In the CEO Afterlife

SEPTEMBER 12, 2011

Crisis Management: The Ultimate Test of a Leader. by John • September 12, 2011 • Human Resources , Leadership , Strategy • 4 Comments. How is it possible for three months of crisis management ineptitude to occur in an organization the size of BP with a product as environmentally toxic as oil? Leadership.

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Crisis Management Crisis CEO Management 268

Women on Business

JANUARY 17, 2011

Related posts: Leadership Strategies: 3 Rules for Ruling your Business All entrepreneurs are smart and quick, and love taking risks. Leadership Strategies and a New Verbal Diet This time of year you can count on tons (pardon. 1 Comments 1 Women Entrepreneurs January 18th, 2011 at 5:42 pm Thanks for this post.

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Press Release Strategy Discount Leadership 236

Sales Wolf Blog

JANUARY 10, 2011

SHRM - Society for Human Resource Managment Indispensible for the HR Professional!  Today I would like to shift gears and take a look ahead at what the HR, talent management, and leadership development blogging community sees in store for us in 2011.  Enjoy!

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Blog Ingham Human Capital Human Resources 200

Rich Gee Group

DECEMBER 1, 2010

home about rich our team news our fans services executive coach business coach speaking inspire media knowledge books affiliates contact Rich Gee Group 203.500.2421 Set Your 2011 Goals In Two Steps. And the rest of 2011. Take a sheet of paper ( or use my template ) and list three (3) things you would like to accomplish in 2011.

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Goal Licensing Ethics Discount 231

In the CEO Afterlife

JUNE 19, 2011

A Boomer’s Advice to Marketers: Go Ahead, Make My Day. by John • June 19, 2011 • Life , Marketing , Strategy • 1 Comment. Today, we represent a marvelous marketing opportunity. Aha,” say the savvy marketers. The world’s best marketers are on to us. June 21, 2011 at 5:57 pm.

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Advice Marketing Marketing Strategy Brand 147

In the CEO Afterlife

OCTOBER 11, 2011

by John • October 11, 2011 • Branding , Leadership , Marketing , Strategy • 0 Comments. There’s not a Brand Manager that doesn’t want to build brand equity. Marketers, who work for the likes of P&G or Unilever, periodically check brand awareness and brand attributes to measure progress.

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Brand CEO P&L Brand Management 253

In the CEO Afterlife

FEBRUARY 5, 2011

Brand Surgery – excerpts from my Marketing Magazine article. by John • February 5, 2011 • Branding , Leadership , Marketing , Strategy • 1 Comment. Now my accountant, my lawyer, my portfolio manager and even my neighbour talk to me about brands.

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Magazine Brand Article Marketing 100

Women on Business

JANUARY 17, 2011

The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. What strategies are successful? How does their e-marketing supplement their traditional marketing? The same idea works for e-marketing. Has Email Marketing Become Obsolete?

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Marketing Press Release Direct Marketing Discount 162

In the CEO Afterlife

AUGUST 29, 2011

Clout as Strategy and Why Companies Won’t Admit It. by John • August 29, 2011 • Human Resources , Leadership , Strategy • 2 Comments. What is the definition of strategy? Strategy is a plan of action designed to achieve a defined goal. Tactics are often misconstrued as strategies.

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Strategy CEO Company Competitive Advantage 131

In the CEO Afterlife

NOVEMBER 30, 2011

by John • November 30, 2011 • Human Resources , Leadership , Life , Marketing , Strategy • 0 Comments. But unlike finite measurements such as sales, market share, profit, stock price or market cap, momentum remains an intangible – a powerful one. Market share was responding but not profit.

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CEO Company Rogers Human Resources 242

Women on Business

JANUARY 10, 2011

Related posts: Leadership Strategies: Are You a Davos Woman? Leadership Strategies: 3 Rules for Ruling your Business All entrepreneurs are smart and quick, and love taking risks. 1 Comments 1 Tweets that mention Leadership Strategies and a New Verbal Diet :: Women on Business -- Topsy.com January 10th, 2011 at 10:30 am [.]

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Press Release Strategy Discount PR 194

In the CEO Afterlife

SEPTEMBER 19, 2011

by John • September 19, 2011 • Branding , Marketing , Strategy • 2 Comments. I retired from the CEO’s office in 1994 and from strategy and marketing consulting in 2008. I valued the power of the big idea; big ideas facilitated growth on the brands I managed. Others aren’t.

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Media Brand Positioning Marketing Strategy 199

Strategy Driven

APRIL 10, 2020

In 2011, I formed SquareFoot, a new kind of commercial real estate company , to address growing companies and their office space needs. We spent those early years building our website and fleshing out our marketing and messaging to reel in clients who suited our solutions. Marketing, and 3. Real estate, 2. Over the past 3.5

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Real Estate Productivity Products Company 95

Women on Business

DECEMBER 12, 2010

Here are five smart charitable giving strategies to keep in mind: 1. Using some of all of the above strategies, gifting doesn’t have to hurt your wallet either! But charitable giving offers significant tax benefits and it’s a great way to support your community.

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Press Release Strategy Discount PR 222

In the CEO Afterlife

OCTOBER 17, 2011

by John • October 17, 2011 • Branding , Human Resources , Leadership , Marketing , Strategy • 3 Comments. Never in the history of marketing has there been so much talk about branding. The reason: a fundamental flaw in the management process that is supposed to renew brand health. Did you like this?

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Brand CEO Stage-Gate SWOT 168

In the CEO Afterlife

MAY 23, 2011

by John • May 23, 2011 • Branding , Marketing • 3 Comments. In my day, I started with strategy. But the assessment didn’t end with strategy. Ironically, a great slogan’s constraint to longevity can be the boredom of the marketer. Marketers like change, but often they make change for change’s sake.

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Brand CEO Marketing Proposal 196

N2Growth Blog

OCTOBER 1, 2010

In today’s post I’ll deal with a skill set that all successful CEOs excel at…managing board relations. What’s interesting to me is that of all the constituencies that CEOs must deal with, the relationship with a board of directors is among the easiest to manage.

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Blog Management CEO Brand 295

In the CEO Afterlife

NOVEMBER 20, 2011

by John • November 20, 2011 • Branding , Leadership , Marketing , Strategy • 4 Comments. Michael Jackson , the theme to “Billie Jean” and a phenomenal blend of marketing and entertainment drove the Pepsi brand to the pinnacle of contemporary culture. So, what are Pepsi’s marketers doing to revitalize it?

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CEO Advertising Brand Marketing Strategy 242

Strategy Driven

JUNE 13, 2011

As a business owner or IT manager, you need tips and tactics on striking the right balance. We offer seven strategies: Accept that employees are going to have the need to conduct some personal business. Marketing might need greater bandwidth for YouTube campaigns, for example. Copyright 2007-2011 by StrategyDriven, Inc.

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Strategy Management CRM Telecommunications 93

First Friday Book Synopsis

JUNE 3, 2012

For more than half a century, The McKinsey Quarterly has shaped and informed the top management agenda. According to the Quarterly‘s readers, these are the five best articles published in 2011.

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McKinsey Article Commitment Globalization 85

N2Growth Blog

MARCH 23, 2010

Most companies can claim an element of success in some aspect of CRM proficiency such as sales force automation, database marketing, development of a knowledgebase, etc., Most companies can claim an element of success in some aspect of CRM proficiency such as sales force automation, database marketing, development of a knowledgebase, etc.,

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Blog CRM Management Brand 273

In the CEO Afterlife

JUNE 25, 2012

After leaving the C-Suite almost twenty years ago, I pursued a career as a strategy consultant. Sure, I encountered bureaucracy at times, but I managed to navigate through the red tape by working within a cultural principal they all shared – the respect for great branding. There are the three main reasons for this.

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Brand Retail Bureaucracy Constraint 242

In the CEO Afterlife

DECEMBER 11, 2011

by John • December 11, 2011 • Branding , Leadership , Marketing , Strategy • 1 Comment. Believe me, there’s nothing that can match the turnaround experience in teaching or seasoning a young manager. That strategy continued for years. December 13, 2011 at 3:50 am. In the CEO Afterlife.

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CEO Advertising Franchising Brand 201

Next Level Blog

JUNE 22, 2010

» June 22, 2010 Video Book Club: The Discipline of Market Leaders One of the things that makes a strategy book really useful is when it introduces a model that you can use to organize your thinking for years to come. It’s The Discipline of Market Leaders. | Main | Who’s The Boss? This week’s VBC feature did that for me.

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Video Marketing Books Executive Coaching 129

In the CEO Afterlife

APRIL 17, 2011

by John • April 18, 2011 • Branding , Marketing • 0 Comments. Anxious to learn as much as possible about this unique brand, I sent a Brand Manager to Switzerland to interview those in the know. Formerlife: CEO of Jacobs Suchard (Nabob, Kraft), Strategy/Branding Consultant. December 2011. August 2011.

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CEO Brand Brand Management Human Resources 204

Strategy Driven

JUNE 17, 2012

2011 Trends Report: Customer Relationship Management. Focus Experts share their 2011 predictions for CRM. Effectively and efficiently managing customer relationships is job No. Are you ready for the coming changes in the Customer Relationship Management (CRM) landscape? 1 in most businesses.

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Trends Report Resources CRM 50

Rich Gee Group

DECEMBER 31, 2010

There is a ‘must-see’ movie coming out in February 2011 called ‘I Am’, by director Tom Shadyac. Yesterday, my post focused on your 2011 goals ( it’s right here ) and one of the questions was, “What sucked in 2011?&# Don’t just sit there and wallow — 2011 is your manifesto to change it.

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Licensing Ethics Executive Coaching Construction 287

Rich Gee Group

JANUARY 12, 2011

Extreme Mojo (or Driving On The Corporate Autobahn). Establish A Contract With Your Team. When Is It Right To Question Authority At Work? This work by Rich Gee is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License.

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Media Licensing Ethics Video 362

Rich Gee Group

DECEMBER 24, 2010

Extreme Mojo (or Driving On The Corporate Autobahn). Establish A Contract With Your Team. When Is It Right To Question Authority At Work? This work by Rich Gee is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License.

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Licensing Ethics Executive Coaching Crisis 340

Engaging Leader

SEPTEMBER 15, 2014

The new book The Innovator''s Method: Bringing the Lean Start-up into Your Organization, by Nathan Furr and Jeff Dyer, is a leader’s guide to validating new ideas, refining them, and bringing them to market. Jeff is Professor of Strategy at Brigham Young University and Wharton.

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Uncertainty Organization Christensen Tactics 214

Tanveer Naseer

APRIL 1, 2014

State of the art management and leadership techniques are continually evolving. Technology has clearly paid a huge part in this, but the biggest driver of change in how organizations are run is the ceaseless quest for improvement; to manage more efficiently and effectively to better achieve business results.

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Blue Ocean Strategy Prahalad Christensen Leadership 220

In the CEO Afterlife

AUGUST 1, 2011

by John • August 1, 2011 • Branding , Marketing • 0 Comments. At that time, Bristol-Myers also marketed a slew of also-rans such as Ipana and Fact Toothpaste, Vitalis Hair Tonic, Softique Bath Oil and Mum and Trig Deodorant. In the CEO Afterlife. Main menu Home. Leadership. Old Brands. Last Stands. Combe in 1949.

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Brand CEO Stage-Gate Marketing 170

N2Growth Blog

JUNE 15, 2013

years as of 2011 from 10 years in 2000. We know the PC market is in a free fall and we know the financials of the company ad nauseum, but what about the brainpower, ingenuity and creativity that is needed to steer this behemoth in the right direction? According to The Conference Board, CEO tenure has decreased to an average of 8.4

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Planning Succession Henderson Crisis Management 325

Great Leadership By Dan

JULY 10, 2018

Markets are where the value of innovations are articulated. Business, and markets more broadly, are often the catalyst for innovation and are thus a critical players in our innovation challenge. Business leaders clearly have a role to play in driving innovative new sustainable technologies that disrupt current markets.

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Incubator Disruptive Innovation Leadership Innovation 138

Rich Gee Group

DECEMBER 19, 2010

See also: Seth’s Blog, where Seth writes daily on marketing, business, and other issues — sethgodin.typepad.com/? Get Shareaholic Tagged as: Broken , Business , Management , Seth Godin { 1 comment… read it below or add one } Mark Plotzky 12.20.10 Extreme Mojo (or Driving On The Corporate Autobahn). Unported License.

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Godin Licensing Ethics Executive Coaching 231

In the CEO Afterlife

DECEMBER 4, 2011

by John • December 4, 2011 • Leadership , Life • 2 Comments. And although pundits continue to encourage entrepreneurial thinking for stagnating mega-businesses, these bureaucracies can’t break from risk-averse management. Their marketing teams research everything to death. December 4, 2011 at 12:54 pm.

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CEO Bureaucracy Brand Constraint 235

Eric Jacobson

JUNE 21, 2023

With two decades of marketing experience and an MBA Degree, Debbie developed her marketing expertise while working in the high-tech industry, the Consumer Marketing Department at Disneyland Paris in France, the nonprofit arena, and the insurance industry. Be sure to visit both her website and her blog.

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Brand Leadership Marketing Strategy Media 65