Skip Prichard

SEPTEMBER 24, 2019

Over the past 27 years of my career in marketing, brand management and executive search + coaching, I’ve found time and again that organizations have blind-spots when hiring talent. This is true in boom times and recessions, from organizations being complacent through multiple successes, to newcomers coming in to take over the market.

Emotional Intelligence 74

Emotional Intelligence CTO Stress Exit Strategy 74

Strategy Driven

SEPTEMBER 1, 2020

CEOs and CFOs managing technology may not recognize tech debt building up in their SMBs—because it is not revealed in monthly variance reports or other accounting controls. Or the CEO who shares her password with her husband and children so they can access her mail and messaging accounts. has grown stealthier and more sinister.

Bottom-up 94

Bottom-up Software Policies CIO 94

CEO Insider

APRIL 20, 2022

Despite the pandemic, executive recruiters face one of the strongest candidate markets in the past twenty years. You have more negotiating power than ever for executive compensation. When it comes to executive equity compensation, do you know that there are differences between employee equity from a corporation and an LLC?

Execution 52

Execution Magazine Article Marketing 52

Skip Prichard

MARCH 13, 2020

It doesn’t matter if you are working in a package sorting center or a marketing department.) The fourth mistake that I want to caution business leaders about is the instinct to delegate automation knowledge and technology fluency to IT or a CTO role. The more you are able to increase your productivity, the more you increase your value.

Blanchard 101

Blanchard Education CTO Technology 101

Strategy Driven

JANUARY 21, 2011

SAS – Providing organizations with THE POWER TO KNOW ® SAS is the leader in business analytics software and services, and the largest independent vendor in the business intelligence market. Consider these 11 ideas from the Radical Times Webcast series by SAS Marketing Director Jonathan Hornby: 1. We want to come out strong.”

Real Estate 66

Real Estate Magazine Rogers Long-term 66

Harvard Business Review

JUNE 25, 2015

The best CEOs are excellent at growing and running a company within a known business model. Sure, there are exceptions who are both visionary CEOs and innovators — Steve Jobs and Jeff Bezos, for example — but there are very few companies that can stomach that sort of leadership. ” You believe anything is possible.

Entrepreneur 8

Entrepreneur CTO Business Model CEO 8

Harvard Business Review

AUGUST 24, 2016

This isn’t the fault of the technology or the CTO, who usually manages it. Measuring Marketing Insights. Because it involves software, many companies make it the CTO’s responsibility. But how does the relationship-savvy CEO or CMO go about mending these gaps? It’s a result of misguided strategy.

CRM 8

CRM Execution CTO Metrics 8

N2Growth Blog

DECEMBER 1, 2019

Needing a way to capture and document this event, I recruited Dan Evans , our Chief Marketing Officer , to join me on a journey that would span over 42,000 miles on four continents ( 11 countries total, including stops ) to interview and record sessions with experts in the science and art of leadership. .” The Netherlands.

Globalization 276

Globalization Leadership Conference Diversity 276

Harvard Business Review

MARCH 26, 2012

Western multinationals — especially the most successful ones — consistently struggle to achieve their growth targets in emerging markets. Because they try to repeat their past success formulas — the ones that work so well for them in developed markets. It is impossible to earn healthy profits in emerging markets.

Chief Technology Officer 12

Chief Technology Officer CTO Constraint Engineering 12

Harvard Business Review

MAY 4, 2018

GE famously implemented Lean methodologies throughout all of their divisions, helping reduce cycle time and better aligning their work with the customers’ needs, leading to then-CEO Jeff Immelt’s declaration that GE had transformed from a “classic conglomerate… to a 125-year-old startup.”

Agility 8

Agility Development Organization Software 8

Harvard Business Review

DECEMBER 13, 2017

” The role of a Product Manager (PM) is often referred to as the “CEO of the Product.” Performing market assessments. The CEO wants one thing, the engineering team another, and customers have their own opinions about feature priorities. Running design sprints. Feature prioritization and roadmap planning.

Productivity 8

Productivity Products Core Competence Management 8

Harvard Business Review

MARCH 15, 2017

CEOs and boards still generally view technology as a cost. Some CEOs are still in denial, and time is against them — the longer it takes, the more dramatic the needed transformation and the higher the risk.” ” This engagement between directors and management starts with the permission and knowledge of the CEO.

CIO 9

CIO Committee Technology P&L 9

Harvard Business Review

APRIL 23, 2012

Boards that look more like their target market have a better understanding of their target market. The Teach for America board includes teachers, and parents of kids in public schools — members who represent diverse markets. It's actually a very simple performance indicator.

White Paper 10

White Paper CTO Diversity Constraint 10

Harvard Business Review

SEPTEMBER 17, 2014

This should go without saying, but it’s vitally important to develop relationships with the CEO, business unit leaders, and other key executives to understand the company’s strategy, so that the innovation approach and projects you pursue align with overall corporate goals. Some may involve developing specific capabilities.

Innovation 8

Innovation Planning Short-term Long-term 8

Harvard Business Review

AUGUST 26, 2013

Cloud-based services are also now being bought directly by functions like HR and marketing, resulting in IT losing its control over technology purchase within the organization. But with this essentially IT-centric model, dynamic connections with global business units, marketing, brands and external partners remain difficult to develop.

CIO 8

CIO CTO Operations Technology 8

Harvard Business Review

AUGUST 16, 2013

online idea markets), the center of expertise for innovation support, and analysis across the enterprise. The spread of capitalism and the associated growth in emerging markets provide organizations of all sizes with an opportunity to participate in globalization. IT Doesn''t Matter (to CEOs). Improving Operational Efficiency.

Enterprise Architecture 8

Enterprise Architecture CIO Horizontal Integration Information Technology 8

Harvard Business Review

DECEMBER 6, 2013

Andy O''Connell Justin Bieber's Involved, of Course The Rise and Fall of BlackBerry: An Oral History Businessweek For years, every CEO had a BlackBerry. Oh, and an offer from then-up-and-coming star Justin Bieber to rep BlackBerry, an offer that was rebuffed by the marketing department. They said, ''This kid is a fad.

CTO 8

CTO Apparel Ryan Proposal 8

Harvard Business Review

AUGUST 6, 2015

“When you’re a technical expert, you know your value to the organization,” says Wanda Wallace, President and CEO of Leadership Forum and author of Reaching the Top. ” This research had two advantages: One, it made the hiring process go more smoothly and, two, it has helped Emily manage Heather, her new CTO.

Management 8

Management How To CTO Mentor 8

Harvard Business Review

AUGUST 21, 2013

IT Doesn''t Matter (to CEOs). The New CTO: Chief Transformation Officer. And the new waves of technology keep on coming: social, mobile, cloud, and Big Data promise to raise organizations'' competitive capabilities and dependency on IT further. Reinventing Corporate IT An HBR Insight Center.

Competitive Advantage 8

Competitive Advantage Management Information Technology Airlines 8

Harvard Business Review

JUNE 16, 2015

And as an HBS white paper points out, even some of today’s most mainstream executives — from the CTO to even the CFO — were once just new positions created to deal with “significant opportunities and risks emerging from technological or social disruptions.” A connected world is a transparent world.

Constraint 8

Constraint Supply Chain Resources Operations 8

Harvard Business Review

JUNE 17, 2015

This seems to be a key question on the minds of not just marketers, but company strategists these days. This intensive customer focus has increased as technology-enabled transparency and online social media accelerate an inexorable flow of market power downstream from suppliers to customers. How well do you know your customers?

Productivity 8

Productivity Products Customer Intimacy Software 8

Harvard Business Review

OCTOBER 24, 2017

Determined to feature a global perspective, the authors include narratives of executives within India-based IT company HCL Technologies, the German division of online auctioneer eBay, and the marketing division of automaker Volkswagen in Europe. Willing to Take Chances. “He let them play it out.

Education 8

Education Innovation Execution Content 8

Harvard Business Review

MAY 3, 2016

Determined to feature a global perspective, the authors include narratives of executives within India-based IT company HCL Technologies, the German division of online auctioneer eBay, and the marketing division of automaker Volkswagen in Europe. Willing to Take Chances. “He let them play it out.

Education 8

Education Innovation Execution Content 8

Harvard Business Review

JUNE 26, 2014

Sephora, the cosmetics retailer, has been widely recognized as a leader in integrating its digital marketing efforts into its overall strategy. As one sign of that, Sephora has a single executive who serves as both chief marketing officer and chief digital officer. Marketing and internal IT expertise are both at the table.

Brand 10

Brand CTO Marketing Retail 10

Harvard Business Review

OCTOBER 11, 2013

Much as I want to believe that a glaringly good idea will stand on its merits, I have come to realize that just like any product or service, ideas require good marketing if they’re going to reach their intended customers. So she wrote a memo to the CEO explaining why gender balance is good for business. Initially there was no buy-in.

Innovation 11

Innovation Christensen Decisionmaking CTO 11

Harvard Business Review

AUGUST 23, 2013

Those organizations did not effectively use tools like scenarios to help them imagine what could happen, let alone establish technological contingencies for mitigating the impact of systemic failures like the dissolution of Lehman Brothers or averting automated trading cascades in various markets. IT Doesn''t Matter (to CEOs).

Scenario Planning 8

Scenario Planning CIO Planning Uncertainty 8

Harvard Business Review

AUGUST 20, 2013

Adoption risk: Adopting technologies or responding to market, business, and technology trends too quickly or too slowly; reactively or over thought, without considering how non-technical implications or unintended consequences contribute adoption risk. IT Doesn''t Matter (to CEOs). The New CTO: Chief Transformation Officer.

Dunning 8

Dunning Project CTO Innovation 8