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Modern CMOs: Bridging Creativity with Commercial Acumen

N2Growth Blog

The Evolving Role of the CMO Previously, a Chief Marketing Officer’s or CMO role mainly involved traditional marketing activities like brand management, public relations, and market research. However, integrating creative innovation within a broader business strategy does not equate to an effortlessly navigable journey.

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But My Business Is Different… | N2Growth Blog

N2Growth Blog

What about competing against the innovation of others that could cause the obsolescence of your product or service? Great businesses are in constant search of improvement, innovation, change, disruption, knowledge and other strategic leverage points that lead to a competitive advantage or operational enhancement.

Blog 287
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Best Leadership Blogs 2010 | N2Growth Blog

N2Growth Blog

If you are a regular reader of this blog and feel it has added value to your growth and development as a leader I would greatly appreciate your vote. I know all but one of the other nominees and would highly recommend any of them as a high quality source of leadership information. I Think Not. mikemyatt: RT @janemyatt Their sacrifice.

Blog 305
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Leadership & Initiative Overload | N2Growth Blog

N2Growth Blog

This is the definition of presence, and it is only when we operate in the present that real creativity, growth and innovation occur. Operating in excess of that threshold will cause increased stress, lack of attention to detail and errant decisioning. Is your rubber-band stretched so tight that it’s about to snap?

Blog 412
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How to Build a Brand | N2Growth Blog

N2Growth Blog

Innovate: Your brand will have at best a limited shelf life if a culture of innovation doesn’t pervade your business. Influence Dealing with Tough Times The Lost Art of Brevity The Leadership Vacuum Shut-up & Listen Stop Selling and Add Value Social Media Influence The Influence Factor Ideas Dont Equal Innovation Indispensable?

Brand 271
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Business Model Architecture | N2Growth Blog

N2Growth Blog

Also, a common response is to confuse a sales engine, fulfillment process, operational process, technology platform, or any number of other areas as business models, where this is not the case. Furthermore, a business plan, strategic plan, marketing plan, capital formation plan, exit plan, etc., are also not business models.

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Loyalty vs. Tenure | N2Growth Blog

N2Growth Blog

Not recognizing, developing, and rewarding talent is the fastest way I know of to drive talent out of your organization and directly into the hands of your competition. These silos are staffed with legions of “tenured&# COBOL and C++ programmers, as well as &# tenured&# IT managers overseeing the operation.

Loyalty 418