Women on Business

DECEMBER 14, 2010

But getting a book to market and then publicizing it is no easy task; especially with no extra money to support this venture. Consider the methods that Megan Megale used to get in touch with the people she knew would support her daughter’s remarkable project. Book sales have contributed more than $600,000 to these charities.

Press Release 182

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Women on Business

DECEMBER 20, 2010

For me it was a first grade teacher who challenged me to take an art project some “annoying boy” in my class had scribbled on and find a way to make it work. Way back in 1793 women could not hold patents so she passed the concept to Eli Whitney who got all the fame and glory. Now think about the women close to you.

Press Release 192

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Women on Business

DECEMBER 24, 2010

No, I bring this up because as we watch the shows that close out the year, as face after face of the celebrities who passed away are projected on our television screens, as tributes and speeches are made about the talent, beauty, genius and uniqueness of a particular dead celebrity or entrepreneur—I am thinking about their estates.

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leaderCommunicator

SEPTEMBER 27, 2012

for less than 5 months as CEO , this resume exaggeration may follow him for the rest of his career. Commonplace examples include changing dates of a job worked to cover resume gaps, or stating that they led a project when in fact they just participated. in Marketing. Now, although he netted $7.3M

PR 113

PR Long-term Reference Cooper 113

Women on Business

JANUARY 11, 2011

Equipment leasing can help you gear up for construction projects on Anchorage’s two active military bases. To get started, market your services online with a SEO friendly Website design. Take advantage of the military spending with a civil construction company. Set up your own art studio in Wyoming’s art capital, Cheyenne.

Press Release 157

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Frank Sonnenberg Online

MARCH 22, 2021

Daily headlines are crowded with examples of hypocrisy, selective obedience, victimhood, projected blame, and a general lack of self-awareness. Your advice is that “personal branding is less a marketing exercise than it is becoming the best person you can be.” They view it as a PR or marketing exercise.

Morale 139

Morale Advice Open-book Information 139

Women on Business

NOVEMBER 22, 2010

Through the blog, I have met with many former career women—from all over the world—who fear they ‘threw it away in their forties’ to become mothers, and can never make it back as the prodigal daughters of business. Never underestimate the profound wisdom of a child.) The transition had a great impact on my personal relationships” she says.

Press Release 157

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N2Growth Blog

OCTOBER 25, 2010

BullDog Reporter’s Daily Dog Media, News and Intelligence for PR Pros. ** N2′s Top pick for the latest information from the PR world. Chief Executive An online magazine written exclusively for chief executive officers and their peers. ** N2′s Top pick for C-suite insights and information.

Directory 169

Directory Magazine Blog Brand 169

Women on Business

JANUARY 23, 2011

Communicate Openly Even if the only answer you have about the future of a project is, "We don’t know," taking the time to communicate that to your team lets them know that you consider them integral and when there is more information, you will be willing to share that, too.

Press Release 100

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Women on Business

JANUARY 8, 2011

He found me through his network, contacted me through Facebook, and we started and completed a project for him. Example 2: My alumni association maintains a career group within Linkedin, and the quality and quantity of questions and answers posted keep me abreast of new developments, trends, and geo-specific information.

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Women on Business

NOVEMBER 22, 2010

So, if the circumstances aren’t dire this might sound like, “If I had a better idea of what was going on, I’d be able to strategize with you on a work-around solution,” or, if the stakes are nice and high, “Without a better idea of what’s going on, the entire project is in jeopardy—which includes our team.”

Press Release 207

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Women on Business

JANUARY 11, 2011

Our careers are a means to an end and if we’re lucky, it’s a means to happiness and joy because we love what we do! I have to weigh out the fact that I’m needed to manage the State Fair as a project against the reality that my balancing of job, life and love could use some work of its own. Because I believe they are.

Press Release 182

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Women on Business

JANUARY 19, 2011

Many people come to me to make a drastic change in their careers. Their tendency has been to jump right back into the same type of career for security purposes only, even if they truly dislike this work. I do know that what I project out into the Universe will come back to me. Are You in Career Quicksand?

Press Release 162

Press Release Learning-by-Doing Discount PR 162

Strategy Driven

JANUARY 7, 2011

Headquartered in Atlanta, Georgia, Everspark Interactive was founded in June 2009 by internationally-known Search Engine Optimization (SEO) expert, Jason Hennessey and 20-year marketing veteran, Chris Watson. Call to Action – Think of each video as it’s own marketing / pr / advertising campaign. Are you asking them to do it?

Video 50

Video Marketing Mix Press Release Engineering 50

Women on Business

JANUARY 24, 2011

Evaluate organizations online: their mission, major products/markets, history, and biographies of key participants. Many career-enhancing activities can develop from carefully chosen volunteer-based projects. Base marketing initiatives on shared values and multiple-agendas. Investigate those doing what you want to do.

Press Release 100

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Harvard Business Review

JULY 5, 2012

The key: keeping what the authors call an "assignment" mentality, in which each job is "a stepping-stone, a temporary career-building project.". Social Campaigns on Tuesdays Earn Highest Engagement (Marketing Profs). This chart-heavy post contains a few surprises — even for the social marketing guru. PROS AND CONS.

Insurance 11

Insurance PR ROI Health Care 11

Harvard Business Review

AUGUST 4, 2017

The increasing acceptance of boomerang employees is partly due to the “tight job market,” according to Michael Watkins, chair of Genesis Advisers , professor at IMD , and author of The First 90 Days. Do: Project maturity by acting more formal and reserved in your first few weeks on the job to showcase how you’ve grown.

Company 12

Company PR Learning-by-Doing Maturity 12

Harvard Business Review

MAY 4, 2015

Try adding a new pet project or even giving a trial run to a whole new job that you’ve been interested in and feel passionate about. We call them harmonic careerists , because many of them have constructed their working lives by combining multiple jobs rather than taking on a single monolithic career.

PR 8

PR Long-term Consultative Career 8

Harvard Business Review

JUNE 19, 2015

The ability to get new initiatives off the ground is also critical to your career. “That’s the language of marketing,” says Butman. Beth Monaghan, the principal and co-founder of Ink House, the PR firm, knew that she needed to take drastic action after she heard about the behavior of some of her young workers.

Project 8

Project Restructuring Hotels Case Study 8

Harvard Business Review

NOVEMBER 28, 2012

In this past weekend's New York Times Magazine , Lori Gottlieb takes us into the world of branding consultants for psychotherapists , who help practitioners in the fledgling field tailor their brands to capitalize on niche markets and needs. Slate) From Russia With PR (ProPublica). BONUS BITS: Not Nearly As Much As Four Calling Birds.

Brand 8

Brand Niche Marketing PR Hotels 8

Harvard Business Review

DECEMBER 8, 2017

After you’ve been fired, getting back into the job market can be difficult. It’s natural to feel slightly paranoid, says John Lees, UK-based career strategist and author of The Success Code. “Candidates don’t want to hear this, but often they go into the market too soon,” says Lees.

How To 8

How To Letter Learning-by-Doing PR 8

Harvard Business Review

DECEMBER 14, 2018

When you’re having a bad time at work — your big project isn’t coming together as planned or you’re missing your sales targets by a wide margin — talking to your manager may be the last thing you want to do. “You thought the market would turn. How can you maintain your reputation while being honest?

How To 15

How To Long-term Case Study Bottom-up 15

Harvard Business Review

JUNE 21, 2013

New research led by Lan Jiang, an assistant professor of marketing at the University of Oregon, shows that if you give a shopper an unearned reward, she’ll probably have mixed feelings if she’s observed by other people, such as shopper No. It''s an attractive value proposition: It''s projected to be a big part of the 13.4%

Advertising 8

Advertising Video Ethics PR 8

Harvard Business Review

JULY 17, 2017

Perhaps you just inked a big new deal, executed an important project, or have been offered another job but want to stay at your organization. ” Project strength but also modesty. Earlier in her career, Sally was hired as the managing editor for a national trade magazine targeted at paralegals. She speaks from experience.

How To 12

How To PR Magazine Due Diligence 12

Harvard Business Review

OCTOBER 20, 2016

When the students in the MBA course I teach on the gig economy ask me for the best thing they can do to prepare for their future careers, I tell them: “Stop looking for a job.” Beyond that core, however, companies face powerful economic and market incentives to keep full-time employee headcount low. This needs to change.

Katz 8

Katz Disaggregation McKinsey Outsourcing 8

Strategy Driven

MARCH 28, 2016

A market that wants a great product (Product-Market Fit). A well formulated Go-To-Market Strategy. As for distribution, “smart marketing” can turn faulty launch distribution planning into buzz-worthy spin and drive more sales. Go-To Market Strategy is, in essence, the launch. A great product. All of the above.

Productivity 50

Productivity Products Marketing Strategy Budgeting 50

Harvard Business Review

MARCH 16, 2017

This was an unusual PR challenge. They don’t expect to be reprimanded by the very people they’re paying to market their products. That will only create a bigger PR problem for your firm. State that you respect each person’s right to voice their opinions and that it won’t in any way affect their careers.

Company 9

Company PR Health Care Policies 9