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Modern CMOs: Bridging Creativity with Commercial Acumen

N2Growth Blog

The Evolving Role of the CMO Previously, a Chief Marketing Officer’s or CMO role mainly involved traditional marketing activities like brand management, public relations, and market research. However, recent technological advancements and industry shifts have expanded and evolved this role significantly.

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5 Reasons Using A PR Firm For Your Business Should Be On Your List In 2023

Strategy Driven

Being a “software as a service” provider company, you must invest in marketing for your product as much as your competitors do. Public Relations is a good option. It’s a great way to get everyone talking about your product. Even the most elaborate public relations function is going to prove to be a low-cost option.

PR 108
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How an Online MBA in Marketing Can Help You Transition Into a Marketing Career

Strategy Driven

The business world constantly evolves, so marketers must stay current on new trends and technologies. These programs combine business administration and marketing to train students to plan and implement marketing strategies. They can work in advertising and public relations or various industries.

Marketing 117
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Collaboration for Change: Multi-Sector Partnerships in Sustainable Medical and Sharps Waste Management

Strategy Driven

From hospitals to clinics, the aftermath of medical procedures is a labyrinth of discarded sharps, contaminated materials, and other hazardous by-products. Sustainable Solutions: Beyond the Here and Now Embracing Technological Innovations The role of technology in shaping sustainable biomedical waste management cannot be overstated.

Sharpe 116
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GC21: Gamifying Consumerism at Healthcare University | with Clayton Nicholas

Engaging Leader

After honing his expertise in general management, marketing, strategy and sales techniques across healthcare and information technology sectors, Nicholas now leads marketing and public relations functions while helping to drive strategy and […]. To learn more, visit www.changehealthcare.com.

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What are the best business management courses?

Strategy Driven

Product development. Public relations. Public relations. Organizational strategy. Technologies and applications associated with human resource management. Business strategy. Production. Technology. Global business. Human resources. Accounting. Accounting. Statistics. Business law.

Course 66
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30 Influencers Behind the Brands We Love

Lead Change Blog

These influencers are people that work daily on strategy and execution for their brands; the study looks past lists and rankings and strives to view the influencers behind their brands as real human beings. Lorena Hathaway ( @lorenahathaway ), Director, Global Product Management, Location Intelligence, Pitney Bowes Software.

Brand 346