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Does Starbucks New CEO Signal a Culture Change?

Modern Servant Leader

Starbucks announced yesterday that Laxman Narasimhan will replace CEO Howard Schultz as the company’s new CEO. Named interim CEO, Schultz has been CEO and Board chairman off and on at the company for over 35 years and is chief architect of their culture. Approve of CEO : This is where RB & Narasimhan kill it.

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How Local Business Can Succeed with Digital Marketing in a Post-Pandemic World

CEO Insider

Local businesses have lagged behind their larger brethren in moving to digital marketing, but digital became a lifeline during the pandemic when many traditional forms of marketing were no longer available. The post How Local Business Can Succeed with Digital Marketing in a Post-Pandemic World appeared first on CEOWORLD magazine.

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Put Marketing at the Core of Your Growth Strategy

Harvard Business Review

Companies that make the decision to put marketing at the core of their growth strategy outperform the competition, according to McKinsey research. Yet their research also showed that few CEOs recognize the potential for marketing as a growth accelerator. They recommend three actions for CEOs to hit the reset button.

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Tilting the global balance: An interview with the CEO of Solvay

First Friday Book Synopsis

Here is a brief excerpt from Hervé de Barbeyrac and Ruben Verhoeven’s interview of Jean-Pierre Clamadieu, CEO of Solvay, for the McKinsey Quarterly, published by McKinsey & Company. A Belgian company, Solvay is reshaping its portfolio to focus harder on fast-growing markets.

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2020 Top CHRO List – The People Leaders To Watch

N2Growth Blog

In the years that have passed, we’ve continued to expand and refine the list by looking for CHROs able to innovate and outperform their peers regardless of current market dynamics in play at the time. Remember, it’s the people and culture who enable technology and marketing success – not the other way around. ?.

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Leadership Labyrinth

CO2

As markets evolve and new challenges emerge, the ability to adapt and innovate becomes crucial. A study by McKinsey & Company highlights that 86% of CEOs who prioritized innovation successfully led their companies through recent economic uncertainties.

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The Benefits of a Chief Transformation Officer for Growth

N2Growth Blog

Vrio Corp has been committed to following market trends and increasing its value proposition through transformation: investing in technology and content aligned with the consumers’ habits, emphasizing the next generation. Daniel Roldán Chiffoleau is the Chief Transformation Officer at DirecTV Latin America (Vrio Corp.),

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