Engaging Leader

JULY 18, 2013

Building a personal brand is essential to becoming a leader worth following. But how do you build a personal brand in a responsible way that isn’t simply self-promotion? Jesse and Glenn discuss questions such as: Creating your personal brand is not necessarily about self-promotion, but instead about being a role-model and a leader.

Brand 178

Brand How To Career Media 178

Lead Change Blog

SEPTEMBER 1, 2015

When I heard about how Cheryl Bachelder , CEO of Popeye’s chicken and veteran restaurant industry leader, was able to bring back Popeye’s declining brand—increasing sales by 25% and profits by 40% within 7 years of her appointment as CEO—I was amazed. Resource #1: Journey to Personal Purpose Self-Assessment.

Resources 150

Resources Customer Loyalty Open-book Commitment 150

Engaging Leader

MARCH 1, 2021

In this second of a two-part interview, Jesse is joined again by Charlene to discuss tips from her new book LAUNCH YOUR INNER ENTREPRENEUR: 10 Mindset Shifts for Women to Take Action, Unleash Creativity, and Achieve Financial Success. is an entrepreneurship coach, business and branding mentor, author, and trainer.

Environment 290

Environment Entrepreneur Workshop Loyalty 290

Let's Grow Leaders

DECEMBER 13, 2023

You might have a fantastic personal brand and a world-renown altruistic mission, but that doesn’t mean you can ignore your leadership and culture. How to Read Courageous Cultures With Your Team If you missed our Courageous Cultures Leadership Book Club event, you can catch the recording here.

Leadership 266

Leadership Competitive Advantage Loyalty Document 266

N2Growth Blog

APRIL 20, 2010

The preceding description paints the perfect illustration of why branding is one of my favorite topics…It is complex. Unless you are a very large enterprise it is unlikely that you have the time, money, staffing, or external professional relationships to execute a brand management strategy such as the one outlined above.

Brand 271

Brand Blog How To Public Relations 271

Rich Gee Group

DECEMBER 22, 2022

My job is to help YOU cut through the noise and find resources that are worth consuming AND energize your spirit. One of the most powerful books I've read in 10 years. One of the most powerful books I've read in 10 years. This is my gift to you. A quick read to motivate the creative energies within you!

Tactics 195

Tactics Career Class Trends 195

Engaging Leader

FEBRUARY 16, 2021

In this interview with Charlene, we discuss tips from her new book LAUNCH YOUR INNER ENTREPRENEUR: 10 Mindset Shifts for Women to Take Action, Unleash Creativity, and Achieve Financial Success. is an entrepreneurship coach, business and branding mentor, author, and trainer. Charlene Walters, MBA, Ph.D.

Entrepreneur 264

Entrepreneur Franchising Workshop Mentor 264

N2Growth Blog

SEPTEMBER 28, 2020

These Human Resource leaders represent the top 25 human resources leaders shaping careers, culture, and talent at the world’s most innovative people driven companies. Put simply, how do you judge the success of a chief human resources officer, and who qualifies for the 2020 Top CHRO List? Sponsored by Stanford GSB.

Human Resources 469

Human Resources Globalization Resources Diversity 469

Women on Business

DECEMBER 8, 2010

How endearing is your brand to your customers? What do you your customers believe and understand about your brand? What do you your customers believe and understand about your brand? Step 3: Branding Identification and Brand Meaning: What does Buddy mean to you? This is the same for your brand.

Brand 237

Brand Press Release Discount Loyalty 237

CEO Blog

DECEMBER 27, 2010

CEO Blog - Time Leadership Monday, December 27, 2010 Wiki Brands According the the NY Time is a good season to forgive. I read an awesome and inspiring book - Wiki Brands - Reinventing Your Company in a Customer-driven Marketplace by Sean Moffitt and Mike Dover. I love branding. Al Ries is one of my brand heros.

Brand 189

Brand Blog CEO Ries 189

RapidStart Leadership

APRIL 20, 2017

A book I read recently cast a whole new light on what it means to have problems as a leader, and what you should do about them. The book I just finished reading was It Worked for Me , by Colin Powell. It’s a brand of loyalty and respect that most people will feel a need to return. I hope you have problems. Click To Tweet.

Books 144

Books Learning-by-Doing Bureaucracy Follow-up 144

Women on Business

DECEMBER 2, 2010

How endearing is your brand to your customers? What do you your customers believe and understand about your brand? Let’s use “Buddy the Elf” as an example for the four steps to brand building. What does your brand stand for? Brand Associations: What is Buddy About? This week, we’ll discuss the first two.

Brand 215

Brand Press Release Discount Customer Loyalty 215

Strategy Driven

NOVEMBER 17, 2014

Many believe that a brand is a function of marketing. Or more specifically, brand building. Marketers and marketing departments love ‘branding campaigns’ or ‘brand-building programs,’ because they are sexier and more exciting than their less attractive cousin, the product campaign.

Brand 71

Brand Marketing Competitive Advantage Bottom-up 71

In the CEO Afterlife

JANUARY 22, 2015

Branding has flourished big time—we have product brands, service brands, country brands, political brands, cause-related brands, even cultural brands. In this post I want to help those of you who are keen to create your personal brand. To do that, you’ll need a brand strategy.

Brand 100

Brand Strategy How To Constraint 100

Engaging Leader

JANUARY 22, 2021

In this second of a two-part interview, Jesse is joined again by Charlene to discuss tips from her new book LAUNCH YOUR INNER ENTREPRENEUR: 10 Mindset Shifts for Women to Take Action, Unleash Creativity, and Achieve Financial Success. is an entrepreneurship coach, business and branding mentor, author, and trainer.

Environment 195

Environment Entrepreneur Workshop Loyalty 195

Leading Blog

FEBRUARY 5, 2021

Many of these crime syndicates have survived over a hundred years despite enormous law enforcement resources devoted to their daily demise. Relentless and resourceful gangsters quickly filled the void with stolen or counterfeit rationing coupons. These include: 1. Performance was rewarded by the cash generated. Zimmerman , Ph.D.,

P&L 327

P&L Franchising Leadership Forrester 327

Strategy Driven

MAY 30, 2013

Little Red Book of Sales Answers : 99.5 About the Book. Little Red Book of Sales Answers by Jeffrey Gitomer addresses the questions all sales people ask, particularly those questions holding them back from making the sales and the money they should. Building Your Personal Brand. Why You Should Read This Book.

Resources 50

Resources Books Newsletter Marketing 50

Great Leadership By Dan

NOVEMBER 18, 2013

You could be an experienced leadership smarty-pants, a brand new team leader, or an aspiring leader. Please indicate if you would like your name used, and if so, I’d also be happy to include a link to your blog, website, book page, or anything else you’d like to hawk. All levels of questions are welcomed!

Leadership Development 211

Leadership Development Development Books Leadership 211

Eric Jacobson

FEBRUARY 5, 2024

This book is the result of what we have learned teaching leadership and business acumen classes to rising and senior leaders at Fortune 500 companies for twenty years,” share authors Nathan Kracklauer and Bjorn Billhardt. In addition, the book provides an excellent glossary of most used terms within business.

Skills 114

Skills Cooper Books Benchmarking 114

Lead Change Blog

APRIL 22, 2019

Nothing frustrates me more than the amount of time, energy, and resources that we waste on a daily basis simply because we are not effective and productive and don’t have efficient, aligned business practices in place. For example: If you have a talk you deliver frequently, turn it into a book. Convert a book into a workshop.

Leadership 303

Leadership Workshop Content Human Capital 303

Joseph Lalonde

SEPTEMBER 4, 2022

Books are a great resource, and if you have them on display in your office, this can show your clients that you know what you are talking about. The great thing about stories is that they help to make your brand way stronger. Check out these modern bookcases & shelving products. Take Control of your Stories.

Licensing 230

Licensing How To Open-book Industry 230

Skip Prichard

NOVEMBER 16, 2021

Do you consider your personal brand ? Lida Citroen , an expert in the field of reputation management, has a resource to anyone who wants tips to build a reputation that can withstand negative influences and becomes stronger over time. Authentic personal brands have almost a magical quality to them.” Lida Citroen. Lida Citroen.

Reputation 129

Reputation Brand How To Media 129

Sales Wolf Blog

DECEMBER 17, 2010

SHRM - Society for Human Resource Managment Indispensible for the HR Professional!  I hope you have had a wonderful week thus far and that I can help to end it on a high note with a great resource that will help you improve your performance at work and in your professional life.  Enjoy! .  Enjoy!

Library 140

Library Resources Management Download 140

Great Results Team Building

OCTOBER 12, 2023

I share a few resources they can use to reinforce the insights my program introduced… And then I ask a question: “So, do you have any names you’re considering as speakers for next year’s event?”

Conference 229

Conference Audience Diversity Ryan 229

Lead Change Blog

OCTOBER 11, 2018

We are pleased to present this excerpt from Chapter 4 of: Beyond Sizzle: The Next Evolution of Branding by Mona Amodeo, Ph. Both as employees and customers, younger generations have very different views about the brands they choose. is an innovator and catalyst for transforming organizations into brands that matter.

Brand 225

Brand Commitment Globalization Survey 225

Engaging Leader

JANUARY 22, 2021

In this interview with Charlene, we discuss tips from her new book LAUNCH YOUR INNER ENTREPRENEUR: 10 Mindset Shifts for Women to Take Action, Unleash Creativity, and Achieve Financial Success. is an entrepreneurship coach, business and branding mentor, author, and trainer. Charlene Walters, MBA, Ph.D.

Entrepreneur 147

Entrepreneur Franchising Workshop Mentor 147

Great Leadership By Dan

SEPTEMBER 17, 2020

They are capable of aligning themselves to their higher purpose and inspiration, aligning others to a shared goal, and to aligning resources to get the job done. Every brand that is driven by purpose has the capacity to connect directly to a customer need. They are the ones who will get us there.

Tips 392

Tips Leadership Globalization Open-book 392

In the CEO Afterlife

DECEMBER 18, 2014

It starts with the corporate strategy, and includes marketing strategy, and the all-important human resource strategy. In marketing, great branding steers clear of multi-benefits; one clear, compelling benefit will find a place in busy minds. That singularity continues to deliver outstanding shareholder value.

ROE 249

ROE Human Resources Marketing Strategy Competitive Advantage 249

LDRLB

OCTOBER 5, 2012

That’s the conclusion of many resources on organizational culture. Marty Parker attempts to tackle this “how” question in his book, Culture Connection: How Developing a Winning Culture Will Give Your Organization a Competitive Advantage. Parker’s book is full of anecdotal gems like that.

Books 115

Books Review Competitive Advantage Hotels 115

Michael Lee Stallard

FEBRUARY 10, 2014

Jim Blasingame’s new book, The Age of the Customer: Prepare for the Moment of Relevance, provides a practical guide to help business leaders prepare for the shift from the age of the seller to the age of the customer. This is a book you will want to read with a pad of paper and pen handy to write down the ideas and actions you learn.

Advice 236

Advice Outsourcing Review Books 236

Strategy Driven

FEBRUARY 21, 2013

About the Book. Look at More by Andy Stefanovich details a framework for unleashing an organization’s creativity to develop new products, build brands and audiences, and grow market share. Benefits of Using this Book. FREE COPY of a StrategyDriven Expert Contributor book †. Book value is not guaranteed.

Resources 67

Resources Competitive Advantage Creativity Innovation 67

Sales Wolf Blog

OCTOBER 1, 2010

SHRM - Society for Human Resource Managment Indispensible for the HR Professional!  As such I thought I would try something a little different and point you to some resources that my company has assembled in recent years. Department of Labor Employment Standards Administration (ESA) - U.S.

Resources 100

Resources Human Resources Talent Management Welch 100

Sales Wolf Blog

MAY 13, 2010

SHRM - Society for Human Resource Managment Indispensible for the HR Professional! Podcasts With John Miller » May 13, 2010 Carnival of Human Resources at HR Observations! Michael Haberman is hosting the latest Carnival of Human Resources at the HR Observations blog. Main | Possibility Maximizer: Outstanding!

Human Resources 100

Human Resources Resources Talent Management Welch 100

Sales Wolf Blog

MAY 21, 2010

SHRM - Society for Human Resource Managment Indispensible for the HR Professional!  At the end of each business week I like to share a resource that I feel will add value to your professional life and help you to Maximize Possibility in your organization.  Department of Labor Employment Standards Administration (ESA) - U.S.

Resources 100

Resources Consultative White Paper Human Resources 100

Strategy Driven

OCTOBER 6, 2020

Regardless if you’re launching a clothing brand or you want to make your fashion business known globally, there are various ways on how to be successful in the fashion industry. While it’s helpful to have a little experience, it’s easy to learn about fashion as you go using online resources, books or classes.

Fashion 121

Fashion Industry Succession Brand 121

Strategy Driven

JANUARY 10, 2013

About the Book. Susan’s book provides tips and tricks throughout her book to help the reader be even more effective in their use of LinkedIn. Benefits of Using this Book. We believe all professionals should have a complete, up-to-date LinkedIn profile as a part of their outward personal brand.

Resources 67

Resources Newsletter Tools Article 67

Strategy Driven

APRIL 27, 2023

This builds trust, reassuring them that your brand is reliable and authentic. He is also the host of The Agile Brand with Greg Kihlström podcast. Kihlstrom has worked with some of the world’s top brands, including Adidas, Choice Hotels, Coca-Cola, Dell, FedEx, HP, Marriott, MTV, Starbucks, Toyota, and VMware.

ROI 113

ROI Metrics Loyalty Content 113