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What HR Has Learned From Marketing

The Horizons Tracker

The customer experience movement truly began to take off in the 1990s as companies moved from a basic focus on customer satisfaction towards more sophisticated customer relationship management and customer experience. Stage 3 – the rise of customer relationship management. Stage 1 – process improvement.

Marketing 110
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Impressive Skills to Put on a Resume

HR Digest

These include Basic Skills, Technical Skills, Management Skills, and People Skills. Time Management . People management . Technological savviness. Six Sigma techniques. B2B Marketing. This article will show you a 40+ list of skills for a resume and give you the best resume tips to land your next job.

Skills 111
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1:1 Executive Coaching Program – Now Open for Enrollment

Six Disciplines

Feliciano, Senior Managing Consultant / Strategy & Change Consultant, Lean Six Sigma Master Black Belt at IBM Global Business Services - Strategy & Change. Industry Benchmark reports from three perspectives: (Financial, Market, Competition). Each of the logically ordered steps is clearly explained.”

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Why Your Customers Hate You and How to Fix It

Skip Prichard

But Nincompoopery is something different: it’s the corporate stupidity that drives customers crazy, and keeps everyone—customers, employees, managers and business owners—from getting what they want. And that’s only scratching the surface of everything we’re trying to manage in this brave new world.

How To 76
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6 Silent Productivity and Profitability Pitfalls, part 1 of 7

Strategy Driven

The last decade ushered in an economic meltdown and technological breakthroughs that have forever changed the business world as we knew it. Unfortunately contemporary management theory and practices have ill prepared us for our current reality. And they do this through effective coordination with each other.

Ohno 50
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Put HR Skills on Your Performance Improvement Team

Harvard Business Review

My team would have people with deep functional knowledge and skills (strategy, sales, marketing, finance, and information technology) to align surrounding processes. If you do Six Sigma in isolation, the work force doesn't have time to implement the changes.". For example, HR managers tend to defend the status quo.

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How GE Stays Young

Harvard Business Review

GE is an icon of management best practices. Under CEO Jack Welch in the 1980s and 1990s, they adopted operational efficiency approaches (“ Workout ,” “Six Sigma,” and “Lean”) that reinforced their success and that many companies emulated. Marketing plays a catalyst role, providing growth funding.