Strategy Driven

MARCH 15, 2019

This constantly moving frontier of knowledge has a powerful impact on marketing and ensures that we can never consider it mastered. This means that, to succeed in your marketing strategies, you can not just differentiate your product or service from your competitors. Not sure how to do this? Influencers can give you that edge.

Marketing 50

Marketing Influence Audience Marketing Strategy 50

Lead Change Blog

JANUARY 17, 2018

A highly successful Irish CEO is known for whistling tunes as he walks around the office, projecting an energetic, fun and relaxed demeanor. At a recent employee event, Alain Dehaze, CEO of the Adecco Group, was joined on stage by a young British intern who was shadowing him for the month. Audience: “Who’s there?”

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CEO Bond Agility Tools 291

Leading Blog

MARCH 4, 2014

David Barger, the CEO of JetBlue) “We’re not a transparent culture so that we can be cool and it’s not about an open environment, because that’s not what makes a company transparent. Ryan Smith, CEO of Qualtrics) Rules of the Road : “Ideas can come from anywhere. I encourage people: ‘Go out and find out what the market bears.

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Bureaucracy Leadership Ryan CEO 283

The Horizons Tracker

FEBRUARY 8, 2021

Recent research from the University at Buffalo highlighted how earnings reports can be enough to get a CEO fired. “In contrast, boards of firms with low earnings persistence are less likely to fire a CEO with a poor performance because it’s likely temporary.”

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Report Audience Trends CEO 78

Eric Jacobson

JUNE 21, 2023

With two decades of marketing experience and an MBA Degree, Debbie developed her marketing expertise while working in the high-tech industry, the Consumer Marketing Department at Disneyland Paris in France, the nonprofit arena, and the insurance industry. Be sure to visit both her website and her blog.

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Brand Leadership Marketing Strategy Media 65

Great Leadership By Dan

JANUARY 2, 2020

In my work with SalesGlobe I’ve developed Sales Design Thinking SM to help sales leaders solve problems around any sales or business challenge, like sales strategy, organization design, sales capacity, sales compensation, change management, and of course quota setting. Who are the audiences? How do they align to each audience?

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Creativity Brainstorming Offshoring Audience 192

Strategy Driven

NOVEMBER 5, 2020

A profitable Social Media Marketing Strategy should help you achieve the objectives you have penned out for your business. What type of content resonated the most with your audience? Based on the data reports from the previous year, you may want to change your publication time to reach your target audience more and get more engagement.

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Media Succession Brand ROI 100

Strategy Driven

AUGUST 18, 2016

As the digital publishing world evolves and becomes more sophisticated, advertisers want to capture the minds of online audiences as well. And that means publishers making the transition from print products to digital-first strategies need to focus not just on the breadth of audience reach, but on audience engagement.

Audience 50

Audience Advertising Content Real Estate 50

N2Growth Blog

DECEMBER 1, 2010

The difference between the two aforementioned examples is that great leaders have mastered the art of finding the right message regardless of the medium, market, or constituency being addressed. Do you ever find yourself sitting back and marveling at those leaders who always seem to have the right thing to say?

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Blog Audience Brand Influence 320

Leading Blog

NOVEMBER 27, 2023

I N MY THIRTY YEARS as an executive coach, I have seen a lot of change — the complete digital transformation of the workplace, increased diversity of the labor market, the shifting role of employers. But one thing that has largely remained unchanged has been the approach to leadership development.

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Leadership Development Development Leadership Executive Coaching 342

Strategy Driven

JUNE 11, 2015

With much of the business world abuzz about content marketing, smart marketers are taking stock of opportunities for their clients to use the power of story to convey a message and build stronger brands. Conspicuously absent from most content strategies, however, is the granddaddy of all content marketing: writing a book.

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Content Marketing Open-book Brand 50

Tanveer Naseer

FEBRUARY 7, 2012

Effective leadership is the process of developing a space where people can use their creativity to fill in the blanks and develop new products and services for the market. Envision the brainstorming session where the idea for this commercial was first initiated, and the risk that was involved with developing this idea.

Leadership 199

Leadership Audience Advertising Brainstorming 199

Rich Gee Group

DECEMBER 21, 2010

Here’s my secret (I keep it simple and direct): Step One: Who Is Your Audience & What Do You Want Them To Take Away This is the most important step that most executives and speakers forget. Why does the audience care? Audiences need an immediate expectation that what they are going to hear (and learn) works.

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Audience Licensing Ethics Construction 248

Rich Gee Group

JANUARY 19, 2011

I present to audiences all over the world. Most people developed very serious talks. If you REALLY believe in your topic and transfer all emotions in your talk, you’ll have your audience in the palm of your hand. at 8:55 AM I think the most important rule is to realise that no-one in the audience wants to hurt you.

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How To Audience Class Ethics 269

N2Growth Blog

NOVEMBER 17, 2010

But the audience was oh-so quick to grab their phones and tweet/IM/Facebook about what they were watching. In fact, I hope that some in Bill Nye’s audience were attempting to contact emergency services, but I rather suspect that this was not the case for most of them. The audience gasped, and then talked to each other.

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Media Blog Audience Ryan 419

Great Leadership By Dan

JANUARY 18, 2012

Senior Vice President, Development Dimensions International (DDI): In the past year, innovation has risen to the top of the business agenda. In speaking on the topic around the world, I often ask audiences if the role of leadership is to innovate. I just interviewed Carlos Goshen, Nissan’s CEO. They are partially wrong.

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Innovation Competitive Advantage Brainstorming Bottom-up 230

Strategy Driven

DECEMBER 27, 2018

Without goals, it is far more difficult for employees to meet quality standards, and for CEOs to make intelligent decisions on behalf of the business. Not Performing Market Research. Not Defining Your Target Market. It is crucial to focus on a target audience as an entrepreneur. Not Having Adequate Capital.

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Entrepreneur Audience Niche Marketing Budgeting 50

Strategy Driven

NOVEMBER 5, 2020

Perhaps you’re currently unemployed, you’re looking for a side hustle to increase your earnings, or you just want to leave your job and become the CEO of your life by building a thriving empire that generates Millions like the famous Dan Peña did. Developing a business model is an important part of building a successful revenue generator.

How To 66

How To Long-term Short-term Franchising 66

In the CEO Afterlife

JANUARY 30, 2012

These pundits command impressive social media audiences, and while it is gratifying that people are interested in their perspectives and insight, the ongoing leadership mania underscores the significant gap between principle and practice. Given my background is in business, I tend to think of leadership in a competitive context.

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McCarthy Leadership Crisis Management Sports 212

Chartered Management Institute

MAY 31, 2023

As our CEO Ann Francke reminded us in a recent Bloomberg UK analysis of gender equality in UK business, the scarcity of senior women in executive committees and in leadership roles remains a pressing concern.

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Conference Absenteeism Newsletter Article 52

N2Growth Blog

AUGUST 22, 2010

Trust me when I tell you that being out of touch is never a good position to find yourself in as the CEO. My advice to CEOs, regardless of whether you’re running a start-up or a Fortune 500 company, is to go see things for yourself.

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Blog Gordon CEO Consultative 417

Rich Gee Group

NOVEMBER 1, 2017

You need to develop your own personal brand that will engage your audience and get them to see your ability, your product, and your talents: Executive: What can you do to really help your company? They market, produce the itch, and make the sale — then they forget to close or leave them hanging. STAGE TWO: WANT ME. No begging.

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Brand Library Fashion Execution 170

Rich Gee Group

JANUARY 1, 2011

They don’t insult the intelligence of their audience. I am creating a Leadership Development class for Japanese students of business English. Do you have any other suggestions for a Leadership Development class? They speak to all generations in their movies, not just kids. They do the BEST that they can. All the time.

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Film Licensing Ethics Class 294

Marshall Goldsmith

FEBRUARY 8, 2018

Frances Hesselbein – Former CEO, Girl Scouts of America and Peter Drucker Foundation. Alan Mulally – Former CEO, Ford and Boeing Commercial Aircraft. CEO Magazine – CEO of the Year. Deepa Prahalad – Focused on design and emerging markets. Non-profit CEOs. Former CEO, Covestor and CircleLending.

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Executive Coaching CEO Magazine Banking 70

Strategy Driven

APRIL 13, 2016

You see – once a small business has a strong logo, it’s important to bring the brand to life by developing a brand voice. Even more, a clear brand voice transforms a brand from just a product or service into a personality that’s consistent with the business’s values, target audiences and advertising goals.

Brand 50

Brand Guidelines Audience Advertising 50

N2Growth Blog

DECEMBER 7, 2010

By any category analysis or analytical standard blogging has obviously developed into a powerful communication medium. This is simply due to the fact that more people want to hear what a high profile CEO or entrepreneur has to say. I have read many a commentary ranging from the negative – “is blogging dead?

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Blog Content Media Brand 345

N2Growth Blog

NOVEMBER 8, 2010

A person could either take several minutes to explain the evolution of technologies, mediums, shift in content paradigms, engagement practices and market dynamics that came together to make the Internet a more valuable and efficient space, or they could just utilize &# social media&# as a descriptive aid to make the connection.

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Blog Collins Efficiency Brand 360

N2Growth Blog

JULY 7, 2019

As a consumer of consulting services for more years than I care to admit, I have developed a well defined view of a typical engagement. Over the years myself and my teams developed a set of running jokes when we knew a new engagement was imminent. She has spent years hiring and developing talent that can complement each other.

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Resistance Consultative P&L Cooper 304

Great Leadership By Dan

AUGUST 14, 2018

Perhaps you share the opinion one CEO gave me recently, “There is truly room for improvement; I just know, good as we are now, that we can do better than we have been doing to date.” Do you have a set of 4 to 6 essential behaviors that you know are clearly outlined, coached for and reinforced from front line supervisors up to the CEO?

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Organization Teamwork Learning-by-Doing System 158

CO2

SEPTEMBER 6, 2018

Org charts can be arranged by function, process, product, market, customer, geographic, matrix, or a combination approach. Your org chart can tell a more informed story by adding compensation information, date hired, communication/leadership style, potential successors, and the development plan. Date Hired. That’s really short-sighted.

Leadership Styles 87

Leadership Styles COO Learning-by-Doing Planning 87

CO2

SEPTEMBER 6, 2018

Org charts can be arranged by function, process, product, market, customer, geographic, matrix, or a combination approach. Your org chart can tell a more informed story by adding compensation information, date hired, communication/leadership style, potential successors, and the development plan. That’s really short-sighted.

Leadership Styles 78

Leadership Styles COO Learning-by-Doing Planning 78

Rich Gee Group

OCTOBER 21, 2010

Connections to meet someone new, to make a sale, to find a new position, or to learn about a recent, yet unknown development. If you want to win the showcase on The Price Is Right, you at least have to show up and be in the audience. To be successful in business, you need to make CONNECTIONS. It’s that simple. Make it happen!

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Succession Licensing Ethics Executive Coaching 171

Strategy Driven

MAY 12, 2021

Similarly, the increased development of 3D games, 3D mobile devices, and 3D movies has stimulated the demand for true 3D displays both in consumer and enterprise applications. According to Market Analysts, the Global 3D displays market is expected to grow by double digits with market size of over $100 billion in the next 5 years.

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Technology Content Video Globalization 99

Steve Farber

FEBRUARY 6, 2017

When a conference brings together the right audience, everyone in it benefits. I remember one conference where the speaker told the audience we were “doomed” if we didn’t sign up to take his program. CEO Space has evolved into an advanced cooperative networking organization. Incite Marketing Summit.

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Conference Entrepreneur Incubator Storytelling 40

Lead Change Blog

FEBRUARY 17, 2016

Squeezing another penny out of costs, getting product to market a few weeks earlier, responding to customers’ inquiries a little bit faster, ratcheting quality up one more notch, capturing another point of market share–those are the obsessions of managers today. ” Welcome to the era of growth through innovation.

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Six Sigma TQM Airlines Wilde 150

Strategy Driven

NOVEMBER 19, 2010

If you have, the chances are the presenter didn’t spend enough time thinking about you, the audience member, as he created his message. It’s the responsibility of the presenter to make the message clear to the audience. At the heart of every employee is talent. Your associates are the voice and the face of your business.

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Planning Audience Succession Library 50

Strategy Driven

DECEMBER 15, 2015

It is a competitive market in today’s economy. After 26 years since the creation of the businesses now have a number of methods and channels to distribute marketing and information about their products and services and are able to reach a varied and broad audience. Richard Milam is the president and CEO of EnableSoft.

Strategy 50

Strategy Outsourcing Process Technology 50