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Management Tools For Leaders: Red Ocean/Blue Ocean Strategy

Rich Gee Group

Tool #5 - Red Ocean/Blue Ocean Strategy This week, let’s understand how companies position themselves in the marketplace to succeed - The Red Ocean/Blue Ocean Strategy. History: Red Ocean/Blue Ocean is a strategy developed by W. Chan Kim and Renée Mauborgne, professors at INSEAD. Fight all new players or acquire them.

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Unlocking the Potential of Less Than Truckload (LTL) Freight Shipping: Strategies for Efficiency and Cost Management

Strategy Driven

Strategies for Cost-Effective LTL Freight Shipping Cost management in LTL shipping requires a multi-faceted approach. One effective strategy is to combine smaller shipments destined for similar locations into one LTL shipment, which leads to better freight rates due to economies of scale.

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Strategies for Reducing Overheads in Small Businesses

Strategy Driven

Minimizing overhead costs is essential for the effective management of a small business, as it directly influences profitability and long-term viability. Below are several strategies aimed at reducing overheads within a small business. Negotiate lower prices, volume discounts, or favorable payment terms where possible.

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The Best Strategies for Your Association in 2023

Strategy Driven

Therefore, it is important for any association to develop strategies that will allow them to reach their goals. So, what are some of the best strategies for associations? Whether you are a relatively new association or you have been around for a long time, here are a few strategies to implement this year.

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Brazen Careerist Executive Social Media Bootcamp 15% Discount

Women on Business

Brazen Careerist is a career management company that hosts online job fairs, gives advice through the Brazen Life blog, and offers online bootcamps that help job seekers boost their job search and professional skills through BrazenU. Be sure to enter the exclusive Women On Business discount code when you register to get 15% off.

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Are Direct Mail Postcards a Legitimate Marketing Strategy in 2021?

Strategy Driven

If that postcard contains the offer of a discount or other special pricing, it is more likely to be saved and used. Special discounts or a prize drawing are always good. The time it takes to find a manager and ask what to do is time enough for the potential customer to turn around and leave. Combine Marketing Strategies.

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5 Fleet Management Hacks to Keep Your Company Costs Low

Strategy Driven

Efficient fleet management is an essential aspect of running a successful business, especially for companies that rely on the transportation of goods and services. Why Efficient Fleet Management Is Good For Your Bottom Line Efficient fleet management is integral to the financial success of any company with a transportation component.

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