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“Leadership is Marketing” – Peter Drucker Said What?

Tanveer Naseer

Drucker was a genius. Drucker didn’t even care to emulate Albert Einstein and imagine himself on the business end of a beam of light. Drucker’s Contributions You can’t talk about Drucker’s spectacular success as a management guru and fortune teller without noting that his first big public prediction was a bust.

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Coffee House Book Review – “The Drucker Lectures” by Peter F. Drucker

Tanveer Naseer

One of the new features I will be adding to my blog this year is what I’m calling the “Coffee House Book Review”, which will feature reviews on books from the fields of leadership, management, marketing, and other areas of interest to those who are running or managing a business or organization.

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Peter Skarzynski and David Crosswhite: An interview by Bob Morris, Part Two

First Friday Book Synopsis

Bob''s blog entries Albert Einstein Apple Berkeley Booth School of Business Brilliant Mistakes Brooke Manville C.K. Special Operations Command UChicago University of Chicago USSOC Voltaire Western Union The Wall Street Journal Whirlpool Corporation'

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Robert Sher: Part 2 of an interview by Bob Morris

First Friday Book Synopsis

Rob Sher is founding principal of CEO to CEO, a consulting firm of former chief executives that improves the leadership infrastructure of midsized companies seeking to accelerate their performance. He has published extensively on the successful leadership traits of CEOs of mid-market companies.

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Dorie Clark: An interview by Bob Morris

First Friday Book Synopsis

Dorie Clark is a marketing strategy consultant and frequent contributor to the Harvard Business Review and Forbes. Clark consults and speaks for a diverse range of clients, including […].

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Steve Yastrow: An interview by Bob Morris

First Friday Book Synopsis

Steve’s fresh, provocative approach to marketing, […]. Management guru Tom Peters said, “When Steve Yastrow writes, I pay close attention,” and called Brand Harmony “compelling and powerful,” and We a “superb book.”

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Gjis van Wulfen: An interview by Bob Morris

First Friday Book Synopsis

He worked as a marketer in the fast moving consumer goods sector and switched to consulting at Ernst & Young Consulting and Boer & Croon Strategy & Management Group. Gijs van Wulfen (1960) studied business economics.

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