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Media Preferences Shape Our Political Views

The Horizons Tracker

Does the media influence people’s political views in a divided country? A recent MIT study reveals that it depends on what media people like and how we measure those preferences. Second, people with different media preferences in the survey often visited the same online news sites.

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Social Media Metrics to Monitor to Improve Your Content Strategy

Strategy Driven

Social media has become an integral part of many businesses’ marketing strategies. However, simply having a social media presence is not enough. To get the most out of your social media marketing, it’s important to monitor key metrics that can help you understand what’s working and what’s not.

Metrics 113
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How to Establish Your Brand as an Authoritative Voice and Reach a Wider Audience

Strategy Driven

If you want to take your company to the next level and be favoured over competitors by consumers, here are some ways on how you can enhance brand authority as well as reach a wider audience. Your content needs to speak to your audience and get them to take notice from the offset. Try not to take this to heart!

Audience 113
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Social Media Leadership Rules

Lead Change Blog

Presidents, business magnates, social activists… everyone is on social media nowadays. It’s not just about connecting with the audience and informing them about the activities these leaders are involved in. Social media allows them to expand their leadership to a wider audience. The Power of Social Media Leadership.

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Does Media Coverage Support Climate Action?

The Horizons Tracker

The media serves as a primary conduit for disseminating information regarding this critical issue to the masses. However, the manner in which scientific journals and the media relay research findings on climate change warrants closer examination.

Media 89
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Is Social Media a Good Avenue to Market Your Goods and Services?

Strategy Driven

Social media is part of daily life for literally billions of people in 2023. You might reach out to a digital marketing agency in Utah if you’re not sure how to utilize social media to help your company on your own. If you use social media the right way, you can establish yourself as a trusted entity.

Media 104
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Podcast: Exploding Your Presence on Social Media

Rich Gee Group

Who is your real audience? Learn all the secrets to reach your audience and wow them with your insights and ideas. Check back weekly for new episodes on topics such as managing your company’s social media, taking advantage of LinkedIn, meeting new clients, and staying positive! What do they really want to read from you?

Media 170