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The Five Pillars of Modern Marketing Success

Strategy Driven

Marketing is everywhere in modern life, and understanding it is crucial to entrepreneurial success. Everything you purchase has been advertised to you through strategic marketing, from the food you eat, to the furniture in your home, to your car, to the software you use daily! Let’s get going! Pillar #1: Product. Pillar #2: Place.

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What’s Your Time Worth? Why Pricing Matters

N2Growth Blog

Are you shooting yourself in the foot with your pricing strategy? How much is your time worth? What does your pricing say about your personal or corporate brand? Do you have a pricing strategy, or do you set your prices by some ethereal or arbitrary method?

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Inclusive Managers Are Good For Company Share Prices

The Horizons Tracker

Research from Columbia Business School decries that notion, and indeed finds that investing in inclusiveness boosts the stock price of companies that do so. They find that when managers do this, they are not only twice as likely to be promoted to the CEO role but are also more likely to drive the stock market valuation of the company.

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Stagnation in Leadership: How to Avoid Getting Stuck in the Weeds

Lead from Within

As an executive leadership coach, I have firsthand seen the price that companies pay when their leaders become overwhelmed in the details or preoccupied with the specifics that they fail to see the bigger picture. Loss of market share: When a leader is overwhelmed by the details, it will cost the company.

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Outrun Your Competition: Best Practices for Accelerating Sales Processes

Every go-to-market team knows the frustrations that come from a drawn-out sales process. How can you speed it up? Longer sales cycles. Larger buying committees. Slow-moving compliance reviews. By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.

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How to Prepare for Rising Stress Ahead

Michael Lee Stallard

Among other things, you are given a heads-up about what to do with oxygen masks and life vests and how to find the nearest exit. The post How to Prepare for Rising Stress Ahead appeared first on Michael Lee Stallard. All just in case. Stress is in the air. Second, the upcoming U.S. Photo by sydney Rae on Unsplash.

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6 Ways You Can Sell an Old House at a Higher Market Value

Strategy Driven

Yet, every homeowner dreams of fetching a handsome price when putting their property on the market, especially in a city like Irving, TX, where house prices have increased by 14.1% The question is, how do you bridge the gap between the age of your home and the expectations of today’s buyer? compared to last year.

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Best Practices for a Marketing Database Cleanse

Multiple industry studies confirm that regardless of industry, revenue, or company size, poor data quality is an epidemic for marketing teams. Download ZoomInfo’s latest data-driven eBook aimed to help marketing leaders understand the best practices around choosing a B2B contact data provider.