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How to Ensure Your Organization’s Digital Transformation Succeeds

Leading Blog

To illustrate the potential impacts, in 2007, Nokia had a little over half the mobile phone market with an operating profit of about $7.8 Subsequently, its market share plummeted by 90 percent. Nokia just couldn’t keep up. Its phones were quickly viewed as antiquated and difficult to work with for developers.

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The Role Prediction Markets Play In Assessing Climate Risk

The Horizons Tracker

Prediction markets are often highly effective means of bringing together diverse perspectives, and have been shown to outperform individuals and teams in a wide range of tasks. Prediction markets are designed so that incentives are given to those with vital bits of information to disclose that information.

Marketing 107
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3 Reasons Team Building is Vital for Employee Engagement

Lead Change Blog

Building a championship team takes practice. From the greatest NBA season ever played by the ‘95-’96 Chicago Bulls (72-10 with a Championship) to the international dominance of the Spanish soccer team from 2007-2012, there’s one common thread…. As a leader, the best compliment is growth and improvement in your team.

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Why Consensus Kills Team Building | N2Growth Blog

N2Growth Blog

Where Dan lost me was on point #4 – Teams Decide by Consensus. In recent months I have observed a decent amount of politically correct discourse on the topic of team building and equality. The gist of the argument seems to be that for teams to be productive, employees have to feel “empowered&# by having an equal voice.

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Best eCommerce Marketing Tips

Strategy Driven

Whatever your reasoning may be, just know that there are powerful marketing tips that make it more than possible to grow your e-commerce site by leaps and bounds. Create a Powerful Content Marketing Plan. Whether you realize it or not, content marketing is one of the best ways to gain additional exposure for your ecommerce business.

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The Importance of Testing in an E-marketing Campaign

Women on Business

The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.

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4 Benefits of Incorporating Customer Service Into Your Marketing Strategy

Strategy Driven

To help you overcome this obstacle, here are four benefits of incorporating customer service into your marketing strategy: 1. Ensuring that customer service is an integral part of your marketing strategy can give your brand a competitive edge over similar types of businesses. Copyright 2007-2017 by StrategyDriven Enterprises, LLC.