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The Transformation Playbook: Mastering the Message That Moves Organizations Forward

Rich Gee Group

Conduct research or focus groups to uncover real employee experiences that can be incorporated into the narrative. Tailor the Message to Diverse Audiences Corporate transformations impact a diverse range of stakeholders, each with their own unique perspectives, concerns, and information needs.

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The Transformation Playbook: Mastering the Message That Moves Organizations Forward

Rich Gee Group

Conduct research or focus groups to uncover real employee experiences that can be incorporated into the narrative. Tailor the Message to Diverse Audiences Corporate transformations impact a diverse range of stakeholders, each with their own unique perspectives, concerns, and information needs.

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New eBook: 12 Tips for Employers to Navigate the Future World of Work

leaderCommunicator

Even in just two months, our team at The Grossman Group has learned a lot by listening to leaders and employers, surveying employees and conducting focus groups to really understand how various audiences are thinking about the workplace going forward.

eBook 119
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The Ultimate Guide to Starting Your Own Small Business

Strategy Driven

Design a Business Plan. These answers will help you create a business plan. A well-thought-out business plan will help you avoid the most common mistakes new business owners make. A well-thought-out business plan will help you avoid the most common mistakes new business owners make. What’s my product’s USP?

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7 Preliminary Steps When Initiating Major Change

Ron Edmondson

Use a focus group. On major changes, I like to bring in a group of people who are generally supportive of my leadership, but represent all the major groups within the church. Again, they may or may not immediately agree with the change, but I know they will be a respectful audience. Or a plan to get them answered.)

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The Guide to Market Analysis & How It Can Help Your Business Improve

Strategy Driven

These two are the core of any marketing or business plan you’ll ever create – or pursue. In other words, this is a process that helps you understand the market trends, your audience, your competition, and other market variables like preferences and behaviors. Regardless of its size, your business needs market research and analysis.

Analysis 123
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It’s Not A Race: Don’t Rush Launching Your New Product!

Strategy Driven

From the packaging and logo to the stock images you plan on using, it’s vital that you ensure the aesthetics of your product are on point. What this means is making sure that when it comes to the designs of your product packaging, for instance, or the layout of your product photos, that they will be appealing to your target audience.