Women on Business

JANUARY 18, 2011

Years ago my husband and I were fortunate enough to travel to China with Zen Master Thich Nhat Hahn who was being permitted to bring his Buddhist teachings to the people in Beijing and various outer monasteries. Governor’s Conference for Women. Authentic Leadership I was recently at the Pa.

Press Release 150

Press Release Discount PR Leadership 150

Rich Gee Group

DECEMBER 8, 2010

home about rich our team news our fans services executive coach business coach speaking inspire media knowledge books affiliates contact Rich Gee Group 203.500.2421 Are You Late, Again? I buffer adequate amounts of travel time between appointments. As a conference organiser I make a point of starting in time with one exception.

Licensing 261

Licensing Ethics Politics Tips 261

Strategy Driven

JANUARY 17, 2018

For any business, there can be times when your market starts to slow down. Seeing the market slow down can be a worrying time for any company. You should also be thinking about what has caused the slowdown in your market. Send out a survey on your social media accounts or try to email your existing customers.

How To 50

How To Marketing Strategy Marketing Advertising 50

Strategy Driven

AUGUST 27, 2018

It’s important to consider working online advertising into your marketing strategy if you want to guarantee you’re reaching your target audience. Social Media. You should also consider using social media to help you build a stronger fan-base and following and as an additional way to engage with customers. Online Advertising.

Technology 50

Technology Tips Media Advertising 50

Women on Business

JANUARY 24, 2011

Evaluate organizations online: their mission, major products/markets, history, and biographies of key participants. Cultivate the local media. Media momentum is much like a wild fire—the power of one well-placed match can ignite dramatic pyrotechnics! Media builds like blocks: one exposure stacks atop another.

Press Release 100

Press Release Discount Sharpe Advertising 100

QAspire

SEPTEMBER 28, 2010

market forces) and internal ones (e.g. Every change has its settling time and that depends on you/your organization/your context. Change eliminates (on a long run) those who don’t adapt. Remember what Charles Darwin said ? Changes are driven by external factors (e.g. internal re-organizations, initiative to change etc.)

Management 131

Management Blog Directory Open-book 131

Strategy Driven

JANUARY 26, 2011

Social Nation : How to Harness the Power of Social Media to Attract Customers, Motivate Employees, and Grow Your Business by Barry Libert It’s time to join Social Nation and prosper! And these days, there’s no better way to do that than through social media – in essence, by building your company’s own Social Nation.

Media 67

Media Learning-by-Doing Open-book Company 67

N2Growth Blog

DECEMBER 1, 2019

Needing a way to capture and document this event, I recruited Dan Evans , our Chief Marketing Officer , to join me on a journey that would span over 42,000 miles on four continents ( 11 countries total, including stops ) to interview and record sessions with experts in the science and art of leadership. London, United Kingdom.

Globalization 276

Globalization Leadership Conference Diversity 276

Harvard Business Review

NOVEMBER 26, 2012

Marketing is changing so fast, it's easy to get our heads turned by new, high-tech developments. But, as a marketing consultant who is putting my own theories to the test as I work to drive sales of my first book , it's become clear to me that many companies have needlessly forsaken some marketing strategies that still have life in them.

Marketing 8

Marketing Telemarketing Hotels Competitive Advantage 8

HR Digest

OCTOBER 20, 2023

Attending a conference in your field might be a goal for someone who is passionate about sharing their expertise with others. For example, a marketing professional might benefit from courses in psychology 2. You, however, might prefer getting hands-on experience with a landmark project that you’d love to work on.

Examples 52

Examples Goal Career Short-term 52

Mark Sanborn

FEBRUARY 11, 2022

The top ten attend the company conference, and the winner brings home a new truck. . For instance, in 2004 a group of employees travelled to Mexico, where they rebuilt an orphanage and a community center. Taylor often talks about how important it is to be available and not to be a leader you only meet once a year at a conference.

Taylorism 70

Taylorism Taylor Real Estate Learning-by-Doing 70

Harvard Business Review

MARCH 8, 2012

Recently, I had the privilege of moderating a conference of global entrepreneurs and venture capitalists in Mumbai — an event called Founders Forum India. As unit economics enable ever cheaper smart phones (the lowest price in the market is now $65), their penetration will rise. Many at the conference articulated the idea simply.

Venture Capitalist 13

Venture Capitalist Entrepreneur Conference Wireless 13

Harvard Business Review

MARCH 2, 2015

In fact, her love of the city’s mingled cultures and vibrant local businesses was one of the things that had inspired her to cofound Unamano, now a world-renowned nonprofit that supported entrepreneurship in emerging markets. Unamano’s mission was to help entrepreneurs in emerging markets—not in the United States.

Case Study 8

Case Study Incubator Marketing Real Estate 8

Harvard Business Review

OCTOBER 26, 2015

By now, we have all heard a great deal about marketing to Millennials. population ; they’re a big part of many companies’ market base, and pretty soon they will be the part that counts most. The New Tools of Marketing. By 2020, half of all travelers will be Millennials. Where do they shop? The internet.

Company 8

Company Hotels Travel Class 8

Harvard Business Review

AUGUST 18, 2016

On a recent business trip to London, I surprised the conference organizers by turning down the opportunity to stay at the posh hotel hosting the conference in favor of a rather modest Airbnb flat. Measuring Marketing Insights. In recent years, few companies have captured the media’s attention like Uber.

Hotels 8

Hotels Christensen Competitive Advantage Conference 8

Harvard Business Review

JANUARY 26, 2017

companies spend over $900 billion on their sales forces, which is three times more than they spend on all ad media. Consider a large home energy provider in a mature, commoditized market where deregulation is driving down revenue and profit. Sales is, by far, the most expensive part of strategy execution for most firms.

Execution 8

Execution Cost Telecommunications CRM 8

Harvard Business Review

JANUARY 29, 2018

Passable trust is a category that my colleague Paul Leonardi and I identified by looking at how employees behave online, especially on social media at work. The transparency of interactions on social media (work-related and non-work related) and the time spent messaging about personal information is enough. Reflected Knowledge.

How To 8

How To Globalization Learning-by-Doing Crisis 8

Harvard Business Review

AUGUST 19, 2011

The timing could barely be worse: you've just invested a lot of your limited marketing resources in a new campaign that, given what's just happened, is the perfect ammunition for those skilled in double entendre. Abandon the marketing campaign." But in the age of social media, is this really the right approach? What's your plan?

Airlines 9

Airlines Advertising PR Brand 9

Harvard Business Review

JUNE 26, 2017

Having managed a department at Univision’s Fusion Media Group meant to champion such approaches — which showed promise but failed to have the staying power necessary to have true organizational impact — we want to share some lessons we learned along the way.

Innovation 8

Innovation Long-term Trends Budgeting 8

Harvard Business Review

MAY 13, 2013

The Apple TV will whisk us to work, to school, to conferences, to the city, to Second Life, to our memory palace and virtual library, to shared worlds like Eve and Halo. At a minimum, this Apple TV could change education, hospitality, work, and travel. Let''s think about the travel industry. So let''s behold them.

Disintermediation 8

Disintermediation Hotels Airlines Travel 8

Harvard Business Review

FEBRUARY 10, 2012

Whether you are in Dakar or Asmara, the wailing and ranting brims over; doomsayers and purveyors of gloom compete for the prize of most pessimistic outlook all morning, noon and dusk on local radio, Facebook and — where such media has been cordoned off by overzealous political police — in the backseats of tightly packed mini-buses.

Supply Chain 14

Supply Chain Globalization Politics Franchising 14

Harvard Business Review

FEBRUARY 13, 2015

Sometimes that thought is accurate when you have a truly urgent situation or a special event like preparing for an annual conference. Letting others steal your time: Legions of marketers work day and night thinking up ways to capture — and keep — your attention. They will gladly take as much of your time as they can get.

Travel 8

Travel Committee eBook Bond 8

Harvard Business Review

JULY 14, 2011

Eight years ago, it was important for me to get to know marketing and sales leaders in other companies as we were rebuilding these functions. Attend a conference you have never before attended. Learn more about how he or she uses social media. Learn more about your market value. Meet at least three new people.

Venture Capitalist 14

Venture Capitalist Innovation Travel Operations 14

Harvard Business Review

MAY 31, 2011

For instance, in October 2010, Biocon struck a $350-million marketing alliance with Pfizer, the world's largest drug maker, to commercialize four of Biocon's insulin biosimilar products in non-overlapping markets globally. Inventors are engineers, scientists, or entrepreneurs who come up with an original idea. Transformers. Financiers.

Shaw 13

Shaw Globalization Innovation Entrepreneur 13

Harvard Business Review

SEPTEMBER 12, 2014

Marketers like to repeat the quote, “I know I waste half of my ad budget, I just don’t know which half.” So it shouldn’t be surprising that marketers like the idea of “influentials,” seemingly ordinary people who determine what others think, do and buy. And if an idea doesn’t get shared, it doesn’t travel far. Not likely.

Influence 10

Influence Marketing Katz Media 10

Harvard Business Review

OCTOBER 2, 2018

But the CMO Council reports that “only 14 percent of marketers say that customer centricity is a hallmark of their companies, and only 11 percent believe their customers would agree with that characterization.” At Hootsuite, the social media management platform, marketing and human resources executives collaborate to do this.

Short-term 12

Short-term Learning-by-Doing Participative Human Resources 12

Harvard Business Review

JANUARY 5, 2017

media has come under intense scrutiny, with analysts , politicians, and even journalists themselves accusing it of bias and sensationalism — of having failed us — in its coverage of the presidential election. The media did exactly what it was designed to do, given the incentives that govern it. my answer is a sobering no.

Media 11

Media Advertising Fixed Costs Content 11