The Horizons Tracker
MARCH 14, 2023
In a recent article, I highlighted some of the challenges involved in translating investment in technology and innovation into productivity improvements across the economy. This is emphasized by the fact that only 12% of respondents reported to having achieved an outstanding result using innovative dissemination channels.”
N2Growth Blog
JANUARY 11, 2024
The Evolving Role of the CMO Previously, a Chief Marketing Officer’s or CMO role mainly involved traditional marketing activities like brand management, public relations, and market research. However, integrating creative innovation within a broader business strategy does not equate to an effortlessly navigable journey.
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N2Growth Blog
APRIL 20, 2010
Unfortunately I’m not kidding - if your business isn’t one of the deep pocketed companies capable of executing a strategy like the one mentioned above, then you must understand how to cost effectively appropriate and deploy your resources & talent in a manner that still produces results.
N2Growth Blog
OCTOBER 22, 2010
Understanding how to leverage the influence factor can make a defining difference in your ability to drive change, build cohesive teams, and to successfully implement strategic vision. How to create lasting influence – a post that shows influence is probably more than just about numbers and who clicks [.]
N2Growth Blog
JANUARY 16, 2011
Have you figured out how to apply the laws of scarcity to brand management? Your cannot successfully manage someone's company brand without knowing how to manage your own brand. If not, then this post is for you. Thanks Oarabile nobilify Interesting post Mike. Things to examine and consider in our upward climb.
Strategy Driven
DECEMBER 14, 2020
There are various opinions about how to start a business. Understand how much money is available, investigate the cost of different types of promotions, and think about the right ideas for these methods and how effective they are for the price range. Use Marketing and Public Relations. Part 1 Have an Idea.
N2Growth Blog
NOVEMBER 16, 2010
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