article thumbnail

How to Start a Heavy-Duty Parts Business in 5 Simple Steps

Strategy Driven

You might sell international truck parts or other heavy-duty parts for which there is a market. If you need a loan, though, you’ll need to approach a lending entity like a credit union or bank. In other words, you’ll need to decide whether you’re operating a B2B or B2C company. Come Up with a Viable Business Plan.

article thumbnail

Is it Easy to Open my Online Store?

Strategy Driven

These models include: Business-to-business (B2B) : This involves the purchase and sales of goods and services between two businesses. It’s the control center for the business as it controls everything from inventory to marketing. Delve into an untapped market. Bank transfers. What’s your unique selling point?

Audience 113
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

test

N2Growth Blog

Rankings, Lists and Recognitions The Power 150 – Top Marketing Blogs This list ranks the top 150 marketing blogs based on an algorithmic approach using Google page rank, Technorati rankings, Bloglines ranking and editorial quality. The N2growth Blog is pleased to announce its inclusion in the list.

Directory 167
article thumbnail

Old way or new way? Only one way works. My way.

Strategy Driven

The internet and its immediate access to any information – including one’s reputation – the economy, Google and online searchability in general, social media, smart phones, one-click buying, Amazon feedback and other ratings sites, and smarter customers and consumers both B2B and B2C. The NEW big picture of selling is quite simple.

article thumbnail

Content Marketers Should Find Spokespeople Outside the C-Suite

Harvard Business Review

The use of content marketing has grown exponentially in recent years, and in 2015, Content Marketing Institute found that 88% of B2B marketers are now using content marketing. They help your marketing team craft content that builds your brand, engages your audience, and nurtures sales leads.

article thumbnail

Put the “and” Back in “Sales and Marketing”

Harvard Business Review

Nowhere else in the executive suite of a typical corporation are two functions as closely intertwined as sales and marketing. Yet for all the shared responsibility, the marketing and sales relationship has often been a contentious and lopsided one, with sales dominating in B2B sectors while marketing leads in B2C ones.

article thumbnail

The Right Entry Point for Emerging Markets

Harvard Business Review

The topic — part of a series on innovation sponsored by Singapore's Economic Development Board and coordinated by Harvard Business Review — was "What's the Right Entry Point for Emerging Markets: Target Customers at the Bottom or the Middle of the Pyramid?". billion by 2030. Reaching this vast middle won't be easy, I said.