TED Becomes a Publishing Platform
Harvard Business Review
MARCH 5, 2012
The annual TED conference, held last weekend, used to be a small, exclusive, intimate affair in Monterey California. But it just moved to be a much larger event in Long Beach. It is pricey to attend and, no, I didn't actually do so. But TED's history tells us much about how publishing has changed. TED — that's short for Technology, Entertainment, and Design — was founded by Richard Saul Wurman in 1984 to gather together interesting people to give great talks about great ideas.