Harvard Business Review

FEBRUARY 5, 2015

.” An increasing number of companies — particularly in the auto industry — are heeding that call, setting aggressive, creative, and visionary goals that change their approach to business and how they relate to the wider world. Nissan is not alone in setting big goals.

Goal 8

Goal Transportation Automotive COO 8

Harvard Business Review

OCTOBER 31, 2012

At last," the chairman had said, "we have a foothold in the electric vehicle market. While Blue Sky is an SOE, I think they really want to differentiate themselves, and they're willing to use a lot of our technology.". Apex Automotive was a Taiwanese company that might generously be termed third tier. We had Apex.". Lin scoffed.

Case Study 8

Case Study Technology Tacit Knowledge Engineering 8

Harvard Business Review

FEBRUARY 12, 2016

In 1933, General Motors President and CEO Alfred Sloan established the automobile industry’s first full-time consumer research department under the direction of Henry “Buck” Weaver, a pioneer in market-based decision making. How technology is changing the way we work. But where and how do you start? Insight Center.

Media 8

Media Automotive Globalization Active Listening 8

Harvard Business Review

MARCH 26, 2012

Western multinationals — especially the most successful ones — consistently struggle to achieve their growth targets in emerging markets. Because they try to repeat their past success formulas — the ones that work so well for them in developed markets. Rich countries are the most technologically advanced.

Chief Technology Officer 12

Chief Technology Officer CTO Constraint Engineering 12

Harvard Business Review

OCTOBER 1, 2014

The success of the Indian Space Research Organization (ISRO) in placing the Mangalyaan satellite into orbit around Mars last week has three important lessons for companies about winning in emerging markets: big ambitions are critical, constraints can be liberating, and India can be an R&D powerhouse. Indian engineers cost less, for sure.

Innovation 8

Innovation Constraint Engineering Automotive 8

Harvard Business Review

JANUARY 12, 2015

Still, it’s true that China’s economy today is undergoing rapid change: the middle class is expanding, purchasing power is increasing, and with loosening regulation, China is becoming a fertile new market for global companies. Fifty-six percent of all online content in the world is in English.

Innovation 8

Innovation Globalization IPO Automotive 8

Harvard Business Review

NOVEMBER 9, 2011

COOs are relatively common in service industries such as financial services, energy, information technology and telecommunications, but in manufacturing sectors — such as automotive, chemical, and pharmaceutical companies — they are relatively rare.

COO 12

COO Sample Telecommunications Automotive 12

Harvard Business Review

MARCH 28, 2016

In the past, disruption occurred at the level of discrete product and service technologies that competed to offer better value for customers (e.g., Every industry, no matter how traditional — agriculture, automotive, aviation, energy — is being upended by the addition of sensors, internet connectivity, and software.

Company 8

Company How To Technology Strategy 8

Harvard Business Review

FEBRUARY 27, 2012

The United States remains a large, affluent market that generates significant global demand. Still, manufacturing is now going through a genuine transformational period , driven particularly by increased labor costs in developing countries, shifting demand patterns, heightened market volatility, and significant rises in the price of oil.

Supply Chain 13

Supply Chain Incentives Policies Automotive 13

Great Leadership By Dan

JUNE 7, 2018

With One Ford, he put the purpose and values of the Ford brand at the center of the organization and unified the company’s people, plans, operations, and products to restore the brand to automotive leadership. But one angle that hasn't yet been covered is the brand-inspired cultural revolution he led inside the organization.

Brand 193

Brand BPR FOB Automotive 193

Harvard Business Review

DECEMBER 17, 2014

Identifying this so-called “growth gap” is critical, because the bigger the gap, the more a company needs to look beyond its current offerings, markets, and business models to find growth opportunities. By reaching new customers in current markets? Let’s start with the question of what year you should be targeting.

Innovation 8

Innovation Company Venture Capitalist Business Model 8

Harvard Business Review

JANUARY 8, 2013

In terms of people, processes and technologies, Toyota and Google's YouTube have little in common. For one marketing services firm, it meant being exposed to their biggest client's development teams and sitting through technical tests and focus groups to better appreciate and understand how its products were actually designed and built.

Innovation 8

Innovation Lean Production Disintermediation Automotive 8

Harvard Business Review

MAY 19, 2015

It follows, then, that the pursuit of potentially disruptive new technologies and business models requires systems thinking, often calling for the innovator to go well beyond the invention of the product itself. Tesla is clearly demonstrating systems thinking, which is the first precondition. The second has to do with scope.

Strategy 8

Strategy Levitt Energy System 8

Harvard Business Review

AUGUST 15, 2016

Measuring Marketing Insights. automotive, financial services, retail, telecomm, and hospitality sectors. As companies rely more on technology, relating to customers emotionally and pinpointing what troubles them gets trickier. Insight Center. Sponsored by Google Analytics 360 Suite. Turning data into action.

Survey 8

Survey Retail System Automotive 8

Strategy Driven

SEPTEMBER 26, 2019

The Society of Automotive Engineers has defined six levels of autonomy from level 0 – 5. A few OEM’s in-market today have been working towards Level 3 & 4 automation, meaning the car can take over most driving functions , but the driver must still be able to intervene at any time. Navigating the Path to Pervasive Autonomy.

Engineering 10

Engineering Automotive Supply Chain Software 10

Harvard Business Review

JUNE 5, 2014

And the sheer complexity of building cars also plays a role — David Cole, the former head of the Center for Automotive Research (and son of a former GM president), insists that this is really what’s behind the ignition switch error and why it was so hard for the company to get to the bottom of the problem.

Root Cause Analysis 8

Root Cause Analysis Edmondson Industry CEO 8

Harvard Business Review

NOVEMBER 2, 2018

ZF, a global automotive supplier based in Germany, was no exception. With automotive analysts forecasting major changes ahead in mobility, they began to think that the firm needed a dedicated lab that focused entirely on data challenges. But how would we define “most promising”? This power turned out to be a game changer.

Company 9

Company Automotive Project Chief Information Officer 9

Harvard Business Review

FEBRUARY 27, 2017

In a study of nearly 250 manufacturers over a 10-year period (2005–2015), we found that 78% of firms had improved their ability to fill their total actual market demand but had lost control over costs. There were companies in a wide range of industries, from automotive and industrial equipment manufacturers to oil and gas majors.

Automotive 8

Automotive Operations Efficiency Cost 8

Harvard Business Review

MAY 2, 2016

But today, as a multinational construction materials company, our goals are somewhat broader: How can we help provide housing for people all over the world who need it? However, for such a technology to spread widely, a company like Saint-Gobain is needed to manufacture various materials on an industrial scale.

Industry 8

Industry Construction Energy Automotive 8

Harvard Business Review

DECEMBER 18, 2017

In the age before the digital revolution, marketers used to tell customers about a product and then work through a traditional step-by-step purchase funnel. In 2015, Real Madrid had a lofty goal in mind: to thrill its supporters by allowing them to participate in unbelievable experiences.

Sports 8

Sports Brand Content Industry 8

N2Growth Blog

JANUARY 10, 2017

This shift from the current Programmatic Era to the new AI Era will be transformative and disrupt companies and entire markets. These systems: learn at scale, understand with meaning, reason with purpose and interact with humans in natural ways, with the goal of improved customer experience. So where to start?

Positioning 150

Positioning Company Engineering Incubator 150

Harvard Business Review

JULY 20, 2017

The innovation alone is a herculean task, but imagine being that upstart pioneer trying to develop the technology, while at the same time going up against entrenched, powerful competitors with deep industry knowledge, assets, and channels who’ve been around for a hundred years or more. Sponsored by DXC Technology.

Innovation 11

Innovation Productivity Products Venture Capitalist 11