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How to Build a Brand | N2Growth Blog

N2Growth Blog

Avoid controversy, maintain a high likeability factor, consistently and proactively engage your customers, be a business of character that engenders trust and confidence with your target market(s), produce a quality product or service at a competitive price point, and provide great customer service. Be very, very smart.

Brand 271
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Best Leadership Blogs 2010 | N2Growth Blog

N2Growth Blog

I know all but one of the other nominees and would highly recommend any of them as a high quality source of leadership information. The winner will be the blog receiving the most votes (One vote per email address), and you can vote by clicking on the link above.

Blog 366
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Understanding the Role of Technology in Growing Your Business

Strategy Driven

The bare minimum is a high-quality accounting and payroll system. It generates brand awareness, consumer loyalty, and, of course, assists in maximizing conversions to boost that all-important bottom line. The secret to ticking all of these boxes and optimizing the potential for business growth lies in investing in the right technology.

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Design Matters

N2Growth Blog

When you think of Apple you immediate think of a company that has built a strong brand around quality design. Largely due to the iPod’s strong integrated design qualities it is the dominant brand in its class, commands a pricing premium, and has developed an extremely loyal and satisfied customer base.

Brand 267
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The Leadership Walk

N2Growth Blog

For those of you not familiar with Kevin, he is a two-time best selling author and the Chief Potential Officer of The Kevin Eikenberry Group , a learning consulting company that has been helping organizations, teams and individuals reach their potential since 1993. Share and Enjoy: View Comments [link] Amie Wilson Thanks for your post.

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The Disconnected Leader | N2Growth Blog

N2Growth Blog

While optimism is generally a great quality for a CEO to possess, there is a point at which unbridled optimism can disconnect a person from reality. If your CMO is making all of your brand decisions there will be h*ll to pay down the road. They will believe what they want to believe regardless of what they hear or what they observe.

Blog 417
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Loyalty vs. Tenure | N2Growth Blog

N2Growth Blog

Tenure Kills Brands : As an organization expands and continues to promote mediocre talent up through the ranks, you’ll notice that growth will eventually slow, quality and customer service suffer, and eventually these negative attributes will be reflected in declining brand equity.

Loyalty 419