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Modern CMOs: Bridging Creativity with Commercial Acumen

N2Growth Blog

The Evolving Role of the CMO Previously, a Chief Marketing Officer’s or CMO role mainly involved traditional marketing activities like brand management, public relations, and market research. However, integrating creative innovation within a broader business strategy does not equate to an effortlessly navigable journey.

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How Do You Calculate ROI?

Mills Scofield

Return on Investment (ROI), or the measurement of how effectively something will pay for itself, is a classic business metric. We need to consider intangible returns - gains in learning, brand authenticity, and cultural improvement, for instance, which make a bigger difference in the long run. Revenue, profit, productivity, etc.

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N2Growth Helps Businesses Combine Strategy & Innovation for a Consumer-First Approach to Digital Transformation

N2Growth Blog

To stay competitive, brands must innovate and transform. Balance is the key to success; N2Growth , believes that innovation and strategy must come together for businesses to enjoy sustainable growth and maintain customer satisfaction. Digital technology continues to transform both the retail and consumer experience.

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Unlocking the Power of Minneapolis Billboards: From Traditional to Digital Out-of-Home (DOOH) Advertising

Strategy Driven

This article explores the transformation of outdoor advertising from traditional static displays to dynamic digital out-of-home (DOOH) billboards and how marketers can leverage this medium to enhance their brand messaging and engage with consumers in innovative ways.

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A List of Referrable Keynote Speakers and Topics to Consider for Your Next Conference

Great Results Team Building

Conference planners want to provide insights on various topics, based on their scurrent challenges or upcoming event theme – and there are many subjects that might be a good fit.

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What is the ROI of your employees?

Coaching Tip

ROI (Return on Investment) is a measurement few companies know about and seldom measure. If you were to ask, most have no answer because the ROI calculation is only for the items the company considers assets. It leads into the business development section on introducing a new labor model, achieving sustainable growth, and branding.

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Boost Your Social Media Presence For Future Success.

Strategy Driven

Or, you may want to focus on Facebook more than Instagram due to a more consistent return on investment (ROI) on one platform versus the other. If your brand works significantly with imagery and innovative graphic solutions, you may want to look at a virtual photo booth that would translate well to your web page.

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