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Become a Brand Renegade

Leading Blog

The idea of curated customer experiences was something that had to be taught, and we chose candidates who wanted to learn and improve their careers. Create a mission statement that goes beyond the basics. Instead of “here’s who we are and what we do,” our mission statement speaks to the brand identity we’re cultivating.

Brand 290
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9 Tips for Hi-Po’s to Start Their Careers Off Right!

Marshall Goldsmith

Why I realize we cannot all be entrepreneurial in the sense that we can’t all start our own companies, I believe we can all be entrepreneurial in terms of how we approach our careers. Find your own market niche. Look for market needs that everyone else may not have considered. This is critical! Be creative.

Career 70
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Interview Question: “Why Do You Want This Job”

HR Digest

If you can, try to relate your answer to the company values or mission statement. Why do you want this job best answer examples; the key here is brevity & specificity? “I’ve always been fascinated with the way software is created, and how it can make our lives easier, so I decided to pursue a career in programming.

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My Best Blogs of 2011

In the CEO Afterlife

I began blogging about leadership, strategy, marketing and life last February. Why Mission Statements Suck [link]. You’re Not a Real Marketer until You Create a Brand [link]. To most of us, mentors are people of experience and knowledge who help the less experienced advance their careers and/or their education.

Blog 222
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5 Ways to Get Ahead as a Coach!

Marshall Goldsmith

In order to have a successful and satisfying career in executive coaching, you’ve got to understand the business side of coaching (or you’ve got to partner with someone who does) and you’ve got to market yourself. Find your own market niche. Look for market needs that everyone else may not have considered.

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Vision vs. Mission | N2Growth Blog

N2Growth Blog

It’s important to understand that vision statements are design oriented, while mission statements are execution oriented. In fact, it is the corporate vision that should determine its mission. The vision is bigger picture and future oriented, while the mission is more immediately focused on the present.

Blog 334
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Demonstrating the Entrepreneurial Spirit

Marshall Goldsmith

Why I realize we cannot all be entrepreneurial in the sense that we can't all start our own companies, I believe we can all be entrepreneurial in terms of how we approach our own careers. He beamed at the hundreds of young people in the audience and said: "Looking back on my career, I don't feel like I have ever worked a day in my life.

Ulrich 134