable solutions.

Christensen 11

Christensen Succession Storytelling McKinsey 11

Harvard Business Review

JUNE 4, 2014

Most pundits agreed on what was wrong — a lack of breakthrough innovation since the passing of founder Steve Jobs. But in our view, Apple faces a deeper problem: the industries most susceptible to its unique disruptive formula are just too small to meet its growth needs. Doing so would require some nifty regulatory maneuvering.

Industry 9

Industry Wireless Advertising Content 9

Harvard Business Review

JUNE 14, 2012

Many of these trends seem to fit historical patterns of transformation , which means banks need to up their innovation game. The first innovators in the market are often too early in the technology curve. Here's one of the biggest that would-be innovators should ask: Should I lead or follow? It's innovation time!

Fast Follower 12

Fast Follower Banking Innovation Follow-up 12

Harvard Business Review

JUNE 13, 2018

. “If there ever were an antitrust case where the parties had a dramatically different assessment of the current state of the relevant market and a fundamentally different vision of its future development,” Judge Leon began his decision, “this is the one.”

Media 8

Media Content Video Price 8

Harvard Business Review

OCTOBER 5, 2015

There is no question that the media industry is experiencing dramatic disruption on many fronts—in the way it creates content, distributes content to consumers, and monetizes audiences. In traditional marketing communications, a well-informed brief will shape a human-driven strategy and insight-guided planning process.

Media 8

Media Advertising Audience Technology 8

Harvard Business Review

FEBRUARY 27, 2012

And those who move to harness that collective voice have an opportunity to storm many traditional vertical markets. New entrants need only register a URL, attract an audience, and serve just the most profitable segments of the market. can find an audience. women's boxing?)

Sports 12

Sports Audience Retail Content 12

Harvard Business Review

SEPTEMBER 18, 2012

After all, the average blockbuster spends a third of its budget (around $30 million) on marketing. Who knows how much of this marketing is still active when the home viewer has the opportunity, weeks later, to buy the movie in-home. It would allow more effective marketing spends. Innovation is suppressed.

Film 8

Film Disintermediation Budgeting Marketing 8

Harvard Business Review

AUGUST 19, 2011

Yesterday HP announced that it would exit the PC and tablet computer business , focusing on higher-margin "strategic priorities of cloud, solutions and software with an emphasis on enterprise, commercial and government markets." Consider how HP and Apple faced the changes in the PC market almost exactly a decade ago. •On Why is that?

Software 9

Software Maturity Resistance Business Model 9

Harvard Business Review

AUGUST 13, 2014

As Re/Codes Peter Kafka points out , the $850 million valuation that the investment by Andreessen Horowitz (Dixons firm) puts on Buzzfeed is much lower than a true technology company of similar audience and maturity would get. In the middle, steep part of the curve, fortunes are made by whoever is the market leader at the time.

Technology 8

Technology Company Venture Capitalist Media 8

Harvard Business Review

JUNE 29, 2017

What has escaped attention is that the device burst into a sector long insulated from the slightest threat of disruptive innovation. Homogenized content, with far less diversity than an open market would support, was the result. It quickly overcame AM radio in content quality, coverage, and audience share.

Armstrong 8

Armstrong Wireless Succession Licensing 8

Harvard Business Review

JUNE 11, 2013

Who''s the target audience for the new iTunes Radio ? So is iTunes Radio an innovation? Sounds great, I guess, and probably even innovative. The subject of whether Apple is still innovative has become an extremely touchy one over the past year. I signed up for Spotify a while ago, and like it. So do Apple executives.

Schiller 9

Schiller Innovation Disruptive Innovation Christensen 9

Harvard Business Review

FEBRUARY 9, 2018

Innovation and its discontents are nothing new, of course, going back at least to the 18 th century, when Luddites physically attacked industrial looms. But perhaps what tech critics really want are more innovative rules. If 2017 was the year that tech became a lightning rod for dissatisfaction over everything from the last U.S.

Disruptive Innovation 8

Disruptive Innovation Technology Proposal Innovation 8