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Modern CMOs: Bridging Creativity with Commercial Acumen

N2Growth Blog

The Evolving Role of the CMO Previously, a Chief Marketing Officer’s or CMO role mainly involved traditional marketing activities like brand management, public relations, and market research. Yet, when carried out adeptly, it results in holistic and sustainable marketing strategies.

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When Skills Are Mismatched In The Labor Market

The Horizons Tracker

While it would be lovely to believe that everyone is well matched to their role and no skill goes to waste, the reality is that the labor market is riddled with the poor allocation of skills. Research from Boston College explores how the relative levels of skills mismatching vary according to the business cycle.

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6 vital workplace skills you’ll need to succeed in the future

Career Advancement

The workplace of the future will have a high level of automation, allowing many routine tasks to be handled by computers, meaning employees will need to work hard to update their skill sets in order to remain relevant. You may already be considering how to upgrade your own skill set in order to stay relevant. Creative thinking skills.

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CEO Marketing Priorities

N2Growth Blog

COVID-19 has made CEO marketing priorities synonymous with survival. CEOs who have a focused, crisp, creative, and clear message, and who understand how to best communicate that message, will navigate the pandemic better than their less-skilled peers. The post CEO Marketing Priorities appeared first on N2Growth.

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6 Essential Skills for Future Leaders

Career Advancement

“Time and time again, our species has escaped existential threats by reinventing ourselves, finding new skills not coded in our genes to survive new challenges not previously encountered.” – David Grinspoon. Plenty of core competencies will remain essential skills for leaders in the future. Six Essential Skills for Future Leaders.

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Creativity: An Undervalued Leadership Skill

Lead Change Blog

. – but how often do we describe leaders as creative? Creativity and Leadership. Although not often associated with leadership, creativity is a trait that modern leaders want to harness, as it is vitally important. It’s difficult to find the perfect balance between creativity and leadership. Creativity Killers.

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Streamlining Your Marketing Operations for Peak Efficiency

Strategy Driven

Unlocking the full potential of your marketing operations requires a precise blend of strategy, technology, and insight. Through strategic refinements and embracing new methodologies, your marketing can become a streamlined force capable of delivering outstanding results with increased efficiency.