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How Do I Change My Reputation as a Leader? (Asking for a Friend)

Let's Grow Leaders

To Change Your Reputation Set Human-Centered Goals and Stick With It It can be super challenging to move beyond the stories of the past that affect your leadership reputation. If you’re looking to change your reputation, today’s Asking for a Friend is a start. Why Is Your Leadership Reputation So Important?

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How Brand Reputation Influences Pay

The Horizons Tracker

The study reveals a curious trend: certain high-prestige brands opt to provide lower salaries to their staff, resulting in detrimental effects on productivity, employee retention, and overall profits. Brands set themselves apart by being either really good (vertical) or really unique (horizontal).

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Foster Your Ethical Brand Reputation

Leading in Context

By Linda Fisher Thornton Connect Magazine invited me to weigh in on why ethical brand reputation is so important and how brands can build and foster stronger images.­ In this article I share practical advice on protecting ethical brands and five top leadership trends I see unfolding in 2020.

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How to Overcome Negative Perceptions for a Better Leadership Brand

Let's Grow Leaders

Overcoming an Outdated Leadership Brand. You’ve worked hard to build your leadership brand, but the negative perceptions linger. You can improve your reputation and your leadership brand with this proactive approach. What is a leadership brand? Define your aspirational brand. Admit when you screw up.

Brand 444
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Reputational Risk: How AI Helps Mitigate Damage to Your Brand

CEO Insider

“It takes 20 years to build a reputation and five minutes to ruin it.” – Warren Buffett Remaining competitive in your industry is challenging with a tarnished reputation. The post Reputational Risk: How AI Helps Mitigate Damage to Your Brand appeared first on CEOWORLD magazine. All rights reserved.

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How Mass Layoffs Affect Corporate Brands

The Horizons Tracker

But, does this hurt their reputation? The study found that when companies announce layoffs, their brand strength typically drops by about 18%. Brand strength tends to recover after around seven weeks. This not only helps manage the immediate image concerns but also safeguards the company from enduring reputation issues.

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How to Build and Repair Your Reputation

Skip Prichard

Do you consider your personal brand ? Do you manage your company’s reputation? Why is it important to manage your reputation? Lida Citroen , an expert in the field of reputation management, has a resource to anyone who wants tips to build a reputation that can withstand negative influences and becomes stronger over time.