Harvard Business Review

MARCH 22, 2017

What makes marketing creative? Is a creative marketer more artist or entrepreneur? Historically, the term “marketing creative” has been associated with the words and pictures that go into ad campaigns. But marketing, like other corporate functions, has become more complex and rigorous.

Creativity 12

Creativity Marketing Agility Budgeting 12

N2Growth Blog

SEPTEMBER 9, 2010

Hopefully their example will raise the standards of leadership in our national life. Here's link to a post of mine a couple of years ago: Dan Nigro, Rick Rescorla and the Leadership Lessons of 9/11 [link]. At the same time, fighter planes were coming in low overhead, their engines echoing in the cavernous atmosphere of Manhattan.

Blog 404

Blog Hotels Follow-up Brand 404

N2Growth Blog

JUNE 17, 2010

In further pondering this dichotomy an interesting thought came to mind – If I could genetically engineer the perfect leadership gene what qualities and characteristics would constitute the architecture of leadership DNA? Leadership DNA aside, I recently crafted my definition of leadership.

Definition 370

Definition Blog Leadership Covey 370

Harvard Business Review

SEPTEMBER 27, 2017

Coca-Cola recently reshuffled its leadership team to focus on growth, innovation, and digital. One of Rochet’s first tasks was to create a leadership development program that equipped executives with the knowledge, mindset, and ways of working the company would need to grow in the digital age. Help Employees Embrace Agility.

P&L 11

P&L Agility Fashion Media 11

Harvard Business Review

FEBRUARY 19, 2016

By viewing product development and marketing as integrated functions, not silos, leading tech companies like Facebook and Pinterest are rethinking their approach to driving growth and achieving breakthrough results. If data is the fuel of growth, then analytics is its engine. Confidence that the test will yield a successful result.

Company 8

Company Management Objective Engineering 8

Harvard Business Review

FEBRUARY 20, 2013

This handy, anger-inducing blog post from Tim Fernholz uses Congressional Research Service data to systematically dismantle the notion that American companies are simply successful in global markets, arguing instead that they're financially engineering profits abroad to avoid U.S. corporate income taxes. BUT IT WORKED FOR ODYSSEUS.

Fashion 8

Fashion Performance Review Sharpe Budgeting 8

Harvard Business Review

JANUARY 7, 2013

You even people talking about UX as the way in which a consumer connects to a business — all the touch-points from marketing to product development to distribution channels. It's the "new black," to borrow from a fashion phrase — as well as a reference to its influence on profitability.

Strategy 9

Strategy Six Sigma Engineering Bottom-up 9

Harvard Business Review

DECEMBER 17, 2014

Identifying this so-called “growth gap” is critical, because the bigger the gap, the more a company needs to look beyond its current offerings, markets, and business models to find growth opportunities. That might be three to five years in a relatively fast-moving business like media, but 20 years for aircrafts or jet engines.

Innovation 9

Innovation Company Venture Capitalist Business Model 9

Harvard Business Review

JUNE 5, 2018

For example, each week we have an extended leadership meeting with 12-14 participants in nine cities, half of whom may be co-located. The first 20 people at DataStax were nearly all engineers, and having them distributed was not controversial. I recommend you do not go down this path unless you are fully prepared to commit to it.

Content 8

Content Survey CEO Engineering 8

N2Growth Blog

JANUARY 13, 2011

Realistic : Adopting a new idea should be based upon solid business logic that drives corresponding financial engineering and modeling. Champion : Senior leadership must champion any new idea being adopted. " Regards, Leadership Freak Dan Rockwell [link] Bob MacNeal Mike, Thanks for this helpful post.

Blog 413

Blog Innovation Strategic Planning Brand 413

Harvard Business Review

MAY 8, 2017

In a study of S&P 500 and Global 500 firms, our team found that those leading the most successful transformations, creating new offerings and business models to push into new growth markets, share common characteristics and strategies. The same was true of Adobe’s Shantanu Narayen. The result was the Booking.com platform.

Franchising 14

Franchising CEO Business Model Strategy 14

N2Growth Blog

JUNE 11, 2010

Like most things, building and maintaining your social media footprint should be engineered by design, but the truth is that most people allow it to be constructed by default. Let me say this as clearly as I can…a ready, fire, aim approach will rarely find the target.

Media 407

Media Influence Blog Real Estate 407

Harvard Business Review

APRIL 17, 2015

While there are some factors that make social innovation more likely than not — such as intrapreneurs who will champion them — Davis and White find that competing for talent, strong brands, and leadership transitions all correlate with stronger social initiatives.

Innovation 8

Innovation Company Supply Chain Open-book 8

Great Leadership By Dan

MAY 12, 2016

Guest post from Michael Klassen : After three decades of working in marketing, I thought I had heard or read nearly every story of innovation and entrepreneurship out there. billion men’s accessory fashion industry. Then I uncovered a story of business invention and reinvention that nobody knew anything about. He received his Ph.D.

Apparel 120

Apparel Innovation Advertising Industry 120

Harvard Business Review

AUGUST 28, 2015

Companies were split into divisions, each with their own leadership. Google’s mission is to organize the world’s information, which helps it attract world-class engineers who share its mission. Frank and honest leadership is usually enough. Authority flowed downwards and your rank determined your responsibility.

Groupthink 8

Groupthink Agility Diversity Retail 8

Terry Starbucker

SEPTEMBER 16, 2010

It’s helped me to really work on an old fashioned “elevator pitch.&# Out there for the search engines to find and world to read. Now I’ve been hired by a company for social media marketing – something I’ve never considered. I empower people, I connect people, and I motivate people.

Blog 339

Blog Learning-by-Doing Conference Media 339

Harvard Business Review

AUGUST 6, 2015

This combining of assets, capabilities, markets, and talent pools to create new value is what I call remix strategy — and it is critical today to do this remix right. The first law asks these practical questions: How much more value can we create in the market together? Which partners and structures fit this goal best?

Competitive Advantage 8

Competitive Advantage Strategy Short-term Resources 8

Strategy Driven

JULY 5, 2013

Whether it is a public company or not, every business should fashion an Annual Report. Some of the old ways really work better… and should not be dismissed just because they are old or some fashionable trend of the moment looks better. People are interesting combinations of the old, the new, the tried and the true.

Planning 78

Planning Learning Curve Budgeting Learning-by-Doing 78

Harvard Business Review

JUNE 8, 2018

” Little did they know that the business they founded, Vineyard Vines, would become a darling of the fashion industry and a household brand name around the country. This principle has always been a priority for the leadership team at Vineyard Vines and it is still top of mind today. Data-Driven Marketing. Insight Center.

Retail 8

Retail Apparel Engineering Audience 8

Strategy Driven

FEBRUARY 7, 2014

Some of the old ways really work better… and should not be dismissed just because they are old or some fashionable trend of the moment looks better. The Old Became the New Again… The original speed for phonograph records, as invented in 1888, was 78-RPM, which engineers determined to be the most ideal for sound quality.

Planning 76

Planning Learning Curve Learning-by-Doing Budgeting 76

Harvard Business Review

SEPTEMBER 1, 2015

The Google/Alphabet metamorphosis has catapulted Sundar Pichai into one of the highest profile leadership jobs in Silicon Valley. Pichai now leads an all “bits” business even though he was trained, solidly, in the world of “atoms,” as a metallurgical engineer. Born in Chennai, India, he came to the U.S.

CEO 8

CEO Engineering Advertising Technology 8

Harvard Business Review

SEPTEMBER 4, 2015

About the Research We looked at the background and performance data of 297 CEOs leading the largest companies in three different industries which are widely regarded as innovative: pharmaceuticals, high-tech, and fashion retail. There was no strong association between CEO background and firm performance in high-tech and fashion retail.

CEO 8

CEO Innovation Pharmaceuticals Merchandising 8

Terry Starbucker

MAY 20, 2010

It was 23 years ago, and I was just starting my leadership career. Just remember the little engine that could and did. I’ve been a part of some things that have “failed&# in a spectacular fashion by most standards. Get “can’t” out of your vocabulary, and your life. It’s useless. Kimball, that Nike uses.

Learning-by-Doing 388

Learning-by-Doing Blog Definition Open-book 388

Harvard Business Review

MARCH 2, 2017

Treasury allowed Lehman Brothers to go under in a disorderly fashion, demonstrates how much harm can be done to the economy when something as large as a big commercial bank fails. The flip side of the stress test, though, is that there is some possibility for the banks to reverse-engineer and game the results.

Banking 8

Banking Crisis System Compliance 8