article thumbnail

How to Transform Your Company into a Digital Leader

Skip Prichard

High, president of the digital business advisory firm Metis Strategy , advises numerous companies and executives on how to compete in the digital era. It was interesting to start writing my book during the longest bull market in American history and then to finish it during the one of the worst economic and health crises in history.

Company 100
article thumbnail

B2B versus B2C Marketing Adjustments

Coaching Tip

One of the biggest differences between B2B and B2C worlds is marketing. Many successful marketing leaders have a difficult time making the required adjustments to be successful. . While the fundamentals of marketing are universal , there are three key factors that require different applications of these fundamentals. They are:

B2C 95
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Optimally Align IT with Your Business Processes?

Strategy Driven

How Does Enterprise Architecture Add Value? The market a company operates in should also be taken into account for enterprise architecture. This approach is developed by Aloys Kregting, who was entitled as CIO of the year twice. IT should be connected to a functional process in the organization.

article thumbnail

Developing The CEO Within You.

Rich Gee Group

What are the market forces at work – are they playing fair or are they slowly (and possibly illegally) undermining your position. For some positions (CFO, CIO), all their hard work to make it to the table is now useless when they need to use skills other than IQ: Communication – Communicate clearly and concisely. Think holistically.

CEO 150
article thumbnail

Complimentary Resource – Big Data is Talking. Are You Listening?

Strategy Driven

This interactive white paper from CIO Magazine and EMC lays out the benefits of big data and predictive analytics, provides tips on how to get started, and shares the remarkable results that businesses have achieved by marrying these two powerhouses. And a quick survey provides benchmarking between CIO peers.

article thumbnail

Developing The CEO Within You.

Rich Gee Group

What are the market forces at work – are they playing fair or are they slowly (and possibly illegally) undermining your position. For some positions (CFO, CIO), all their hard work to make it to the table is now useless when they need to use skills other than IQ: Communication – Communicate clearly and concisely.

CEO 238
article thumbnail

How Technical Debt Opens the Door to Cyber Attacks—and Steps to Protect Your Small Business

Strategy Driven

Let’s look at how that might happen and how to prevent it. How would your CFO or CIO handle this? ™: How to Future Proof Your Small Business and Improve Your Tech Bottom Line. Someone in their organization, without explicit or implicit authority or oversight, may be making decisions adding to the Tech Debt 2.0