Women on Business

AUGUST 26, 2011

This person should be in the operations leg of your organization where organization and efficiency are responded to. If you have a chatty person in an office role, they may be better utilized in your sales or PR staff. This is a big one and one that most managers do not agree with, but an apology is an effective management tool.

PR 207

PR Leadership Styles Efficiency Learning-by-Doing 207

Women on Business

JANUARY 18, 2013

If you operate a home décor company that strives to connect to style-savvy urban hipsters but your website is cluttered, and very UN-edgy, you’re going to be perceived as anything but hip. Along with showing a little creativity in your marketing, you also need to show off your PR skills. Or, big execution. Need a tangible?

Public Relations 255

Public Relations Media PR Bottom-up 255

N2Growth Blog

OCTOBER 25, 2010

BullDog Reporter’s Daily Dog Media, News and Intelligence for PR Pros. ** N2′s Top pick for the latest information from the PR world. For Your Success For businesses on the cutting edge: companies proactive in seeking a competitive advantage; progressive firms open to adopt new innovations. Inc.com Inc. I Think Not.

Directory 167

Directory Magazine Blog Brand 167

Harvard Business Review

SEPTEMBER 24, 2014

Leaders and organizations are under more stress than ever to do two things simultaneously: deliver on today’s pressing commitments by troubleshooting and refining processes; and find and invest in innovation opportunities that will create tomorrow’s success. The problem is, this instinct crowds out longer term, innovative thinking.

Budgeting 12

Budgeting Innovation Disruptive Innovation Six Sigma 12

N2Growth Blog

MARCH 31, 2010

Influence Dealing with Tough Times The Lost Art of Brevity The Leadership Vacuum Shut-up & Listen Stop Selling and Add Value Social Media Influence The Influence Factor Ideas Dont Equal Innovation Indispensable? and any number of other appearance specific issues can add to, or detract from, the strength of your personal brand. I Think Not.

Blog 318

Blog Gordon Brand Media 318

Harvard Business Review

DECEMBER 18, 2015

Obviously professionally produced, it highlighted the space the company had set up for innovation. But further investigation showed that the video was nothing more than a beautiful piece of “innoganda” — innovation propaganda describing an effort that had little hope of driving any material impact.

Innovation 8

Innovation PR Incubator Company 8

Eric Jacobson

MAY 25, 2016

Clearly and powerfully define your company's contribution to society -- which must be at the heart of the company's purpose, not a side operation. In the basic resource sector, companies that can cooperate well with local communities and governments are much more likely to secure deregulation, which promotes innovation.

Company 50

Company Competitive Advantage Open-book Long-term 50

N2Growth Blog

APRIL 2, 2010

Successful businesses adapt to market innovations and thrive, while those that fail to make iterative leaps fall by the wayside. Let me be very clear here - as the CEO or entrepreneur, YOU and not your legal counsel, marketing director, ad agency or PR firm must make this choice. I Think Not.

Media 325

Media Blog Tools Influence 325

Harvard Business Review

JUNE 15, 2016

While Windham continued to manage PR during the day, she “became obsessed” with the idea for the electrostatic wand. In order to support corporate hackers like Atis and Windham and foster internal innovation, companies need to identify these individuals and understand what makes them tick. The prize?

Bureaucracy 8

Bureaucracy Innovation Brand Competitive Advantage 8

Chartered Management Institute

NOVEMBER 15, 2023

Catch up on the webinar: Sarah Tam, the Centre’s managing commitment member and PR & media chair, shared insights from UNESCO’s ‘Future of Education’ report, as well as the Peace Centre’s survey.

Webinar 98

Webinar Education Conference Industry 98

Harvard Business Review

JUNE 27, 2012

Jobs was an innovator at heart. To this day, Cook continues as one of the best when it comes to operational excellence. Cook's public face is deeply and publicly connected to Apple operations, ranging from supply chain challenges in China to eating with employees in Apple's lunchroom. Neither bode well for the future.

Supply Chain 15

Supply Chain Retail PR Industry 15

Harvard Business Review

APRIL 21, 2014

are doing a great job of letting innovation flourish without counterproductive meddling and stonewalling. ” Whether or not you care about Uber and Tesla, you should care about business innovation and disruption because they’re a primary way that progress happens and that people become better off over time.

Franchising 8

Franchising PR Innovation Technology 8

Women on Business

JANUARY 24, 2011

But many businesswomen are so overwhelmed with running day-to-day operations, there is little or no time to do a good job at casting the net of promotional effort out—whether through community activities, donations, networking events, promotional campaigns, public relations initiatives, or advertising—it is NEVER enough!

Press Release 100

Press Release Discount Sharpe Advertising 100

Harvard Business Review

JULY 14, 2014

As my research with Vijay Mahajan has shown, CMOs are more likely in firms where there is a strong emphasis on innovation and differentiation (requiring deep customer insights to be effective), and in firms where marketing assets (such as corporate brand) have high value. However, the findings are nuanced.

Power 8

Power PR Marketing Public Relations 8

Harvard Business Review

JULY 31, 2012

This is why we are so familiar with this PR-fueled refrain in business news: "[Company X] today announced that it will be [reorganizing/consolidating/streamlining] in order to better serve its customers. Managers always have a choice between investing in current operations and innovating for the future.

Cost 12

Cost PR Short-term Long-term 12

Harvard Business Review

JUNE 9, 2011

In this call to action, serial entrepreneur Hank Nothhaft and co-author David Kline show how government policies can affect the birth and development of new business ideas — and what needs to change for American innovation and small businesses to flourish again. by Charlene Li and Josh Bernoff. by Thomas J.

Books 10

Books PR Policies Entrepreneur 10

Harvard Business Review

OCTOBER 15, 2012

Within a week " United Breaks Guitars " had three million views (it's more than 12 million now), and United had a PR crisis on its hands. military leaders realized we were fighting a type of enemy that would require fundamental changes in operations and strategy. What does this mean for leaders?

Brand 15

Brand PR Strategy Politics 15

Rajesh Setty

OCTOBER 14, 2008

In later volumes, I will be zeroing in on more specific themes like Bootstrapping, Positioning, Innovation, etc. That helped create more engaging, meaningful conversations – well beyond the bragging that comes in traditional PR. RS : If there was a common theme across all the interviews in Volume 1, what is it? SM : Inspiration.

Entrepreneur 28

Entrepreneur Licensing Newsletter Books 28

Harvard Business Review

MARCH 22, 2017

Is it more imagination or innovation? In a fragmented media and social landscape, marketers can no longer reach their goals for awareness and reputation just through paid media and PR. Today, creative marketers need to operate more like entrepreneurs, continuously adjusting to sustain “ product/market fit.”

Creativity 14

Creativity Marketing Agility Budgeting 14

Harvard Business Review

JULY 8, 2014

In 2004, Bharti Airtel , the Indian telecomm company, had outsourced its vast network and IT operations—a move that Ranjay Gulati saw as indicating “ more progressive and forward-looking ” thinking than was evident in many Western corporations. Innovation Is Marketing’s Job, Too. The New Marketing Organization. Marketing'

Technology 8

Technology Marketing Outsourcing Supply Chain 8

Harvard Business Review

MARCH 24, 2015

More recent efforts, branded as corporate social responsibility, tend to have dual objectives to create economic and social value simultaneously, such as initiatives to spark clean technology innovation. As Schultz said about Starbuck’s “Race Together” initiative, “This is not some marketing or PR exercise.

CEO 8

CEO Policies Politics Rogers 8

Harvard Business Review

JANUARY 3, 2014

After forcing Nardelli out in 2007, founder Bernie Marcus got the company back on the competing-by-boosting-margins-through-innovation road. But can the “Big Gripper” turn Home Depot into the next Apple Store (without the huge PR campaigns that Apple uses to introduce its products)? Stay tuned. So why is Hsieh making this move?

Merchandising 8

Merchandising Budgeting Restructuring PR 8

Harvard Business Review

SEPTEMBER 24, 2015

A 2014 IMF study illustrates that extreme inequality is self-defeating as it slows down economic growth and insights from behavioral economics show that it damages employee morale and productivity, while large executive bonuses have presented PR nightmares for the companies that award them.

Case Study 8

Case Study ESOP Incentives Long-term 8

Harvard Business Review

MAY 21, 2018

Although concerned leaders try to address this problem in many ways — teamwork exercises, mentorship, perks, innovative office spaces, and incentive programs — their solutions miss a simple but pivotal point: Employees are engaged by engaging jobs. Establish Clear Goals for the Big Thinkers.

Creativity 9

Creativity Restructuring PR Mentor 9

Harvard Business Review

FEBRUARY 19, 2016

They work cross-functionally with engineering, design, analytics, product management, operations, and marketing to design and execute growth initiatives. Earned Media: SEO, PR, Word of Mouth. The Growth Manager usually reports either to the CEO, the vice president of Product Management, or the vice president of Marketing.

Company 8

Company Management Objective Engineering 8

Harvard Business Review

DECEMBER 18, 2012

It was by no means a hiccup-free year on sustainability issues for Walmart, with deep concerns about corruption in its Mexican operations. It's unclear if any of these human and PR disasters will affect the companies downstream, but transparency and knowledge about the lives of the people who make our products will continue to rise.

Supply Chain 10

Supply Chain Constraint P&L Energy 10

Harvard Business Review

JANUARY 9, 2017

Facebook created a PR firestorm last summer when reporters discovered a human “editorial team” – rather than just unbiased algorithms – selecting stories for its trending topics section. Just how artificial is Artificial Intelligence? Who are these workers behind the AI curtain?

Content 8

Content Trends Media Advertising 8

Harvard Business Review

JUNE 21, 2013

But you probably don''t work at Menlo Innovations, where there are no bosses (at least in the traditional sense). burden of running their companies’ day-to-day operations. Your company probably has a hierarchical process for deciding the proper course of action, and that process probably doesn''t put you at the center of the matter.

Advertising 8

Advertising Video Ethics PR 8

Harvard Business Review

SEPTEMBER 20, 2013

Tim Ettus, the director of operations at Sparks & Honey , a data-driven advertising newsroom that helps synchronize brands with culture, points out that food indulgences, complexity, and hybrids are currently en vogue, what with the cronut and other European pastry-like items becoming popular.

Productivity 8

Productivity Products Trends Innovation 8

Harvard Business Review

NOVEMBER 28, 2017

Doing so entails operating more efficiently or innovating to create products that consumers value more. Anyone who owns or operates a business is well acquainted with the risks, sacrifices, and competitive pressures involved. What does this mean to people running businesses?

Company 8

Company Short-term Long-term Price 8

Harvard Business Review

MAY 11, 2017

Here’s the “competition” rubric we operated under at MyFitnessPal: Competition is: Everything that makes it harder for people to live a healthy life rather than an unhealthy one. Innovations driven by obstacle-as-competition insight: In-app bar code scanner to make it easy to track packaged foods.

Levitt 14

Levitt Real Estate PR Video 14

Strategy Driven

MARCH 28, 2016

It took years for Apple to gain traction despite offering what critics consider to be a superior operating system. It began as a small direct sales operation, with no plan for national distribution. And that means marginal products can outsell superior ones — just look at Microsoft vs. Apple. Then, there is 50 Shades of Grey.

Productivity 50

Productivity Products Marketing Strategy Budgeting 50