Brand Finance Operations Power 
N2Growth Blog
OCTOBER 24, 2023
The Role of Executive Search Firms in the Finance Industry Executive search firms play a crucial role in the ever-evolving landscape of the finance industry. One of the key responsibilities of executive search firms is to thoroughly understand the specific needs and requirements of their finance industry clients as related to the role.
N2Growth Blog
JANUARY 11, 2024
The Evolving Role of the CMO Previously, a Chief Marketing Officer’s or CMO role mainly involved traditional marketing activities like brand management, public relations, and market research. However, recent technological advancements and industry shifts have expanded and evolved this role significantly.
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N2Growth Blog
JANUARY 16, 2011
Have you figured out how to apply the laws of scarcity to brand management? While a brand without exposure is not much of a brand, I consistently find that brand exposure is an aspect of brand management that is all too often overlooked as a success metric.
N2Growth Blog
APRIL 20, 2010
The preceding description paints the perfect illustration of why branding is one of my favorite topics…It is complex. Unless you are a very large enterprise it is unlikely that you have the time, money, staffing, or external professional relationships to execute a brand management strategy such as the one outlined above.
In the CEO Afterlife
APRIL 23, 2012
For most of my career, I operated within intensely competitive arenas where fractions of market share points were worth millions of dollars. The companies that employed me were generally the underdogs in battles against bigger, better-financed organizations. It’s not as if RIM were operating in a non-competitive environment.
N2Growth Blog
SEPTEMBER 28, 2020
Find a strong and well positioned employer brand. Find HR’s hand (in a good way) in everything as an enabler and contributor to operations flowing all the way through to customer/client satisfaction. Buckingham is also is walking Human Resources omnichannel brand. million employees worldwide.
N2Growth Blog
AUGUST 9, 2010
Well actually, no it’s not. I cannot even begin to count the number of times I’ve had a CEO tell me that certain immutable business principles just don’t apply to his/her business because, “this business is different.&#
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