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Brand Surgery ? excerpts from my Marketing Magazine article | In.

In the CEO Afterlife

Brand Surgery – excerpts from my Marketing Magazine article. by John • February 5, 2011 • Branding , Leadership , Marketing , Strategy • 1 Comment. Now my accountant, my lawyer, my portfolio manager and even my neighbour talk to me about brands. A vast number of famous brand names need brand surgery.

Magazine 100
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People First Policies: How to Create a Competency Development Plan

HR Digest

The competency development plan focuses on enhancing three key competencies: communication, leadership, and project management.

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Different Types of Managers: Which one are you?

HR Digest

Managers are the people that lead a team, give instruction, and see that an organization’s goals are achieved, be it production, branding, or more. In Organizational parlance, there are four types of managers, the c-suite executives, the mid-level, the frontline managers, and the team leaders. Middle managers.

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The Latest in Corporate Bail Outs – Women

In the CEO Afterlife

While brand reputation remains critical in purchasing decisions, more and more consumers want to know who makes the brands they buy. These leaders become the direct and indirect mentors of their brothers and sisters in middle management. It was a “wow moment” in my career – an eye opener, to say the least.

Diversity 200
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The Latest Leadership Bail Out – Women

LDRLB

While brand reputation remains critical in purchasing decisions, more and more consumers want to know who makes the brands they buy. These leaders become the direct and indirect mentors of their brothers and sisters in middle management. It was a “wow moment” in my career – an eye opener, to say the least.

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The Rainmaker Fab Five Blog Picks of the Week

Sales Wolf Blog

  Wayne Turmel, Cranky Middle Manager : The Cranky Middle Manager Show #258 Ruthless Focus with Wally Bock - Wally Bock - one of my "must-read" leadership bloggers - stops by the Cranky Middle Manager Show for an interview with Wayne Turmel where they discuss Wally's latest book Ruthless Focus.

Blog 157
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How to Ignite and Sustain Organizational Growth

Skip Prichard

A positive culture will improve the quality of your employees’ work, which further supports your reputation and brand image. Lack of Middle Management Buy-In: Middle management has a very strong influence on culture because they have the most immediate connection to most of your employees—and often customers, as well.

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