Strategy Driven

JANUARY 10, 2018

Although financing your business idea is the first milestone to overcome, once you’re up and running, it’s time to channel your energy into targeting your niche audience and marketing your product. Luckily, digital marketing is the single most effective way to reach a global audience, and it won’t blow your budget.

Marketing 51

Marketing Software Marketing Strategy Budgeting 51

Harvard Business Review

NOVEMBER 25, 2013

Marketing is in the midst of an ROI revolution. The arrival of advanced analytics and plentiful data have allowed marketers to demonstrate return on investment with a degree of precision that’s never been possible before. To date, however, the reality of marketing analytics has fallen short of the promise.

CFO 8

CFO Short-term Long-term Benchmarking 8

Harvard Business Review

APRIL 28, 2016

And you probably won’t even know you’ve been affected until it’s too late to prevent significant damage to your company’s finances, operations, and reputation. Cybercrime is an ever-changing global danger, and firms spend vast sums of money hiring experts with the technical knowledge to combat it.

Content 8

Content Industry Finance Report 8

Harvard Business Review

APRIL 1, 2016

But many don’t have one, instead adopting only defensive, short-term, or narrowly self-interested “government relations” tactics. Too few businesses have sought to make a systemic approach to public policy an important dimension of their global posture. The stakes are very high. A needed a pproach.

Policies 8

Policies Politics Short-term Globalization 8

Harvard Business Review

JUNE 22, 2015

With growing congestion a global megatrend, companies have a choice. Longer supply chains also increase inventory levels and carrying costs related to financing and warehousing. The same logic can apply to distribution logistics when global distribution centers are replaced by regional warehouses. Compress transit times.

Supply Chain 8

Supply Chain Crisis Transportation Tactics 8

Harvard Business Review

SEPTEMBER 1, 2011

The Great One's well-known words are often repeated in corporate corridors during discussions about understanding market trends. This is often the reason why thoughtful quantitative analysis that incorporates macro-economic trends, market share, competitive strategies, retail analysis and technological assessments so often misses the mark.

Benchmarking 13

Benchmarking Maslow Analysis Trends 13

Harvard Business Review

JULY 22, 2013

Or is the problem simply that speculators have taken over the market for a crucial commodity? Markets that existed mainly for the convenience of industry have become dominated by exchange-traded funds, hedge funds, and investment banks. So, on balance, having a futures market appears better than not having a futures market.

Cost 8

Cost Fraser Hedge Price 8

Harvard Business Review

DECEMBER 7, 2017

These two trends may seem separate—or, some people believe, incompatible—but together I believe they have the power to improve finance’s role in the world. It is tough to beat the market and over long periods of time indexing has been shown to outperform most active managers. But what’s the role of investors?

Supply Chain 8

Supply Chain Asset Management Chemicals Long-term 8

Harvard Business Review

JANUARY 10, 2013

Financing risk relates to whether external capital will be available on reasonable terms. For example, outside capital may be required to develop and market a product and thereby demonstrate that technical and market risks are limited.

Definition 9

Definition Entrepreneur Tactics Business Model 9

Harvard Business Review

DECEMBER 29, 2014

As an example, a recent job posting on the website of a global healthcare company seeks an individual for a sales operations leadership position who can do the following: Strategy: •Contribute to the 1- and 3-year business vision as a member of the executive leadership team. Second, they must be strategic and tactical.

Offshoring 10

Offshoring Outsourcing Analysis Incentives 10

N2Growth Blog

NOVEMBER 23, 2010

That said, the way to minimize the impact of discrimination is not through bureaucratic mandates or by playing the diversity card – these tactics increase the diversity gap and heighten resentment. Discrimination has always existed, and probably always will.

Diversity 350

Diversity Blog Leadership Learning-by-Doing 350

Harvard Business Review

SEPTEMBER 19, 2016

Over the past 18 months, Sergey’s experience has been echoed in offices in Ukraine, South Africa, Turkey, Brazil, and many other emerging markets that have faced substantial currency depreciation due to the drop in commodity prices and the flow of capital to the U.S. Normally, MNCs raise prices in the emerging market, (e.g.,

Price 8

Price Globalization Depreciation Marketing 8

Harvard Business Review

MAY 1, 2018

We have written extensively on shareholder activism , and one of us coauthored a study in the Journal of Finance showing that, on average, activists produce value for targeted companies. By contrast, World Bank data suggests that the average holding period in 2015 for public company shares globally was just over seven months.

CEO 8

CEO Real Estate Long-term Short-term 8

N2Growth Blog

OCTOBER 6, 2010

Be willing to change your tactics, but not your core principles. Carlos is responsible for more than 300 brands globally, and it’s no wonder why – he has a plan and he’s sticking to it. Most overnight successes are 20 years in the making. Double your ratio of questions to statements.

Blog 360

Blog Brand Media Influence 360

Harvard Business Review

AUGUST 30, 2013

On Monday, Europe''s largest derivatives market shut down for an hour because of a glitch. Now that the world is dependent on the internet, economies and markets are bound by these limits as well. The stock market in particular is at risk of hitting a major breakpoint. The stock market was meant to work as a long-term system.

Marketing 8

Marketing Short-term Long-term Efficiency 8

Harvard Business Review

MAY 30, 2014

Not Good at All Google Finally Discloses Its Diversity Record, and It’s Not Good PBS NewsHour Google released its global workforce numbers, revealing that 70% of its employees are men, a number that increases to 83% and 79% if you look only at tech jobs and leadership roles. Two percent of Google employees are black.

Short-term 8

Short-term Mass Marketing Long-term Diversity 8

Strategy Driven

OCTOBER 25, 2019

In contrast to startups, which often experiment until they gain their footing in the market, established businesses are notoriously slow to change. This is unfortunate because we’re currently experiencing the biggest global upheaval of any time in history since the industrial revolution. Adjust strategies to meet goals.

Agility 50

Agility Process Management McKinsey 50