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Innovation Thrives Despite Piracy

The Horizons Tracker

Yet, despite those fears, we’re living through what has been dubbed the Second Golden Age of Television, as companies like Amazon and Netflix have entered the market and invested huge sums in television shows and movies. The study focuses its attention on the app market, which is estimated to be worth over $100 billion globally.

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Most Desired Trait by Companies Seeking Senior Executives

Great Leadership By Dan

years), while the pharmaceutical (5.7 The network of "Independent International Consultants" is made up of 40 independently owned and managed executive search firms representing 48 offices in 34 countries, all considered to be leaders in the geographic and industry markets they serve. years), while in Asia-Pacific, it was shorter (5.9

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It’s Time to Rein in Exorbitant Pharmaceutical Prices

Harvard Business Review

As the ire over high prescription drug prices in the United States escalates , it’s easy to blame pharmaceutical companies. But pharmaceutical companies aren’t to blame. rose by 8 times the general inflation rate in 2013. I believe in the free market and rarely advocate any type of price regulation.

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How Big Data Brings Marketing and Finance Together

Harvard Business Review

When Raja Rajamannar became CMO of MasterCard Worldwide in 2013, he moved quickly to transform how the credit card giant measures marketing. But the real power and full potential of data was not being fully realized by marketing. As an ingredient brand, Intel often struggled to link marketing to P&L impact.

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6 Reasons Marketing Is Moving In-House

Harvard Business Review

A new research report from the Society of Digital Agencies finds that in the past year there has been a dramatic spike in the number of companies who no longer work with outside marketing agencies — 27 percent, up from 13 percent in the previous year. This continues a trend The Association of National Advertisers first reported in 2013.

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Morning Advantage: Disruptive Innovation Made Easy

Harvard Business Review

The numbers are enough to make the apple pop right out of the marketer's eye. Clearly that's not quite the target market for a new washer and dryer. for 2013, the fourth year in a row of relatively flat growth. PwC says four forces will continue to slow the rise in medical cost trend in 2013: 1. Scientific American).

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Why America Is Losing Its Entrepreneurial Edge

Harvard Business Review

financial services sector went from 13,000 of independent banks to half that number, while the top ten banks grew from 20% market share to 60%. As of 2013, the top ten banks had 70% of the market. In pharmaceuticals, the largest company, Pfizer, is the result of decades of mergers. In the guitar business , too.