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Best eCommerce Marketing Tips

Strategy Driven

Whatever your reasoning may be, just know that there are powerful marketing tips that make it more than possible to grow your e-commerce site by leaps and bounds. Create a Powerful Content Marketing Plan. Whether you realize it or not, content marketing is one of the best ways to gain additional exposure for your ecommerce business.

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New Year Entertainment: Predictions, Forecasts, and Projections

The Practical Leader

This time of year, we’re bombarded with glib and confident “experts” forecasting everything from the economy, to global warming, to financial markets, social trends, weather, and lots more. Most forecasters project a glass half full or half empty extrapolation of today’s best or worst trends.

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How Agile Project Management Can Improve Your B2B Business

Strategy Driven

Agile project management can seem to be complex and daunting to undertake but it doesn’t need to be. The difference is that agile management is specifically targeted at adapting the project as it progresses, ensuring the end result is more successful and meets the changing demands of the business or customer. Better Results.

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Top Marketing Strategies that Really Work

Strategy Driven

When you market, especially as a small business, you need to be smart. You need to use these five marketing strategies that really work, instead of paying for ones that make every sale an uphill battle: 1. Social Media Marketing, With Emphasis on Social. Daily Marketing with a One-Time Cost. Consider leaving a comment!

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The Importance of Testing in an E-marketing Campaign

Women on Business

The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.

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5 Simple Marketing Tips for Improved Brand Visibility in 2018

Strategy Driven

While it expands reach, allowing companies to access a global market, the increase in opposition means it’s also far more difficult to engage your demographic. Plus, 2018 means new ways of marketing your business digitally, as our ever-increasing world becomes more dependent on technology. Maintain Your Blogging Schedule.

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How Great Leaders Value People

Lead Change Blog

When she was named CEO in 2007, profit was in the negative, and the company stock price had taken a nose dive from $34 in 2002 to $13. Market share had grown from 14 percent to 21 percent, and the stock price was over $40. Let’s suppose you manage the web development function of your marketing division.

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