Great Leadership By Dan

SEPTEMBER 17, 2013

His topic: Leadership in a VUCA world. I remember him telling me that he considered himself just to be a “professional manager.”. I am not surprised he picked this topic as he is charged in growing Unilever’s businesses in emerging and highly VUCA-prone markets. Like Manwani, this year our theme is Leadership in a VUCA World.

Globalization 221

Globalization Talent Management Benchmarking Participative 221

In the CEO Afterlife

NOVEMBER 20, 2011

Leadership. by John • November 20, 2011 • Branding , Leadership , Marketing , Strategy • 4 Comments. November 21, 2011 at 5:08 am. However, it woke up Coke who were forced to look beyond their advertising and instead at their operational strategy. November 21, 2011 at 7:20 am.

CEO 242

CEO Advertising Brand Marketing Strategy 242

In the CEO Afterlife

APRIL 17, 2011

Leadership. by John • April 18, 2011 • Branding , Marketing • 0 Comments. Anxious to learn as much as possible about this unique brand, I sent a Brand Manager to Switzerland to interview those in the know. Leadership. December 2011. November 2011. October 2011. October 2011.

CEO 204

CEO Brand Brand Management Human Resources 204

In the CEO Afterlife

DECEMBER 4, 2011

Leadership. by John • December 4, 2011 • Leadership , Life • 2 Comments. And although pundits continue to encourage entrepreneurial thinking for stagnating mega-businesses, these bureaucracies can’t break from risk-averse management. Their marketing teams research everything to death. Leadership.

CEO 235

CEO Bureaucracy Brand Constraint 235

In the CEO Afterlife

MAY 1, 2011

Leadership. by John • May 2, 2011 • Human Resources , Leadership • 1 Comment. October 9, 2011 at 6:50 am. It’s not just that they are lousy people managers. If they can be labeled in ways other than as sociopaths, e.g., under-skilled, they can be managed. Leadership. October 2011.

CEO 152

CEO Human Resources Brand Middle Management 152

In the CEO Afterlife

MAY 23, 2011

Leadership. by John • May 23, 2011 • Branding , Marketing • 3 Comments. In my day, I started with strategy. Ironically, this slogan was not created by an ad agency but by an Allstate sales manager in 1950. May 23, 2011 at 4:50 pm. May 23, 2011 at 5:04 pm. July 22, 2011 at 6:04 am. >Do

Brand 196

Brand CEO Marketing Proposal 196

In the CEO Afterlife

APRIL 4, 2011

Leadership. by John • April 4, 2011 • Leadership , Strategy • 0 Comments. I went in assuming his students believed corporate management and entrepreneurship were principles of contradiction and the only contrarians would be members of the flat earth society. Leadership. December 2011.

CEO 150

CEO Mass Marketing Class Brand 150

In the CEO Afterlife

AUGUST 1, 2011

Leadership. by John • August 1, 2011 • Branding , Marketing • 0 Comments. After the stint at Bristol-Myers, I moved on to Beecham Products (now GlaxoSmithKline) as Brand Manager of Brylcreem Hairdressing, Macleans Toothpaste and Silvikrin Shampoo. Leadership. December 2011. November 2011.

Brand 170

Brand CEO Stage-Gate Marketing 170

In the CEO Afterlife

MARCH 27, 2011

Leadership. ‘Doing Right Things’ or ‘Doing Things Right’ by John • March 28, 2011 • Human Resources , Leadership , Strategy • 0 Comments. Most CEOs want their companies to do things right because that’s a sign of good management. Clout is the strategy. Leadership.

CEO 100

CEO Human Resources Bureaucracy Brand 100

In the CEO Afterlife

SEPTEMBER 6, 2011

Leadership. by John • September 6, 2011 • Human Resources , Leadership • 1 Comment. My regret is that I did not free up my other hip for Human Resources, a group of eager young managers at the rear of the functional pecking order. September 24, 2011 at 3:56 pm. Leadership. December 2011.

CEO 162

CEO CFO Human Resources Real Estate 162

In the CEO Afterlife

FEBRUARY 5, 2011

Leadership. Brand Surgery – excerpts from my Marketing Magazine article. by John • February 5, 2011 • Branding , Leadership , Marketing , Strategy • 1 Comment. Now my accountant, my lawyer, my portfolio manager and even my neighbour talk to me about brands. In the CEO Afterlife.

Magazine 100

Magazine Brand Article Marketing 100

In the CEO Afterlife

JULY 10, 2011

Leadership. by John • July 10, 2011 • Leadership , Strategy • 0 Comments. Formerlife: CEO of Jacobs Suchard (Nabob, Kraft), Strategy/Branding Consultant. Leadership. December 2011. November 2011. October 2011. October 2011. September 2011. August 2011.

CEO 112

CEO Productivity Products Company 112

In the CEO Afterlife

AUGUST 1, 2011

Leadership. by John • August 1, 2011 • Branding , Marketing • 0 Comments. After the stint at Bristol-Myers, I moved on to Beecham Products (now GlaxoSmithKline) as Brand Manager of Brylcreem Hairdressing, Macleans Toothpaste and Silvikrin Shampoo. Leadership. December 2011. November 2011.

Brand 131

Brand CEO Stage-Gate Marketing 131

In the CEO Afterlife

APRIL 14, 2011

Leadership. by John • April 14, 2011 • Leadership , Marketing , Strategy • 1 Comment. I’ll take an educated guess and say that P&G and Unilever top management knew absolutely nothing of the conspiracy until the regulators came knocking. April 26, 2011 at 11:20 pm. Leadership.

Price 100

Price CEO Brand Discount 100

In the CEO Afterlife

MAY 16, 2011

Leadership. by John • May 16, 2011 • Leadership , Strategy • 3 Comments. Articles on strategy and culture were my favorites, many of which I scribed in pencil on a piece of paper that my secretary typed for posterity – oh my, that sounds archaic. They’re hardheaded about Strategy. Leadership.

CEO 133

CEO Innovation Education Brand 133

Women on Business

JANUARY 11, 2011

Red Zone Marketing’s “Why”: We focus our efforts on finding simple, common sense and inexpensive alternatives to creating growth in a business. We are committed to designing smart marketing strategies – not the flashiest or most complex. It help to get right decision and preparing future business and marketing strategies.

Press Release 167

Press Release Discount PR Marketing Strategy 167

In the CEO Afterlife

MARCH 7, 2011

Leadership. by John • March 7, 2011 • Life , Marketing • 0 Comments. One of my marketing managers recommended the company join Rick’s sponsorship group. Leadership. December 2011. November 2011. October 2011. October 2011. September 2011. August 2011.

CEO 100

CEO Brand Human Resources Marketing Strategy 100

In the CEO Afterlife

JULY 24, 2011

Leadership. by John • July 24, 2011 • Branding , Marketing • 3 Comments. The original concept, created by Art Director Geoff Hayes in a bathtub, and perpetuated by several creative notables, has managed to stand the cruel test of time and create the 3 rd largest-selling liquor brand on the globe.

CEO 100

CEO Advertising Brand Creativity 100

In the CEO Afterlife

AUGUST 29, 2011

Leadership. Clout as Strategy and Why Companies Won’t Admit It. by John • August 29, 2011 • Human Resources , Leadership , Strategy • 2 Comments. What is the definition of strategy? Strategy is a plan of action designed to achieve a defined goal. October 8, 2011 at 5:19 am.

Strategy 131

Strategy CEO Company Competitive Advantage 131

In the CEO Afterlife

AUGUST 7, 2011

Leadership. by John • August 7, 2011 • Human Resources , Leadership , Life • 0 Comments. Beyond my recreational life (weapons of choice being a tennis racquet or a golf club - on a good day I use both), I’m writing about business leadership, branding and life. Leadership. December 2011.

CEO 100

CEO Golden Parachute Welch Human Resources 100

In the CEO Afterlife

JULY 20, 2011

Leadership. by John • July 20, 2011 • Human Resources , Leadership , Marketing • 2 Comments. October 25, 2011 at 8:46 pm. If only more CEOs, Managers and Employees were this determined to work with integrity in what they do and stuck to these ideals, the world would be a much different place.

Advertising 155

Advertising Human Resources Brand Rogers 155

In the CEO Afterlife

AUGUST 23, 2011

Leadership. by John • August 23, 2011 • Life • 4 Comments. My intent was to write about business, life and writing - 30 posts later, I’ve managed but one post on life (Lessons from 9-year Olds) and one on writing (Branding the Aspiring Novelist). August 25, 2011 at 7:51 pm. August 25, 2011 at 10:21 pm.

Crisis 100

Crisis CEO Brand Apparel 100

Women on Business

JANUARY 15, 2011

This little book offers 57 ways to manage your fee structure to your advantage. Join The Whale Hunters group on LinkedIn for more discussions about how to be successful selling to big companies in a tough market. Planning Your Marketing Strategy Quickly and Effectively It doesn’t matter whether you work for a large Fortune.

Price 133

Price Press Release Discount PR 133

Strategy Driven

NOVEMBER 12, 2010

Community Marketing becomes strategic to a respected organization. Relational Leadership is people-centric. Actually, a Community Marketing strategy helps define the business purpose and elevates the concept. Actually, a Community Marketing strategy helps define the business purpose and elevates the concept.

Leadership 50

Leadership Newsletter Learning-by-Doing Critical Success Factor 50

Strategy Driven

JANUARY 20, 2011

StrategyDriven Newsletter Signup StrategyDriven (Kindle Edition) StrategyDriven RSS Feed StrategyDriven Podcast iTunes Feed StrategyDriven Leadership Conversation iTunes Feed StrategyDriven Editorial Perspective iTunes Feed StrategyDriven on Facebook StrategyDriven on Twitter StrategyDriven LinkedIn Users Group Recent Articles Worn out at Work?

Media 57

Media Newsletter Tools Resources 57

Women on Business

DECEMBER 17, 2010

Maximize Productivity Using Social Media In this day and age, there are so many different.

Media 198

Media Press Release Discount PR 198

Great Leadership By Dan

FEBRUARY 21, 2013

reprinted with permission from DDI's Directions newsletter): Leadership is a craft. in your organization were as passionate about leadership. engineers, pilots, sales managers, marketers, teachers, and bankers. believe it’s because no one really sees leadership as a profession. at leadership as a chosen specialty.

Film 280

Film Leadership Human Resources COO 280

Strategy Driven

NOVEMBER 29, 2010

If you’re using the same old marketing strategies today because they brought in business in years past, you’re in danger of being pummeled by your competition. Here are ten companies that have done ‘different’ better than the rest. In order to keep your customers happy (and happily spending!)

Wilde 62

Wilde Tactics Advertising Brand 62

In the CEO Afterlife

OCTOBER 17, 2011

Leadership. by John • October 17, 2011 • Branding , Human Resources , Leadership , Marketing , Strategy • 3 Comments. Never in the history of marketing has there been so much talk about branding. The reason: a fundamental flaw in the management process that is supposed to renew brand health.

Brand 168

Brand CEO Stage-Gate SWOT 168

Strategy Driven

APRIL 17, 2013

There are numerous elements to an effective marketing strategy. Below are seven key success areas to help you begin to think about a marketing plan for your small business: 1. Writing is a key element of marketing. He is the author of a new book, From a Good Sales Call to a Great Sales Call (McGraw-Hill, 2011).

Marketing 50

Marketing Press Release Consultative Brand 50

In the CEO Afterlife

SEPTEMBER 19, 2011

Leadership. by John • September 19, 2011 • Branding , Marketing , Strategy • 2 Comments. I retired from the CEO’s office in 1994 and from strategy and marketing consulting in 2008. I valued the power of the big idea; big ideas facilitated growth on the brands I managed. Leadership.

Media 199

Media Brand Positioning Marketing Strategy 199

Harvard Business Review

JULY 16, 2014

As a consequence, CIOs work on go-to-market strategies as well as on acquiring and retaining new customers. They will also be able to focus more on providing governance leadership, ensuring, as Gartner Research defines it , the effective and efficient use of information technology in enabling the organization to reach its goals.

CIO 11

CIO Information Technology Forrester Technology 11

In the CEO Afterlife

JUNE 19, 2011

Leadership. A Boomer’s Advice to Marketers: Go Ahead, Make My Day. by John • June 19, 2011 • Life , Marketing , Strategy • 1 Comment. Aha,” say the savvy marketers. One Response to A Boomer’s Advice to Marketers: Go Ahead, Make My Day. June 21, 2011 at 5:57 pm.

Advice 147

Advice Marketing Marketing Strategy Brand 147

Harvard Business Review

DECEMBER 14, 2018

Writing in the Sloan Management Review, Boston College professor Gerald Kane noted that 87% of executives surveyed indicated that digital technologies will disrupt their industries to a great or moderate extent. Starting in 2011, Mercedes chose to develop direct distribution capabilities for electric bicycle sales under its Smart brand.

Strategy 10

Strategy B2B Insurance Business Model 10

In the CEO Afterlife

JUNE 26, 2011

Leadership. by John • June 27, 2011 • Leadership , Strategy • 4 Comments. Isn’t top management supposed to be the strategic experts of the organization? June 29, 2011 at 6:38 pm. >I June 29, 2011 at 7:35 pm. >My June 30, 2011 at 10:19 pm. >Hi July 1, 2011 at 5:15 am.

Strategic Planning 100

Strategic Planning Planning CEO SWOT 100

N2Growth Blog

SEPTEMBER 14, 2010

Rebel Brown : I’ve been a consultant for over 20 years now, focused on helping international clients in areas of business and market strategy, positioning and market launches. Mike Myatt: What’s been most rewarding to you in your work in the leadership field? Once we challenge our beliefs and knowns –the sky is the limit.

Open-book 272

Open-book Greenleaf Blog Marketing 272

Harvard Business Review

MAY 4, 2016

Hiring managers will see what you have done — and can do for them. Let’s look at how to do this by analyzing the resume and LinkedIn profile of a startup marketing executive. VP, Marketing, Communication, and Strategy 2011 – present. Overall Strategy and Success. Rebecca Knight.

Brand 8

Brand Press Release Marketing B2B 8