Strategy Driven
DECEMBER 29, 2022
Being a “software as a service” provider company, you must invest in marketing for your product as much as your competitors do. Public Relations is a good option. It’s a great way to get everyone talking about your product. Even the most elaborate public relations function is going to prove to be a low-cost option.
The Horizons Tracker
MARCH 14, 2023
In a recent article, I highlighted some of the challenges involved in translating investment in technology and innovation into productivity improvements across the economy. In an age of smartphones, AI, and genetics, it seems crazy to think that the record sums invested in technology aren’t making more of an impact.
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N2Growth Blog
JANUARY 11, 2024
The Evolving Role of the CMO Previously, a Chief Marketing Officer’s or CMO role mainly involved traditional marketing activities like brand management, public relations, and market research. However, recent technological advancements and industry shifts have expanded and evolved this role significantly.
Lead Change Blog
MARCH 8, 2017
With a domain name that is short, simple and straight to the point, the IFF has been able to undertake research, advisory activities, design, and campaigns to create innovative finance products to fund health, education, nutrition, sanitation and the environment. Maris Callahan is the director of public relations for Donuts Inc.
Modern Servant Leader
MARCH 19, 2013
With the emergence of social media technologies , this responsibility shifts from mostly push to mostly pull (inbound) marketing. Public Relations. In the old world, Public Relations served to present the best image of the organization to the public. From faux to frank. Quality Assurance. From par to peak.
Strategy Driven
OCTOBER 13, 2023
From hospitals to clinics, the aftermath of medical procedures is a labyrinth of discarded sharps, contaminated materials, and other hazardous by-products. Sustainable Solutions: Beyond the Here and Now Embracing Technological Innovations The role of technology in shaping sustainable biomedical waste management cannot be overstated.
Strategy Driven
DECEMBER 17, 2019
Product development. Public relations. Public relations. Technologies and applications associated with human resource management. Production. Technology. This management course covers several topics on general business principles, including: Capital management. Global business. Human resources.
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