Harvard Business Review

APRIL 18, 2011

The role exists in B2B and B2C firms as diverse as Allstate, Dunkin' Brands, USAA, Philips Electronics, FedEx, the Cleveland Clinic, and SAP. About one quarter of these CCOs formerly held operations positions. Who are these new customer experience executives — and why do companies appoint them?

B2C 14

B2C B2B Forrester Budgeting 14

Harvard Business Review

APRIL 29, 2016

Reaching these lofty projections over the next four years, however, will require a fundamental reorientation in the way that technologists and product designers work together to create successful “connected” personal devices and home appliance products. applications pushed technology to address B2B market requirements.

Technology 8

Technology B2B B2C Mass Marketing 8

Harvard Business Review

OCTOBER 27, 2014

In innovation circles, empowerment is now a familiar theme; project teams working highly autonomously have been behind many of the world’s most innovative offerings. Inside many companies, particularly in B2B settings, the notion of “liberation” remains challenging.

Innovation 8

Innovation Strategy Drucker Project 8

Harvard Business Review

JUNE 10, 2016

But despite some successes in pilot projects, the salespeople had not been able to expand their deals from “interesting trials” into ongoing revenue streams. Start by identifying a small number of very specific customers — either companies (if you are a B2B player) or desired consumer segments (e.g.,

Marketing 8

Marketing Software B2B Technology 8

Harvard Business Review

JULY 30, 2013

How do I build a repeatable, scalable sales process that is like an industrial machine, not a crafts project? Across our portfolio and in my own entrepreneurial experience, I have seen three main sales models work successfully in scaling B2B sales: 1) Enterprise; 2) Telephone; 3) Developer-driven. Entrepreneurship Operations Sales'

Marketing 8

Marketing Productivity Products Learning Curve 8

Harvard Business Review

JULY 19, 2017

One such project aims to dramatically reduce maintenance costs with AI by standardizing maintenance logs. These are amazing technologies with great promise for any level of executive in any B2C or B2B company. Insight Center. Crossing the Digital Divide. Sponsored by DXC Technology. How the best companies get up to speed.

USP 8

USP Airlines Productivity Products 8

Harvard Business Review

APRIL 18, 2011

The executives' role is to define the attributes of the customer experience in partnership with their operational colleagues, organize the customer-satisfaction-measurement process against those attributes, and encourage remedial action wherever warranted. Many companies now have senior officers in charge of customer experience.

B2B 13

B2B Consensus Productivity Products 13

Harvard Business Review

JUNE 21, 2011

Since Sun made hardware and software, only Sun machines running the Sun operating system were allowed. (In In her exhaustive book about this project , Mary Walton describes how buying competitive cars, especially Japanese ones, was seen as practically treasonous at Ford in the 1980's. This attitude is not healthy. Go Further.

Software 13

Software Wireless B2B Library 13

Harvard Business Review

JUNE 16, 2014

When a team works well together, it’s because its members are operating from the same mindset and are clear about their goals and their norms,” says Schwarz. At the start of a new project, help your direct reports “decide how they’re going to work together” — and importantly, how they will “hold each other accountable,” says Shapiro.

Team 11

Team How To Case Study Open-book 11

Harvard Business Review

JANUARY 18, 2016

To really make a difference, private entrepreneurs and civic entrepreneurs need to match projects to specific circumstances. OpenTable (a restaurant reservations service), Motivate (the operator of CitiBike, Bay Area Bikeshare, and others), and Luxe (a web-based valet parking service) are examples.

Real Estate 8

Real Estate Entrepreneur Finance Innovation 8

Harvard Business Review

SEPTEMBER 9, 2014

About two-thirds were in B2B businesses.). Madhavan: For many years, CEOs and executives have focused on improving the bottom line through cost cutting, finding efficiencies in operations and the supply chain. That leads to higher costs, which then affects the price, which then affects the volume projections.

Price 11

Price Productivity Products Simon 11

Harvard Business Review

NOVEMBER 15, 2013

Jack Ma, founder of Alibaba, the world’s largest online B2B global trading marketplace, is probably the most obvious choice. For those operating in China, this is, indeed, a quandary. Can you, in fact, name ten Chinese entrepreneurs who you think dream dreams big enough to be likely to build the future? Can you name five?

Entrepreneur 8

Entrepreneur Proposal Stage-Gate Disruptive Innovation 8

Harvard Business Review

DECEMBER 17, 2018

Companies are beginning to utilize their employees’ behavioral data — generally known as people analytics — to better understand and improve their sales operations , with strong results. Microsoft, where we work, is no exception, and B2B sales is one of the areas where we are seeing the most value.

Analysis 8

Analysis B2B Engineering Learning-by-Doing 8

Harvard Business Review

AUGUST 12, 2016

The 300,000 companies in the association’s data set have more than doubled their profits from operations over the past 13 years, outpacing their corporate counterparts in the country. This level of dedication to their mostly B2B customers demands especially strong investment in innovations and R&D. This success is no blip.

Industry 8

Industry Long-term Short-term Class 8

Harvard Business Review

OCTOBER 5, 2015

These changes are driven by seismic shifts in consumer behavior and an explosion of both consumer- and B2B-facing technologies. When and how do we shift our businesses from legacy operating models to ones that better reflect the future? How do we maximize our creativity as an industry while integrating data-driven approaches?

Media 8

Media Advertising Audience Technology 8

Harvard Business Review

DECEMBER 13, 2017

” Self-awareness: PMs must be self-aware so as to remain objective and avoid projecting their own preferences onto users of their products. There are of course many other factors to consider for any role such as the type of product you are building (B2B, B2C, industry, etc.), and of course the compensation and benefits.

Productivity 8

Productivity Products Core Competence Management 8

Harvard Business Review

MAY 24, 2017

As a result of capital superabundancy, global quantitative easing and relatively low demand for investments in R&D and capital projects, the after-tax cost of borrowing for many companies is at or near inflation, making the real cost of borrowing close to zero. Monitor it.

Human Capital 15

Human Capital Management Company ROCE 15