Change Starts Here

SEPTEMBER 29, 2015

Create short term goals. Some of us are “innovators” or “early adopters” whilst others are “laggards” The vast majority of us sit in the middle of the population as “The early or late majority” Again this is a people led model of change. Create the vision for change.

ADKAR 60

ADKAR Management Early Adopters Rogers 60

LDRLB

MAY 26, 2014

Talk about some of the ideas that kind of led you both to wanting to write this book, and then we’ll get into what this term big bang disruption means. It’s kind of like the old model of how people come to terms with terminal illness; they go through those stages of grief. I’ve really enjoyed that for this book. LARRY: Sure.

Early Adopters 60

Early Adopters Rogers Disruptive Innovation Innovation 60

Strategy Driven

SEPTEMBER 27, 2013

The challenge of sustaining long-term value pushes businesses toward considering short-term relationships as the easiest route to profits. People are commonly referred to as ‘buyers,’ ‘shoppers,’ ‘payers,’ ‘non-responders,’ ‘early adopters,’ and ‘eyeballs.’

Aaker 64

Aaker Short-term Marketing Benchmarking 64

Harvard Business Review

JUNE 15, 2015

After Everett Rogers famously made the distinction between early and late adopters , academics in marketing and technology identified a number of differences between those who take quickly to innovations and those who don’t. First, what worked with early adopters isn’t likely to work with later adopters.

Early Adopters 8

Early Adopters Innovation Short-term Rogers 8

Harvard Business Review

NOVEMBER 23, 2016

As always with technology adoption, there is an S-curve, already being scribbled by early adopters; when the inflection point is reached, expect sudden acceleration. So early preparation is needed. Think both short term and long term. Start early to shift the leadership mindset.

Early Adopters 8

Early Adopters Short-term Long-term Compliance 8

Harvard Business Review

AUGUST 28, 2017

AI technologies like neural-based machine learning and natural language processing are beginning to mature and prove their value, quickly becoming centerpieces of AI technology suites among adopters. And we expect at least a portion of current AI piloters to fully integrate AI in the near term.

Survey 12

Survey Execution First-mover Advantage Technology 12

Harvard Business Review

AUGUST 22, 2014

We can provide the entrepreneurs with access to early adopter customers in the 170 countries in which we operate. I have to balance between strategic intent and tactical, short-term decision-making. We’re always looking for companies with brilliant ideas that we can partner with or acquire.

Venture Funding 14

Venture Funding Entrepreneur Agility Business Model 14

Harvard Business Review

APRIL 21, 2014

It’s not enough to get people to do what you want, they also have to want what you want — or any change is bound to be short lived. In the former case, it was believed that illness was caused by an imbalance of humors and in the latter, the threat of online video seemed too distant to justify forsaking short-term profits.

Leadership 15

Leadership Early Adopters Video Short-term 15

Harvard Business Review

OCTOBER 1, 2014

Work with early adopters to demonstrate significant wins which are visible to the whole organization. Plan for impact on multiple time-horizons, combining immediate evidence of value, some medium term big wins as well as a transformational long term perspective. Much of AIG’s business relies on agents and brokers.

Competitive Advantage 11

Competitive Advantage Insurance Short-term Analysis 11

Harvard Business Review

FEBRUARY 1, 2012

The company's initial foray, the Fiat 500 , sold only about 26,000 units in its first year, far short of Marcchione's 50,000 unit goal. Many people don't fit Fiat's mold, and even individuals well-targeted by demographic criteria (which is how media is bought) might not be early adopters of a new brand. Fiat's initial U.S.

Strategy 14

Strategy Automotive Early Adopters Advertising 14

Harvard Business Review

MAY 13, 2011

But we know that such views can be too short-term. It could also apply to companies who launch new products to long queues (ahem, Apple) rather than pricing high to early adopters. Ely's example used a popular restaurant, but it could apply equally to, say, a Broadway show.

Price 14

Price Porter Early Adopters Long-term 14

Harvard Business Review

NOVEMBER 17, 2016

In short, employers disconnect from managing one of the most important and costly expenditures for their organizations. What they are doing, in simple terms, is what they do best: applying the tools of procurement to gain for their employees and their organizations the best possible health care services at a price affordable to all.

Health Care 8

Health Care Supply Chain Price Quality 8

Harvard Business Review

OCTOBER 1, 2014

Work with early adopters to demonstrate significant wins which are visible to the whole organization. Plan for impact on multiple time-horizons, combining immediate evidence of value, some medium term big wins as well as a transformational long term perspective. Much of AIG’s business relies on agents and brokers.

Competitive Advantage 8

Competitive Advantage Insurance Short-term Analysis 8

Harvard Business Review

JULY 12, 2017

Yet in this short period, digital technologies have upended our world. competitiveness in terms of its digital economy and international data flows and thinking beyond traditional manufacturing and trade of physical goods and services. Enabling internet access on the mobile phone provides the biggest bang for the buck.

Innovation 8

Innovation Policies Technology Politics 8