Lead Change Blog
DECEMBER 14, 2015
For more ideas help on just how to do so, visit Positive Sharing. Failure To Inform – It’s difficult enough to gain competitive intelligence; why would we withhold our own? Failure To Reward & Recognize – A missed opportunity to recognize is a missed opportunity to energize.
Chartered Management Institute
FEBRUARY 1, 2011
A Positive Gap indicates you are in a better position than your rivals while a Negative Gap clearly means the reverse - in a worse position. Related Content: Using Creativity During SWOT Analysis Early Warning What can you use Competitive Intelligence for? So what is Basic Gap Analysis?
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Harvard Business Review
NOVEMBER 26, 2013
Your job as a manager is to know what your customers will do next month or next year. That competitive intelligence can not only help individual salespeople become more effective, it can also help your company make better strategic decisions. The strategic value of competitive intelligence can be far-reaching.
N2Growth Blog
APRIL 7, 2011
The Dissenting Position : The stance of the risk adverse is there is little to be gained, but the potential for much to be lost in social media initiatives involving C-level executives. They are risk managers who believe in protecting what was rather than embracing what is, and what will be. . The Truth (as I see it).
Chartered Management Institute
JANUARY 28, 2011
If you were practicing the opposite in the past this change will definitely bring a positive improvement. What can you use Competitive Intelligence for? Managing your way out of the recession. The question is will it (only) be incremental i.e. insufficient to trigger a turnaround?
Harvard Business Review
MAY 1, 2014
Big companies have it easy when it comes to gathering and utilizing competitive intelligence. To make this data useful, designate someone at the company to take control of competitive intelligence. If you make competitive intelligence everyone’s responsibility, it will be forgotten. Note the geography.
Harvard Business Review
JUNE 13, 2017
Whether it’s the customer relationship management platforms used by sales teams, enterprise resource planning software used by purchasing teams, or the account-based marketing technology employed by marketing teams, the business intelligence platform can recognize a unique URL and attach it to clean, usable data.
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