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How To Market Your Small Business Locally

Strategy Driven

Unless you are specifically choosing to market to a huge audience right from the start, when you run a small business, it’s often better to start with your local community, even if you’re only selling online and don’t have a physical store in the area. Marketing locally doesn’t mean you have to limit yourself and your business.

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Chip Shots – The Power of Interdisciplinary Efforts

Lead Change Blog

Here is a comment made about one of the trends, interdisciplinary workshops : “The best companies will recognize that the entire organization can contribute to valuable content, and each team member plays a role in selling. Interdisciplinary Workshops. Jon Mertz – Product management is a team sport.

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10 Offline Marketing Methods You’ve Probably Never Considered

Strategy Driven

Digital strategies dominate much of the marketing methods used today, and online forms of marketing are deemed to be the only way to get results. The digital age means that we use the internet for most things, but successful marketing can be achieved by offline means as well. Branding Products. Creative Business Cards.

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How To Save Money When Marketing Your Business

Strategy Driven

It can often be the case that a business owner creates a well thought out and sensible budget for marketing, for example, but due to a variety of factors including a volatile economy, the money set aside for marketing needs using elsewhere. You could also sponsor a local sports team. Use Inbound Marketing. Ask For Advice.

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Is It Ever Wise to Swear at Work?

Michael Lee Stallard

If the guys are big sports fans in your workplace, you might take the time to read up and follow the teams they like so you can connect on a topic they’re interested in. Michael Lee Stallard, president of E Pluribus Partners, speaks, teaches workshops and coaches leaders. Photo source: freedigitalphotos.net.

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Top Careers for HR Professionals to Pursue

HR Digest

The management person deals with sales, marketing, and branding of a company and its services and products; the HR consultant does the same job but his or her focus is on the people in the organization. Training managers hold workshops, conferences and other gatherings pertaining to the company, and team-building exercises.

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February 2021 Leadership Development Carnival

Lead Change Blog

Business leaders tout change as necessary to compete in today’s volatile, competitive markets. Nicole Carroll, Editor-in-Chief for USA TODAY, closed her year with a series of uplifting stories captured by reporters covering everything from Sports to the Supreme Court, from Life to Science. Productivity.