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Lessons for Marketing (and Change) Leaders with Thomas Barta

Kevin Eikenberry

Thomas Barta, former McKinsey partner and senior marketer chats with Kevin about his recent book, The 12 Powers of a Marketing Leader. Thomas and his co-author, Patrick Barwise, conducted the largest ever global study of marketing leadership to answer the […].

Marketing 100
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The McKinsey Quarterly: Ten Most Popular Articles (3Q 2013)

First Friday Book Synopsis

These are three of the ten most popular articles as selected by the McKinsey Quarterly‘s readers.

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Urban world: The shifting global business landscape

First Friday Book Synopsis

Here is an excerpt from an article co-authored by Richard Dobbs, Jaana Remes, Sven Smit, James Manyika, Jonathan Woetzel, and Yaw Agyenim-Boateng, featured online by McKinsey & Company. Emerging markets are changing where and how the world does business.

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2020 Top CHRO List – The People Leaders To Watch

N2Growth Blog

In the years that have passed, we’ve continued to expand and refine the list by looking for CHROs able to innovate and outperform their peers regardless of current market dynamics in play at the time. Remember, it’s the people and culture who enable technology and marketing success – not the other way around. ?.

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The 2011 Global Top 25 Companies for Leaders

Great Leadership By Dan

Last month Aon Hewitt, The RBL Group and Fortune announced their Global Top Companies for Leaders list. and import their leadership development programs, now they are creating their own, in order to reflect their own cultural and market nuances. McKinsey and Company. McKinsey and Company. Here's the full list: 1.IBM.

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The global company’s challenge

First Friday Book Synopsis

Here is a brief excerpt from another terrific article featured online by The McKinsey Quarterly, published by McKinsey & Company, in which Martin Dewhurst, Jonathan Harris, and Suzanne Heywood explain why, as the economic spotlight shifts to developing markets, global companies need new ways to manage their strategies, people, costs, and risks.

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Tilting the global balance: An interview with the CEO of Solvay

First Friday Book Synopsis

Here is a brief excerpt from Hervé de Barbeyrac and Ruben Verhoeven’s interview of Jean-Pierre Clamadieu, CEO of Solvay, for the McKinsey Quarterly, published by McKinsey & Company. A Belgian company, Solvay is reshaping its portfolio to focus harder on fast-growing markets.