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Loyalty Beyond Reason Defined

Leading Blog

At Saatchi & Saatchi, we call it Loyalty Beyond Reason. However, the research ended up with a narrow focus on more extreme examples of consumer behavior that could be more readily classed as fanaticism. It isn''t possible for a brand to generate Loyalty Beyond Reason in its consumers if it isn''t reliable or respected.

Loyalty 282
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Humility and Leadership | N2Growth Blog

N2Growth Blog

Leaders need to understand that being authentically humble humanizes them, allows them to build stronger trust bonds, and engenders confidence & loyalty from peers and subordinates alike. Over the years I have come to believe that “ having class &# is synonymous with demonstrating a penchant for humility over bravado.

Blog 419
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Love and Leadership | N2Growth Blog

N2Growth Blog

David asked Becky, “How come no one ever talks about love as a leadership competency?&# While l ove and leadership are certainly two words you don’t often hear in the same sentence, I can assure you that rarely does great leadership exist without love being present and practiced. I think it’s a great question.

Blog 404
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First Look: Leadership Books for May 2023

Leading Blog

H ERE'S A LOOK at some of the best leadership books to be released in May 2023 curated just for you. Gallup's solution to the biggest leadership issue of our time. Paychecks no longer buy loyalty, happiness, and effort. Be sure to check out the other great titles being offered this month.

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Shut-up & Listen | N2Growth Blog

N2Growth Blog

" Thanks again for your contribution to the leadership community. the janitor, night watchman, leadership team, etc., Share and Enjoy: View Comments [link] Geoff Snyder Great post Mike, very true. It goes back to what a wise man once told me: "We were give two ears and one mouth for a reason." one mouth.

Blog 419
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Top Leaders of 2010 | N2Growth Blog

N2Growth Blog

who serve as inspiration to us all by the daily difference their leadership makes in our lives. You can nominate your unsung hero by leaving a comment explaning how their example of leadership touches the lives of others. but you’ll not find that here. but you’ll not find that here. but you’ll not find that here.

Blog 290
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How to Hold onto Your Customers in a Crisis

Leading Blog

Your team has to know what your “ forever promise ” is—the organization’s commit-ment to customers that justifies customer loyalty. But when the dust settles, they will have lost the trust that makes customer loyalty possible. To hang onto customers during a crisis, you need to build a forever transaction with the people you serve.

Crisis 326