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How To Navigate The Ever-Changing Public Relations Landscape

Eric Jacobson

Today brings a book that is an indispensable resource for public relations practitioners who want to learn how to navigate the ever-changing landscape of public relations – which has become a far cry from primarily writing press releases and establishing media contacts. I’m expecting a dramatic growth in the industry.

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There Is No Time To Hurry Up And Wait

N2Growth Blog

So, whenever a leader or an organization adopts any new strategy, technology platform, methodology or approach, that adoption has to be driven by both a need and with leadership clarity. Communications Crisis Management Leadership Public Relations Rants Strategy avoid crisis Crisis Leadership ferguson learning risk Risk'

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Modern CMOs: Bridging Creativity with Commercial Acumen

N2Growth Blog

The Evolving Role of the CMO Previously, a Chief Marketing Officer’s or CMO role mainly involved traditional marketing activities like brand management, public relations, and market research. However, recent technological advancements and industry shifts have expanded and evolved this role significantly.

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Target’s Fall Guy: Is Your Board Prepared?

N2Growth Blog

Chair, Executive Search, N2growth. What if the board does not have technology expertise? Or if their technology expertise is antiquated? Technology expertise in this case, by the way, does not refer to the CEO or former CEO of a technology company. But where is the technology savvy? By Patricia Lenkov.

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GC21: Gamifying Consumerism at Healthcare University | with Clayton Nicholas

Engaging Leader

Clayton Nicholas brings nearly two decades of experience as an entrepreneur, Fortune 50 executive, and Army Officer to his role with Change Healthcare. Clayton Nicholas brings nearly two decades of experience as an entrepreneur, Fortune 50 executive, and Army Officer to his role with Change Healthcare.

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30 Influencers Behind the Brands We Love

Lead Change Blog

In Behind The Brand: 30 Influencers That Drive Social Media For The Brands We Love , the companies analyzed the behavioral data of 30 successful influencers on social media such as digital executives who influence digital and social programs for brands every day. Julia Quinn ( @JuliaAQuinn ), Director, Social Media, Amtrak. Amplifiers.

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Culture Counts

Leading Blog

There I observed a wide array of Abbott executives, scientists and managers. Perhaps two of the biggest barriers today to establishing and perpetuating an enduring corporate culture are: excessive CEO and executive compensation packages, reflective of greed and a short-term mindset; and. And that would be a good thing. * * *.